The Media Equation: How People Treat Computers, Televisions, and New Media Like Real People and Places
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- Synopsis
- According to popular wisdom, humans never relate to a computer or a television program in the same way they relate to another human being. Or do they? The psychological and sociological complexities of the relationship could be greater than you think. In an extraordinary revision of received wisdom, Byron Reeves and Clifford Nass demonstrate convincingly in The Media Equation that interactions with computers, television, and new communication technologies are identical to real social relationships and to the navigation of real physical spaces. Using everyday language, the authors explain their novel ideas in a way that will engage general readers with an interest in cutting-edge research at the intersection of psychology, communication and computer technology. The result is an accessible summary of exciting ideas for modern times. As Bill Gates says, '(they) ... have shown us some amazing things'.
- Copyright:
- 1996
Book Details
- Book Quality:
- Excellent
- Book Size:
- 305 Pages
- ISBN-13:
- 9781575860527
- Publisher:
- CSLI Publications
- Date of Addition:
- 03/29/16
- Copyrighted By:
- CSLI Publications, Center for the Study of Language and Information
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Computers and Internet, Psychology, Communication
- Submitted By:
- Daproim Africa
- Proofread By:
- Daproim Africa
- Usage Restrictions:
- This is a copyrighted book.
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Other Books
- by Byron Reeves
- by Clifford Nass
- in Nonfiction
- in Computers and Internet
- in Psychology
- in Communication