Desperately Seeking Growth: Focus on Your Core Business to Generate Profitable Growth
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- Synopsis
- International bestseller Profit from the Core was originally published in 2001 and helped many companies find their way back to profitable growth after the Internet bubble burst. Now, the fully updated edition points the way forward in today's economy with new examples and data that demonstrate how companies have met the challenges and opportunities of turbulent times by returning to their core businesses. The most important issue management teams have always faced is how to grow their companies. In a world of turbulent economies and scarce resources, are you wondering where your next wave of profitable growth will come from? This chapter argues that, now more than ever, the key to unlocking hidden sources of growth and profits is to renew focus on your core business. Short case studies of companies like Bausch & Lomb, Amazon, and The Gartner Group demonstrate how some have profited from their core business, even through tough times, while others have strayed too far from the core-to disastrous results. This chapter was originally published as Chapter 1 of Profit from the Core (Updated Edition): A Return to Growth in Turbulent Times.
- Copyright:
- 2001
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.