Leadership at All Levels: Inspiration as a Leadership Technique--A Strategy for Sustainability Starts With You

By: Adam Werbach

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Synopsis: In a rapidly changing context, thriving depends on how people behave, how they use their tools of analysis and execution, and how they lead and align under uncertainty to formulate and execute a strategy for sustainability. When leaders at the top instigate a strategy for sustainability and guide the organization through the process of increasing transparency, engaging employees, and embracing network partners to accomplish important sustainability goals, they set the conditions to let everyone improve the company's strategy. This chapter explores ways that you, too--wherever you are within your organization and its network--can lead a strategy for sustainability. As the author insists, sustainability starts with you. This chapter was originally published as chapter 7 of "Strategy for Sustainability: A Business Manifesto."