Structure: Shaping the Innovation Funnel--Designing Innovation Tournaments That Will Work for Your Business
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- Synopsis
- Organizations use innovation tournaments to narrow a pool of many opportunities down to the exceptional few that can become profitable innovations. The authors offer a funnel as a useful representation of this process. As you consider the shape of your company's funnel, you should ask yourself: how wide should its mouth be? How many raw opportunities should be considered for every innovation launch to market? How aggressively should the neck of the funnel be tapered--should raw opportunities be filtered immediately, or allowed to survive through many rounds? To what extent should innovation tournaments be run as pure cascades, with opportunities flowing strictly in one direction? This chapter tackles these questions. This chapter was originally published as chapter 9 of "Innovation Tournaments: Creating and Selecting Exceptional Opportunities."
- Copyright:
- 2009
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.