The Green Wave in Tight Times--Why Now is the Time for Your Business to Go Green
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- Synopsis
- The environmental challenges we face as a society, from climate change and water shortages to concerns about chemical toxicity and biodiversity loss have undeniable implications for today's businesses. In tough times, it might seem that these problems become secondary, but on the contrary, nearly all of the fundamental reasons for going green remain intact, and many are stronger than ever before. In this chapter, Andrew Winston, green business expert and coauthor of the bestselling "Green to Gold," looks at six business drivers that make a powerful case for going green, despite--and even because of--difficult economic conditions. This chapter was originally published as chapter 1 of "Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn On Top."
- Copyright:
- 2009
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.