Get Smart: Gathering and Using Environmental Data to Drive Performance and Sustainability

By: Andrew Winston

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Synopsis: If you put an energy meter inside a home and show people total usage in real time, a miraculous thing happens: they use about 10 percent less energy. Data makes people smarter and inspires them to make small changes to save money and energy. Likewise, companies can use data to encourage behavior change and get lean. In tough economic times, it's even more important to understand the full story of your footprint and to gather and use environmental data effectively. In this chapter, author Andrew Winston describes six ways that getting smart creates value for the organization, including saving money, driving performance, and helping you prioritize projects and support innovation. This chapter was originally published as chapter 3 of "Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn On Top."