The Gospel of Sustainability: Media, Market and LOHAS

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Synopsis
From organic produce and clothing to socially conscious investing and eco-tourism, the lifestyles of health and sustainability, or LOHAS, movement encompasses diverse products and practices intended to contribute to a more sustainable lifestyle for people and the planet. In The Gospel of Sustainability, Monica M. Emerich explores the contemporary spiritual expression of this green cultural shift at the confluence of the media and the market. This is the first book to qualitatively study the LOHAS marketplace and the development of a discourse of sustainability of the self and the social and natural worlds. Emerich draws on myriad sources related to the notions of mindful consumption found throughout the LOHAS marketplace, including not just products and services but marketing materials, events, lectures, regulatory policies, and conversations with leaders and consumers. These disparate texts, she argues, universally project a spiritual message about personal and planetary health that is in turn reforming capitalism by making consumers more conscious.
Copyright:
2011

Book Details

Book Quality:
Publisher Quality
Book Size:
256 Pages
ISBN-13:
9780252093456
Related ISBNs:
9780252080050, 9780252036422
Publisher:
University of Illinois Press
Date of Addition:
Copyrighted By:
the Board of Trustees of the University of Illinois
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Self-Help, Health, Mind and Body, Outdoors and Nature, Social Studies, Earth Sciences
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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