Strategic Communication, Corporatism, and Eternal Crisis: The Creel Century

By: Phil Graham

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Synopsis: This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI’s techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI’s influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the “globalisation” project of the mid-1990s.

Book Quality:: Publisher Quality
ISBN-13:: 9781351795807
Related ISBNs:: 9781138636293
Publisher:: Taylor and Francis
Date of Addition:: 06/20/17
Copyrighted By:: Taylor and Francis
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Business and Finance, Language Arts, Communication, Politics and Government
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.