Media Audiences: Effects, Users, Institutions, and Power

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Synopsis
Despite the widespread use of the term "audience" in our popular culture, the meaning of "audience" is complex, and it has undergone significant historical shifts over time. Media Audiences explores the concept of media audiences from four broad perspectives, as "victims" of mass media, as market constructions and commodities, as users of media, and as producers and subcultures of mass media.
Copyright:
2013

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9781452289939
Related ISBNs:
9781452256108, 9781412970426
Publisher:
SAGE Publications
Date of Addition:
Copyrighted By:
SAGE Publications, Inc.
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Language Arts, Communication
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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