The Cornell School of Hotel Administration on Hospitality: Cutting Edge Thinking and Practice

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Synopsis
This cutting edge and comprehensive book-with contributionsfrom the star faculty of Cornell University's School of HotelAdministration-offers the latest thinking on the bestpractices and strategies for hospitality management. A must forstudents and professionals seeking to enter or expand their reachin the hospitality industry, The Cornell School of HotelAdministration on Hospitality delivers the authoritative advice youneed to:Develop and manage a multinational career and become a leader inthe hospitality industryMaximize profits from franchise agreements, managementcontracts, and leasesUnderstand and predict customer choices, and motivate your staffto provide outstanding serviceManage hospitality businesses and the real estate underlying thebusinessesControl costs, coordinate branding strategy, and manageoperations across multiple locations
Copyright:
2011

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9781118016268
Related ISBNs:
9780470554999
Publisher:
Wiley
Date of Addition:
Copyrighted By:
Cornell University
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.
Edited by:
Michael C. Sturman
Edited by:
Jack B. Corgel
Edited by:
Rohit Verma

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