Understanding Aesthetics for the Merchandising and Design Professional (Second Edition)
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- Synopsis
- Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, the 2nd Edition of Understanding Aesthetics presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multisensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer.
- Copyright:
- 2010
Book Details
- Book Quality:
- Excellent
- Book Size:
- 414 Pages
- ISBN-13:
- 9781563678097
- Publisher:
- Bloomsbury Publishing Plc
- Date of Addition:
- 09/11/19
- Copyrighted By:
- Fairchild Books, A Division of Conde Nast Publications
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Art and Architecture, Business and Finance, Philosophy
- Submitted By:
- Daproim Africa
- Proofread By:
- Daproim Africa
- Usage Restrictions:
- This is a copyrighted book.
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