Ben & Jerry's: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
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- Synopsis
- The former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.
- Copyright:
- 1994
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9780307780645
- Related ISBNs:
- 9780517883709, 9780517883709
- Publisher:
- Crown Publishing Group
- Date of Addition:
- 05/05/11
- Copyrighted By:
- Fred Lager
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- History, Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.