Entertainment-Education and Social Change: History, Research, and Practice (Routledge Communication Series)

By: Arvind Singhal and Michael J. Cody and Everett M. Rogers and Miguel Sabido

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Synopsis: Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.

Book Quality:: Publisher Quality
ISBN-13:: 9781135624552
Related ISBNs:: 9781410609595, 9780805845525, 9780805845525, 9780805845532, 9780805845532
Publisher:: Taylor and Francis
Date of Addition:: 05/10/20
Copyrighted By:: Lawrence Erlbaum Associates
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Language Arts, Communication
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.
Edited by:: Arvind Singhal
Edited by:: Michael J. Cody
Edited by:: Everett M. Rogers
Edited by:: Miguel Sabido