International Marketing: Sociopolitical and Behavioral Aspects
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- Synopsis
- Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical int
- Copyright:
- 1991
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781136777639
- Related ISBNs:
- 9780203824191, 9780429237782, 9781560249894, 9781560249894, 9780866569514, 9780866569514
- Publisher:
- Taylor and Francis
- Date of Addition:
- 07/09/20
- Copyrighted By:
- The Haworth Press, Inc
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Science, Travel, Business and Finance, Technology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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