Understanding Hallyu: The Korean Wave Through Literature, Webtoon, and Mukbang

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Synopsis
This book sheds light on aspects of the Korean Wave and Korean media products that are less discussed—Korean literature, webtoon, and mukbang. It explores the making of these Korean popular cultural products and how they work and engage media recipients regardless of their different national, cultural, and geographical backgrounds. Drawing on narrative theory and cultural studies, the book makes a compelling argument about how to analyze the production and consumption of Korean media within and beyond its national boundary with critical eyes. The author shows how transmedial narrative studies (narrative studies across media) offers analytical and theoretical lenses through which one can interpret new and emerging media forms and contents. Furthermore, she explores how these forms and contents can be better understood when they are contextualized within specific time and place using the cultural, social, and political concepts and precepts of the region. The volume will be of great interest to scholars and researchers of Asian Studies, popular culture, contemporary cyberculture, media and culture studies, and literary theory.
Copyright:
2021

Book Details

Book Quality:
Publisher Quality
Book Size:
102 Pages
ISBN-13:
9781000329254
Related ISBNs:
9780367690342, 9780367143589, 9781003140115
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
Hyesu Park
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Entertainment, Nonfiction, Art and Architecture, Literature and Fiction, Language Arts
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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