Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs
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- Synopsis
- Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls "social business. ” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.
- Copyright:
- 2010
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 256 Pages
- ISBN-13:
- 9781586488635
- Related ISBNs:
- 9781586488246
- Publisher:
- Perseus Books Group
- Date of Addition:
- 06/19/21
- Copyrighted By:
- Muhammad Yunus
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Law, Legal Issues and Ethics
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.