Managing and Leveraging Events: Business and Social Dimensions (Routledge Advances in Event Research Series)
By: and and and and
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- Synopsis
- This book explores and advances the latest concepts and developments in event management theory and practice. Drawing on the ever-growing event management literature – and supported by theories and concepts from parent disciplines – the book examines challenges and opportunities related to maximising business and social benefits for those working in different event management positions in a variety of contexts. Written by an international team of five management scholars, the book investigates event management and leverage from various angles, including international business, event business studies, sport management, community development, and business strategy. It does so by offering a combination of theoretical approaches as well as contemporary cases from around the world. This book will be of interest to undergraduate and postgraduate students of event management, as well as scholars researching in social and business-related areas of event management and leverage.
- Copyright:
- 2022
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 164 Pages
- ISBN-13:
- 9781000472868
- Related ISBNs:
- 9781003002772, 9780367428273, 9781032123110
- Publisher:
- Taylor and Francis
- Date of Addition:
- 11/11/21
- Copyrighted By:
- Nico Schulenkorf, Katie Schlenker, Hussain Rammal, Jon Welty Peachey, and Ashlee Morgan. The right of Nico Schulenkorf, Katie Schlenker, Hussain Rammal, Jon Welty Peachey, and Ashlee Morgan to be identified as authors of this work has been asserted by them
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Travel, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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- by Nico Schulenkorf
- by Katie Schlenker
- by Hussain Rammal
- by Jon Welty Peachey
- by Ashlee Morgan
- in Nonfiction
- in Travel
- in Business and Finance