Artificial Communication: How Algorithms Produce Social Intelligence (Strong Ideas)

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Synopsis
A proposal that we think about digital technologies such as machine learning not in terms of artificial intelligence but as artificial communication.Algorithms that work with deep learning and big data are getting so much better at doing so many things that it makes us uncomfortable. How can a device know what our favorite songs are, or what we should write in an email? Have machines become too smart? In Artificial Communication, Elena Esposito argues that drawing this sort of analogy between algorithms and human intelligence is misleading. If machines contribute to social intelligence, it will not be because they have learned how to think like us but because we have learned how to communicate with them. Esposito proposes that we think of &“smart&” machines not in terms of artificial intelligence but in terms of artificial communication. To do this, we need a concept of communication that can take into account the possibility that a communication partner may be not a human being but an algorithm—which is not random and is completely controlled, although not by the processes of the human mind. Esposito investigates this by examining the use of algorithms in different areas of social life. She explores the proliferation of lists (and lists of lists) online, explaining that the web works on the basis of lists to produce further lists; the use of visualization; digital profiling and algorithmic individualization, which personalize a mass medium with playlists and recommendations; and the implications of the &“right to be forgotten.&” Finally, she considers how photographs today seem to be used to escape the present rather than to preserve a memory.
Copyright:
2022

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9780262368872
Related ISBNs:
9780262046664
Publisher:
MIT Press
Date of Addition:
Copyrighted By:
Massachusetts Institute of Technology
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Computers and Internet, Social Studies
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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