Routledge Handbook of Sport Management (Routledge International Handbooks)

By: Packianathan Chelladurai and Leigh Robinson and Paul Downward and Guillaume Bodet

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Synopsis: The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional areas and identifying important future directions for new research. Key topics covered in the book include: managing performance marketing human resource management the economics and finance of sport strategy managing change governance of sports organizations customer relations branding and retail. With contributions from leading scholars and professionals from around the world, the book illustrates the global nature of contemporary sport business and highlights the opportunities and challenges for managers operating in an international market place. Representing a definitive survey of contemporary issues in sport management, this is an essential reference for all students, scholars and practitioners working in sport.

Book Quality:: Publisher Quality
Book Size:: 474 Pages
ISBN-13:: 9781136660863
Related ISBNs:: 9780203807224, 9781138777255, 9780415587884
Publisher:: Taylor and Francis
Date of Addition:: 05/24/22
Copyrighted By:: Leigh Robinson, Packianathan Chelladurai, Guillaume Bodet and Paul Downward
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Sports, Travel, Business and Finance
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.
Edited by:: Paul Downward
Edited by:: Guillaume Bodet
Edited by:: Packianathan Chelladurai
Edited by:: Leigh Robinson