Advertising Campaign Design: Just the Essentials
By:
Sign Up Now!
Already a Member? Log In
You must be logged into Bookshare to access this title.
Learn about membership options,
or view our freely available titles.
- Synopsis
- The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.
- Copyright:
- 2011
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 247 Pages
- ISBN-13:
- 9781317477679
- Related ISBNs:
- 9780765625526, 9781315706719, 9780765625533
- Publisher:
- Taylor and Francis
- Date of Addition:
- 05/25/22
- Copyrighted By:
- Taylor
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- History, Nonfiction, Art and Architecture, Biographies and Memoirs, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
Reviews
Other Books
- by Robyn Blakeman
- in History
- in Nonfiction
- in Art and Architecture
- in Biographies and Memoirs
- in Business and Finance