The Book Publishing Industry (3) (Mass Communications Book Ser.)

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Synopsis
The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.
Copyright:
2014

Book Details

Book Quality:
Publisher Quality
Book Size:
490 Pages
ISBN-13:
9781136850349
Related ISBNs:
9780415887250, 9780203834565, 9780415887243
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
Taylor
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance, Language Arts, Law, Legal Issues and Ethics, Communication
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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