Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination

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Synopsis
The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalistAcross the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works.Like, Comment, Subscribe is the first book to reveal the riveting, behind-the-scenes account of YouTube&’s technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the famous stars born on its stage. It&’s the story of a revolution in media and an industry run amok, how a devotion to a simple idea—let everyone broadcast online and make money doing so—unleashed an outrage and addiction machine that spun out of the company&’s control and forever changed the world.Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. As compelling as the very platform it investigates, Like, Comment, Subscribe is a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.
Copyright:
2022

Book Details

Book Quality:
Publisher Quality
Book Size:
464 Pages
ISBN-13:
9780593296356
Related ISBNs:
9780593296349
Publisher:
Penguin Publishing Group
Date of Addition:
Copyrighted By:
Mark Bergen
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Entertainment, Nonfiction, Computers and Internet, Business and Finance, Technology, Social Studies
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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