Inside Consumption: Consumer Motives, Goals, and Desires
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- Synopsis
- Following on from The Why of Consumption, this book examines motivational factors in diverse consumption behaviours. In a world where consumption has become the defining phenomenon of human life and society, it addresses the effects of critical life events on consumption motives, and the sociological and intergenerational influences on consumer motives and preferences. Its cross-disciplinary approach brings together some of the leading scholars from diverse subject areas to examine the central question about consumption: ‘why?’. This is a unique and invaluable contribution to the area, and an essential asset for all those involved in researching, teaching or studying consumption and consumer behaviour.
- Copyright:
- 2005
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 356 Pages
- ISBN-13:
- 9781134293759
- Related ISBNs:
- 9780415341943, 9780415341936, 9780203481295
- Publisher:
- Taylor and Francis
- Date of Addition:
- 06/13/23
- Copyrighted By:
- S. Ratneshwar, David Glen Mick
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Social Studies, Sociology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- David Glen Mick
- Edited by:
- S. Ratneshwar
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- by David Glen Mick
- by S. Ratneshwar
- in Nonfiction
- in Business and Finance
- in Social Studies
- in Sociology