Organizational Listening for Strategic Communication: Building Theory and Practice (Routledge Research in Public Relations)
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- Synopsis
- Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts. Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments. They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations. Each chapter concludes with recommendations for strategic communication practice. This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening.
- Copyright:
- 2023
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781000890655
- Related ISBNs:
- 9781032227153, 9781003273851, 9781032227160
- Publisher:
- Taylor and Francis
- Date of Addition:
- 06/19/23
- Copyrighted By:
- selection and editorial matter, Katie R. Place individual chapters, the contributors
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Communication, Sociology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- Katie R. Place
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- by Katie R. Place
- in Nonfiction
- in Business and Finance
- in Communication
- in Sociology