Misunderstanding Media (Routledge Library Editions: Cultural Studies)

By: Brian Winston

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Synopsis: The 1980s saw constant reports of an information revolution. This book, first published in 1986, challenges this view. It argues that the information revolution is an illusion, a rhetorical gambit, an expression of profound historical ignorance, and a movement dedicated to purveying misunderstanding and disseminating disinformation. In this historically based attack on the information revolution, Professor Winston takes a had look at the four central information technologies – telephones, television, computers and satellites. He describes how these technologies were created and diffused, showing that instead of revolution we just have ‘business as usual’. He formulates a ‘law’ of the suppression of radical potential – a law which states that new telecommunication technologies are introduced into society only insofar as their disruptive potential is contained. Despite the so-called information revolution, the major institutions of society remain unchanged, and most of us remain in total ignorance of the history of technology.