The Value of Events (Routledge Advances in Event Research Series)

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Synopsis
The Value of Events fills an important niche in the literature on events, being the first book to comprehensively deal with the subject of value creation and measurement, as opposed to impact assessment and programme evaluation.　 Value creation and measurement is often done routinely from specific perspectives such as tourism, event management, corporate marketing, or customer satisfaction. However, there exist a number of discourses on value and evaluation that have not yet received adequate attention, including the justification of governmental intervention and the costs and benefits of hosting major events. 　 This edited book, written by an international group of academics with expertise in the relevant fields of events, tourism, sport and culture, offers new insight into events and their relationship to sustainability, social responsibility, cultural and social value. Fostering debate in the context of conceptual thinking, philosophising, multiple stakeholder perspectives and interdisciplinary approaches, it challenges the events industry, students, policy-makers and strategists with new perspectives on value, with implications for impact forecasting and assessment. 　 This is a book for all students pursuing degrees in fields where planned events are important topics, while being of great interest to researchers, policy-makers, evaluators and organisers/managers of planned events. Within a subject in need of further attention, The Value of Events offers the most comprehensive overview of event value to date.
Copyright:
2017

Book Details

Book Quality:
Publisher Quality
Book Size:
202 Pages
ISBN-13:
9781317193234
Related ISBNs:
9781315558950, 9781138678415, 9780367667832
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
selection and editorial matter, Erik Lundberg, John Armbrecht, Tommy D. Andersson and Donald Getz
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Travel, Business and Finance
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.
Edited by:
Erik Lundberg
Edited by:
John Armbrecht
Edited by:
Tommy D. Andersson
Edited by:
Donald Getz

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