Public Health Approaches to Health Promotion (Public Health Approach)

By: Monika Arora and Shifalika Goenka

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Synopsis: Healthy behaviors, at the individual and community levels, are imperative to improving and sustaining better public health. With a strong focus on prevention, health promotion strategies are crucial to improving quality of life, while taking into account the various determinants of health. This book provides a global perspective, with an emphasis on contextual issues with health promotion in South Asia for understanding challenges and related strategies. Readers will be comprehensively introduced to healthy behaviors through case studies, covering theories, interventions, and approaches to promote healthy behavior, the impact of policy, and how behavior change can be sustained. Key features – • Covers existing and emerging issues in health promotion • Input from globally renowned public health experts with a multidisciplinary approach to content and audience • Connects with health systems and relevant sustainable development goals • Provides case studies for enabling readers to understand and apply evidence-based solutions to key public health issues