Sustainable Agricultural Marketing and Agribusiness Development: An African Perspective

By: Abimbola Oluyemisi Adepoju and Abolupe Oluyemi Ayanboye and Archeford Munyavhi and Adenike Omotola Ajibobare and Adulation Khayisano Ndlovu and Basil Shumbanhete and Benard Chisiri and Benjamin Mudiwa and Benson Ruzive and Brenda Guruwo and Charles Tsikada and Dumisani Rumbidzai Muzira and Ernest Mugoni and Emmanuel Ndhlovu and Esther Mafunda and Gibson Muridzi and Gift Manhimanzi and Godwin Shumba and Jabulani Garwi and Joseph P. Musara and Julius Tapera and Luckmore Marodza and Maurice Kwembeya and Moses Jachi and Noah Ariel Mutongoreni and Nyasha Nyakuchena and Iscacle Nyanhete and Oluwakemi Adeola Obayelu and Patrick Korera and Praise Zinhuku and Purity Hamunakwadi and Rahabhi Mashapure and Reason Masengu and Rumbidzai Pashapa and Savanhu Howard Manyere and Tafadzwa Machaka and Tafadzwa Y. Chiwanza and Thelma Lilian Munodawafah and Wellington Bandason

Sign Up Now! Already a Member? Log In
You must be logged into Bookshare to access this title. Learn about membership options, or view our freely available titles.

Synopsis: The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.