The Purpose Revolution: How Leaders Create Engagement and Competitive Advantage in an Age of Social Good
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- Synopsis
- Discover the Purpose Advantage!Customers, employees, and investors are no longer satisfied with companies providing good products, good prospects, and good profits—they want them to do some social good, too. These &“purpose-driven&” companies do better on nearly every traditional metric: greater customer loyalty, higher retention, more innovation, and a healthier bottom line. But a nice mission statement and donations to charity won't make your company stand out. Using scores of real-world examples and practical exercises, John Izzo and Jeff Vanderwielen help leaders find a truly authentic purpose, one that is a natural fit for them and their organization. They describe concrete actions leaders can take to ensure that employees own it, customers and recruits connect with it, and every corporate action and activity reflects it.
- Copyright:
- 2018
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 324 Pages
- ISBN-13:
- 9781626569683
- Related ISBNs:
- 9781626569669
- Publisher:
- Berrett-Koehler Publishers
- Date of Addition:
- 11/14/23
- Copyrighted By:
- 2018 by John Izzo and Jeff Vanderwielen
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Self-Help, Business and Finance, Education
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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- by John B Izzo
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- in Self-Help
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