Winning the Global TV News Game (Routledge Library Editions: Broadcasting #39)
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- Synopsis
- Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry–consumer relationship. It’s a marketing approach – focusing on regional markets across the globe, looking at industry players and the hardware they had put in place. Much of this analysis is told by leading news media professionals who describe the latest thinking and newest developments in their own words.
- Copyright:
- 1995
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781003820680
- Related ISBNs:
- 9781032607771, 9781003460503, 9781032607757
- Publisher:
- Taylor and Francis
- Date of Addition:
- 12/22/23
- Copyrighted By:
- Focal Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Entertainment, Nonfiction, Art and Architecture
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.