Writers on Strategy and Strategic Management: Theory and Practice at Enterprise, Corporate, Business and Functional Levels
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- Synopsis
- Strategic management is the central activity of all successful organizations today. From the time when its conceptual foundations were laid in the 1960s, its theory and practice have been subjected to intensive research, argument and development under such headings as general management, business policy, corporate strategy and long-range planning. But, as J. I. Moore explains, no matter what its name, strategic thinking has always addressed the same issue: 'the determination of how an organization, in its entirety, can best be directed in a changing world'.
- Copyright:
- 2001
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9780141941424
- Related ISBNs:
- 9780140284447
- Publisher:
- Penguin Books Ltd
- Date of Addition:
- 04/25/24
- Copyrighted By:
- J. I. Moore
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.