Data-Driven Innovation in the Creative Industries (Routledge Research in the Creative and Cultural Industries)

By: and and and

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Synopsis
The creative industries – the place where art, business, and technology meet in economic activity – have been hugely affected by the relatively recent digitalisation (and often monetisation) of work, home, relationships, and leisure. Such trends were accelerated by the global COVID-19 pandemic. This edited collection examines how the creative industries can be supported to make best use of opportunities in digital technology and data-driven innovation.Since digital markets and platforms are now essential for revenue generation and audience engagement, there is a vital need for improved data and digital skills in the creative and cultural sectors. Taking a necessarily global perspective, this book explores the challenges and opportunities of data-driven approaches to creativity in different contexts across the arts, cultural, and heritage sectors. Chapters reach beyond the platforms and approaches provided by the technology sector to delve into the collaborative work that supports innovation around the interdisciplinary and cross-sectoral issues that emerge where data infrastructures and approaches meet creativity.A novel intervention that uniquely centres the role of data in the theory and practice of creative industries’ innovation, this book is valuable reading for those researching and studying the creative economy as well for those who drive investment for the creative industries in a digitalised society.The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 International license.
Copyright:
2024

Book Details

Book Quality:
Publisher Quality
Book Size:
278 Pages
ISBN-13:
9781040032046
Related ISBNs:
9781040032008, 9781032431505, 9781003365891, 9781032431512
Publisher:
Taylor & Francis
Date of Addition:
Copyrighted By:
selection and editorial matter, Melissa Terras, Vikki Jones, Nicola Osborne and Chris Speed
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.
Edited by:
Melissa Terras
Edited by:
Vikki Jones
Edited by:
Nicola Osborne
Edited by:
Chris Speed

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