This Is Strategy: Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
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- Synopsis
- National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world."With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think Again In this unique and thought-provoking book, Godin shares insights on strategy through a series of powerful reflections and observations that will reshape how you approach problems, make decisions, and create change. &“Creating tomorrow by repeating yesterday is not a useful way forward.&” &“Every strategy requires choice. And those choices often involve saying &‘no&’ to things we could do, but won&’t do.&” &“It&’s not easy to persuade someone to want what you want. It&’s much more productive to find people who already want to go where you&’d like to take them.&” This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face. You&’ll discover how to: - Identify your "smallest viable audience" and make remarkable work they can't ignore - Understand and influence the systems shaping our world - Prioritize long-term thinking over instant gratification - Make smart, purposeful choices that shape a better tomorrow Who this book is for: - Leaders who want to think more deeply about their impact - Entrepreneurs tired of conventional business advice - Change-makers seeking lasting transformation in their career and community - Anyone feeling stuck in outdated systems and looking for a fresh perspective Strategy turns our effort into impact. Your journey to better thinking starts here.
- Copyright:
- 2024
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9798893310306
- Publisher:
- Authors Equity
- Date of Addition:
- 11/14/24
- Copyrighted By:
- Do You Zoom, Inc.
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Education, Sociology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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