Global Strategy: A Market Creation Approach (First Edition)

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Synopsis
Global Strategy: A Market Creation Approach is a groundbreaking textbook that redefines the field of global strategy, shifting the focus from scaling established businesses to creating innovative businesses responding to international market needs. Authors Sali Li and Noman Shaheer equip future multinational leaders with the tools and insights needed to succeed in the rapidly evolving world of global business.
Copyright:
2026

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9781071894217
Related ISBNs:
9781071894194, 9781071894187, 9781071894224
Publisher:
SAGE Publications
Date of Addition:
Copyrighted By:
Sage.
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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