Persuasive Business Proposals: Writing to Win More Customers, Clients, & Contracts (3)
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- Synopsis
- Most people find proposal writing to be tedious and time-consuming--and their documents show it, but proposal writing is about more than checking off boxes on a list of requirements.Writing a winning proposal is vital to getting a &‘yes&’ on your next bid. That&’s why Tom Sant, a proposal consultant for Global 500 companies and the creator of widely used proposal automation systems, has spent his career providing hands-on guidance for crafting powerful proposals and RFPs.In Persuasive Business Proposals, he shares the same insights with you--teaching you what a good proposal is not and explaining the value of a proposal as an important and effective sales tool for driving business. You&’ll learn how to:attract prospects&’ attention and speak to their needs;ask essential questions for qualifying opportunities;&“power up&” cover letters and executive summaries;overcome &“value paranoia&”;incorporate proof into a proposal;and write winning renewal contracts.With clear instructions as well as before-and-after samples, the third edition of Persuasive Business Proposals takes you step-by-step through a highly effective process for writing customized packages that capture new business.
- Copyright:
- 2012
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 289 Pages
- ISBN-13:
- 9780814417867
- Related ISBNs:
- 9780814417850
- Publisher:
- HarperCollins Christian Publishing
- Date of Addition:
- 02/23/25
- Copyrighted By:
- Tom Sant
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Education, Language Arts, Communication
- Grade Levels:
- College Freshman
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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