Business Analytics Value Chain: Text and Cases (1)

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Synopsis
This book is a comprehensive, step-by-step learning guide towards understanding an entire value chain of Business Analytics, its interrelated components and its role in business decision-making in India and globally. The book has been written with an interdisciplinary approach that triggers strategic as well as routine, thought-provoking ideas to cut across data from several business domains globally.Business Analytics Value Chain deals with the end-to-end journey from planning the approach to a data enriched decision-problem, to communicating results derived from analytics models to clients. Using current cases from all aspects of a business venture (finance, marketing, human resources, and operations), the book helps the readers to develop the capabilities of evaluating a business case scenario; understand the business problem; identify the data sources and data availability; logically think through problemsolving; use analytics techniques and application software to solve the problem; and be able to interpret the results. Case studies have been carefully designed to represent business scenarios from varied business domains, both local and global, such that they guide the students to making informed fact-based decisions during collaborative planning, analyzing, interpreting, and communicating outcomes for data-enriched problem scenarios.The book will be useful for students, researchers, and instructors from the fields of Business Management, Data Analytics, Commerce, and Economics. It will also be an indispensable companion to the professional working in the field of data analytics.
Copyright:
2025

Book Details

Book Quality:
Publisher Quality
Book Size:
516 Pages
ISBN-13:
9781040320099
Related ISBNs:
9781003462477, 9781032598116, 9781032612041, 9781040320013
Publisher:
Taylor & Francis
Date of Addition:
Copyrighted By:
Tanushri Banerjee, Arindam Banerjee, Dhaval Maheta, and Vivek Gupta
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Computers and Internet, Business and Finance, Social Studies, Mathematics and Statistics
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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