Chinese Social Media II: Insider, Intercultural and Interdisciplinary Perspectives (1)

By: Xiaying Xu and Mengmeng Zhao and May Ying Wang

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Synopsis: This book is the second of a two-volume set that presents a contemporary analysis of Chinese digital platforms through an intercultural and interdisciplinary lens, highlighting the complex nature of the online ecosystem.The book provides an overview of the complex forces shaping the Chinese cyber-landscape and their global digital implications, drawing on cross-cultural insights and spanning a range of academic disciplines. The intercultural section explores the cross-cultural potential of Chinese social media, addressing intriguing questions such as why and how international influencers maintain a presence on Chinese social media platforms, examining their motivations and communication strategies. The interdisciplinary section studies the intersections of Chinese digital platforms with sociological studies, linguistic analysis and artificial intelligence.This volume is a valuable resource for academics and students in media and communication studies, as well as social media researchers, China studies enthusiasts, industry professionals and anyone seeking a deeper understanding of Chinese social media dynamics.

Book Quality:: Publisher Quality
Book Size:: 248 Pages
ISBN-13:: 9781040313947
Related ISBNs:: 9781003596516, 9781032916552, 9781040313916
Publisher:: Taylor & Francis
Date of Addition:: 03/31/25
Copyrighted By:: selection and editorial matter, Xiaying XU, Mengmeng ZHAO and May Ying WANG
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Social Studies
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.
Edited by:: null Xiaying XU
Edited by:: null Mengmeng ZHAO
Edited by:: null May Ying WANG