Managerial Economics (Third Edition)

By: Luke M. Froeb and Brian T. Mccann and Mikhael Shor and Michael R. Ward

Sign Up Now! Already a Member? Log In
You must be logged into Bookshare to access this title. Learn about membership options, or view our freely available titles.

Synopsis: Teach your MBA students how to use economics to solve business problems with this breakthrough text. MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 3E covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to not only identify profitable decisions, but also implement them. The lively book provides an excellent ongoing reference for students pursuing business careers. Instructor's remark, "The Froeb/McCann/Shor/Ward textbook is designed for decision makers. Each chapter provides logical steps to solve common but misunderstood business problems. The books candor and novelty make for easy, enjoyable reading. "

Book Quality:: Excellent
Book Size:: 299 Pages
ISBN-13:: 9781133951483
Publisher:: Cengage South-Western
Date of Addition:: 11/03/14
Copyrighted By:: South-Western, Cengage Learning
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Business and Finance, Textbooks
Grade Levels:: College Freshman, College Sophomore, College Junior, College Senior
Submitted By:: Daproim Africa
Proofread By:: Daproim Africa
Usage Restrictions:: This is a copyrighted book.