Wedding Photojournalism: The Business of Aesthetics

By: Paul D Van Hoy

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Synopsis: This valuable resource focuses on what professional wedding photographers need to do to stay competitive and continue winning new assignments, despite an array of challenges. Though wedding budgets are often subject to cuts, photographers will learn how to finesse their operations, improve their marketing, and convert client contacts into reliable job streams. By running a lean business with few excess costs, this step-by-step guide lays out how wedding photographers can draw attention to their studio, generate demand, and create a brand that complements and promotes their unique vision. Included are tips for improving search-engine optimization, marketing, pricing, packaging, and contracts to enable aspiring and experienced professionals alike to follow their passions to success.

Book Quality:: Publisher Quality
ISBN-13:: 9781608952960
Related ISBNs:: 9781608952946
Publisher:: Amherst Media
Date of Addition:: 11/07/14
Copyrighted By:: Paul D Van Hoy
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Art and Architecture, Computers and Internet, Business and Finance, Education, Communication
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.