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Great Power Multilateralism and the Prevention of War: Debating a 21st Century Concert of Powers (New International Relations)
by Harald Muller Carsten RauchGreat-power conflict and great-power war are still the most dangerous risks the international community is facing today. This edited volume investigates the feasibility of a modern day concert of powers as a way for managing the risk of great power conflicts in the 21st century. The volume takes its inspiration from history. The 19th century European Concert was not only able to ensure a period of exceptional peacefulness among the European great powers, it also limited the scope and duration of the few wars that did break out. The chapter authors discuss the achievements and limits of the historical concert, define the requirements that a new concert would have to meet, critically evaluate obstacles and risks of the approach and indicate how a 21st century concert of powers could complement, and fit into, the present legal and institutional setting of global politics. This volume offers a systematic examination of the norms and tools of the historical template and scrutinizes these tools for their utility in our time. It will be of great interest to a wide range of scholars and students in areas such as International Relations, History and International Law.
Leaders, Leadership, And U.s. Policy In Latin America
by Michael J. KryzanekThis book focuses on the future of Latin American leaders and the relationship of these leaders to the United States. It examines the ways in which the critical interaction between individual leaders and the U.S. policy community affects the substance and direction of hemispheric relations.
How to be a Manager: A Practical Guide to Tips and Techniques
by Robert W. GallantHow to be a Manager: A Practical Guide to Tips and Techniques is a useful book designed to show you how to develop your managerial understanding and skills at whatever job level you presently hold. Written by an experienced top-level manager, this fast-paced guide teaches you how to excel at your current position while preparing to move into higher management responsibilities. The book is organized so that each of the 18 chapters can be read and used for specific management tasks. However, each chapter builds on the understanding of overall management concepts so that by the end of the book, a broad array of management principles has been presented. The "what and why" of management principles is interwoven with techniques and specific examples of typical managerial problems. Recommendations for further reading are also incorporated so that this book can serve as the foundation for every professional's library of management lore. Whether ground-breaking entrepreneur or commercial manager directing 300 salesmen spread across the country, this book will show you the way to successful management.
Human Centered Management: 5 Pillars of Organizational Quality and Global Sustainability (Human Centered Management)
by Maria-Teresa LepeleyWe have never had more freedom to acquire information to make decisions, and organizations have never been so pressed to demonstrate accountability as they communicate with better informed customers and users. People who work IN an organization must also work FOR the organization to accomplish its mission. In this environment, humans are no longer just a resource; they are the reason an organization exists. New constructs are needed to ensure this human-centered paradigm shift.This book sets out the rationale for this shift and stimulates the discussion and the discovery of effective approaches and solutions to innovate for social and environmental good. Written by an expert in quality standards, the book offers a coherent model which synchronizes the organizational structure with the talent required to develop resilient and agile work environments. New strategies to develop talent will be critical, and multidisciplinary approaches from scholars and practitioners from around the world will be required to effectively collaborate and articulate the solutions. The proposition in the book focuses on continuous improvement and interdisciplinary collaboration between scholars and practitioners across different industries, sectors, and national borders in order to address the unavoidable disruptions in the global VUCA environment.
New Business for Old Europe: Product-Service Development, Competitiveness and Sustainability
by Ursula Tischner Arnold TukkerSelling products used to be the standard way of doing business. Traditionally, it is left to the user to transform the purchase of a product into something that fulfils effectively a final-user need. Today, two streams of research – business management and sustainability – normally with very distinct perspectives on the world, have surprisingly converged to form a common conclusion: selling products is old-fashioned business. Companies should switch their focus to selling need fulfilment, satisfaction, or experiences. Or, in other words, selling integrated solutions or product-services. The business management literature argues that, by focusing on the integrated, final-client needs, and delivering integrated solutions fulfilling these needs, companies will be able to improve their position in the value chain, enhance added value of their offering, and improve their innovation potential. In a business world where many products are becoming equally well-performing commodities, this strategy is one of the ways to avoid a sheer competition on price – a type of competition that Europe never can win with emerging and low-cost economies such as China. In that sense, product-services can mean new business for old Europe. The sustainability knowledge stream argues that need-focused solutions could be inherently more sustainable than products. Product-services could offer the value of use instead of the product itself and decrease the environmental load in two ways. First, companies offering the service would have all the incentives to make the (product-)system efficient, as they get paid by the result. Second, consumers would be encouraged to alter their behaviour as they gain insight into all the costs involved with the use. Until today, the connections and interchange between the two research streams have been quite limited. The question of whether product-services truly are the avenue to a sustainable world is still under discussion. This book aims to develop a systematic view on this issue. The potential of product-services to enhance competitiveness and contribute to sustainable development prompted the EU to invest heavily in the theme under the EU's 5th Framework Programme (FP5; 1997-2002). A variety of research and development projects in the field were supported under the umbrella of the Sustainable Product Development Network (SusProNet). These included MEPSS (Methodology Product Service Systems); Home Services; HiCS (Highly Customerised Solutions); Prosecco (Product-Service Co-design); and Innopse (Innovation Studio and exemplary developments for Product-Service). The projects were undertaken by a mix of European research institutions and companies including Orange, Philips and Nokia. Some of these projects focused on developing methods that could help industries change their output from a product to a service. Others focused on the development of new product-services or solutions (HiCS, Prosecco, Innopse), and yet others tried to analyze under which circumstances product-services are likely to be implemented and accepted by consumers (Home Services). One project focused on dissemination of the concept to SMEs (Lean Services). Other projects focused purely on new product-service development, such as Brainfridge (an intelligent fridge managing its supply chain), ASP-NET (application service providers), Protex (intelligent enzymes) and IPSCON (receivers for wireless telephones). New Business for Old Europe brings together the key outputs from all of these groups to present a state-of-the-art collection on product-service development, prospects and implications for competitiveness and sustainability. The book has a number of aims. First, it attempts to bridge the gap between business and sustainability literature to lead to a better-founded understanding of the business drivers for embarking on product-service development, and its relation with sustainability and competitiveness. Second, the book reviews the large amount of studies that h
Due Diligence: The Critical Stage in Mergers and Acquisitions
by Peter HowsonHow can you be sure you are buying the company you think you are? Are you sure it is as good as the seller says? How can you be certain unexpected costs and obligations will not suddenly appear once you are the owner and responsible for them? How best can you arm yourself for the negotiations? Have you worked out precisely what you are going to do with it once it is yours? How do you set the priorities for change to recoup the premium you have paid for it? The answer to all these questions, and many more, lies with effective due diligence. Due diligence is one of the most important but least well understood aspects of the acquisition process. It is not, as many believe, a chore to be left to the accountants and lawyers. To get the best from it, due diligence has to be properly planned and professionally managed. This book is a comprehensive manual on getting due diligence right. It is a uniquely comprehensive guide, covering all aspects of the process from financial, legal and commercial due diligence right through to environmental and intellectual property due diligence. There are also useful chapters on working with advisers and managing due diligence projects. It also includes a number of checklists to help ensure that the right questions are asked.
British Economic Development in South East Asia, 1880 - 1939, Volume 2
by David SunderlandThis collection focuses on the economic development of the areas of SE Asia with which Britain had a trading relationship. Covering 188-939, the economic growth of the region is revealed through a selection of rare primary resources organized thematically with sections dedicated to agriculture, mining, trade, labour, finance and infrastructure.
Project Management: A practical guide to planning and managing projects
by Stephen HartleyOrganisations increasingly look to project management to deal with short timeframes, tight budgets, changing requirements and risk management in everyday operations, as well as for major strategic projects. Project management knowledge and skills are now essential for professionals just about everywhere, from teachers, social workers and lawyers, to engineers, builders and accountants.Stephen Hartley's Project Management is based on the recognised global standard for project management, the Project Management Body of Knowledge (PMBOK Guide), and it incorporates aspects of Agile, PRINCE2, Lean and other popular methodologies. It offers a thorough overview of the principles of project management, combined with tools and guidelines to manage projects of all sizes, from inception to evaluation.Written in an accessible and engaging style, Stephen Hartley's widely used text has been fully revised and updated. It focuses on shared responsibility, transparent documentation, reporting achievement over activity, and continuous improvement. It is illustrated with examples and case studies, and accompanied by a suite of downloadable templates and tools.'Stephen Hartley is without doubt Australia's leading authority on project management. This book is the bible for any current or future project manager.' - Dr Tim Baker, author of The End of the Performance Review
Routledge Revivals: Constructing the Future (Routledge Revivals #28)
by Kevin HarrisOriginally published in 1994, Teachers: Constructing a Future is designed for teachers, as well as those interested in the future of schooling and education. The book draws on sociological analysis, philosophical insights and aspects of political economy to examine the changing and developing role of teachers in the context of the current transformation of western capitalism. It considers the historical growth of teaching as a profession and as a political force, and indicates that economic rationalism has been effectively employed to elevate the instrumental role of schooling in society, and consequentially to devalue the professional and political nature of teaching.
Cost Engineering in Printed Circuit Board Manufacturing
by R. P. HeddenThis book is intended as an introduction to printed circuit board manufacturing processes and terminology for readers who have no exposure to them. It provides techniques and approaches to estimating that should prove useful to all who participate in the estimating process.
Revival: New and Old (Routledge Revivals)
by George HowellPublic approval of a book is indicated by its sale. A second edition of this having been exhausted, my publishers deem it advisable to issue a third edition revised to date. In assenting, I have had to examine it thoroughly in order to see whether the work required correction, and, if so, to what extent. After careful perusal I find no reason to modify any sentence, withdraw any expression, or correct any statement of fact in its pages. Much has happened since it was written in 1890, the proofs finally revised in January 1891, but in all respects my views are unchanged 3 nor have the last ten years Shown cause for any abandon ment of the opinions then held. My conclusions have proved sound in all instances, even where I ventured to predict. I have therefore left the text untouched except for a few verbal emendations, and the restoration of two pages (soa and 595) which were unaccountably dropped out in going through the press. All that I desire to add has been compressed into a Supplementary Chapter, in which the several controversial points are dealt with, and statistics are brought up to date. The book was written in the heat of controversies to which illusion is made, the somewhat severe criticisms being justified by the then facts and circumstances. If they now appear to be harsh, it is because the policy then denounced has been abandoned, or so modified as to be no longer open to the condemnation then pronounced.
A History of American Consumption: Threads of Meaning, Gender, and Resistance (Routledge Studies in the History of Marketing)
by Terrence H. WitkowskiThe United States has been near the forefront of global consumption trends since the 1700s, and for the past century and more, Americans have been the world’s foremost consuming people. Informed and inspired by the literature from consumer culture theory, as well as drawing from numerous studies in social and cultural history, A History of American Consumption tells the story of the American consumer experience from the colonial era to the present, in three cultural threads. These threads recount the assignment of meaning to possessions and consumption, the gendered ideology and allocation of consumption roles, and resistance through anti-consumption thought and action. Brief but scholarly, this book provides a thought provoking, introduction to the topic of American consumption history informed by research in consumer culture theory. By examining and explaining the core phenomenon of product consumption and its meaning in the changing lives of Americans over time, it provides a valuable contribution to the literature on the subjects of consumption and its causes and consequences. Readable and insightful, it will be of interest to scholars and advanced students in consumer behaviour, advertising, and marketing and business history.
The Globalization of Merchant Banking before 1850: The case of Huth & Co.
by Manuel Llorca-Ja�aLondon merchant bankers emerged during the 1820s in the wake of financial turmoil caused by the wars of American Independence, the Napoleonic campaigns and the Anglo-American war of 1812. Though the majority of merchant bankers remained cautious in their affairs, Huth & Co established an impressive global network of trade and lending, dealing with over 6,000 correspondents in more than seventy countries. Based on archival research, this comparative study provides a new chronology of early nineteenth-century commercial and financial expansion.Huth & Co. were truly market-makers and key intermediaries of commodities and capital flows in the international economy. This is an important example of a firm shaping globalisation well before the transport and communication revolution of the last quarter of the nineteenth century. But rather than a case study, this is a comparative study concerned with the commercial and financial activities of the leading merchant-bankers of the periodThis book will be of great interest to business and economic historians interested in the nature of the early decades of the first globalization.
Greenergized: A Business Fable on Clean Energy
by Dennis PosadasRenewable energy versus fossil fuels: the debate rages on, worldwide. At stake is nothing less than the protection of our planet from the ravages of climate change. But the costs involved in making the switch to clean energy are daunting. How do we pay for solar and wind energy? Do we scrap all our gasoline-driven autos? How do we move forward?Although the importance of this topic is hard to overstate, it nevertheless consistently fails to engage at the level that it so patently needs to. This is what has led technology expert and seasoned commentator Dennis Posadas to approach the issues in a new and intriguing way. Posadas understands that we respond best to narratives, and that is why he has written what he describes as a "green thinking fable". In this fable, we meet Daniel, a young graduate of the fictional Oriental College, who is thrust into a debate between José, an oil man, and Professor Ruiz, an advocate of clean energy. We follow the lines of argument as Daniel's awareness increases, and he experiences a paradigm shift in his thinking. We see how his short-term outlook focusing on the cost of renewable energy evolves into long-term thinking about the cost of not making the shift to renewables. Posadas's business fable puts the issues in front of the general reader in an engaging and digestible way. It covers concepts such as solar, wind, electric vehicles, waste to energy, feed-in-tariffs, carbon tax, intermittent sources, cost of fossil fuels, health impact of fossil fuel use, energy efficiency, and other relevant topics necessary for understanding this debate. The story and characters may be fictional, but the situations and the technology discussions are based on current facts. Decide for yourself where you stand on the renewables versus fossil fuels debate, and discuss this story with your friends and colleagues. Greenergized is a much-needed route into the issues surrounding the most serious debate our generation faces. And it pulls off the brilliant trick of being highly readable at the same time.
From Business Strategy to Information Technology Roadmap: A Practical Guide for Executives and Board Members
by Tiffany Pham David K. Pham Andrew PhamWhether you are a CEO, CFO, board member, or an IT executive, From Business Strategy to Information Technology Roadmap: A Practical Guide for Executives and Board Members lays out a practical, how-to approach to identifying business strategies and creating value-driven technology roadmaps in your organization. Unlike many other books on the subject, you will not find theories or grandiose ideas here. This book uses numerous examples, illustrations, and case studies to show you how to solve the real-world problems that business executives and technology leaders face on a day-to-day basis.Filled with actionable advice you can use immediately, the authors introduce Agile and the Lean mindset in a manner that the people in your business and technology departments can easily understand. Ideal for executives in both the commercial and nonprofit sectors, it includes two case studies: one about a commercial family business that thrived to become a multi-million-dollar company and the other about a nonprofit association based in New York City that fights against child illiteracy.
Liberalism's Last Man: Hayek in the Age of Political Capitalism
by Vikash YadavA modern reframing of Friedrich Hayek’s most famous work for the 21st century. Friedrich Hayek’s The Road to Serfdom was both an intellectual milestone and a source of political division, spurring fiery debates around capitalism and its discontents. In the ensuing discord, Hayek’s true message was lost: liberalism is a thing to be protected above all else, and its alternatives are perilous. In Liberalism’s Last Man, Vikash Yadav revives the core of Hayek’s famed work to map today’s primary political anxiety: the tenuous state of liberal meritocratic capitalism—particularly in North America, Europe, and Asia—in the face of strengthening political-capitalist powers like China, Vietnam, and Singapore. As open societies struggle to match the economic productivity of authoritarian-capitalist economies, the promises of a meritocracy fade; Yadav channels Hayek to articulate how liberalism’s moral backbone is its greatest defense against repressive social structures.
The European Union and the Evolving Architectures of International Economic Agreements
by Ottavio Quirico Katarzyna Kwapisz WilliamsThe European Union (‘EU’) is promoting a suite of innovations in international economic regulation—among them, reforms for secure and sustainable investment, a comprehensive approach to the mutual recognition of professional qualifications, a viable carbon border adjustment mechanism, heightened intellectual property rights protection, the arm’s length principle in taxation, and an increased commitment to non-economic vales. Through a critical analysis of key regulations and policies, this volume explores the evolving architectures of international economic agreements in light of EU practice. A comprehensive analysis indicates that novelties are rooted in geoeconomic considerations, through which a fundamental shift is underway towards the adoption of comprehensive bilateral trade agreements. Whilst innovation has the potential to significantly harmonise cross-border regulatory frameworks, it can also trigger significant fractures, particularly when applied restrictively and asymmetrically. Arguably, the ‘Brussels effect’ will to a certain extent foster a progressive development of international economic regulation, while in some respects being constrained by the status quo of the international economic regime. This volume is part of the Jean Monnet project Third Country Engagement with EU Trade Policy led by the ANU Centre for European Studies at the Australian National University, and supported by the European Commission under the Erasmus+ actions. The project seeks to explore and improve understanding of the EU’s evolving trade policy and its implications for third countries, including Australia and countries in the Asia-Pacific region.
Schematic Models for Production Engineering
by Ricardo Seidl da FonsecaThe book is a comprehensive guide to schematic models of methods engineering, offering a detailed analysis of these models and their applications in a variety of engineering fields. By bringing together the most significant schematic models in a single text and analyzing them according to a common structure, the book enables readers to visualize possible interventions and improvements in work situations. Focused on the conceptualization and analysis of schematic models, the text covers an area of knowledge that is central to production and industrial engineering, but also widely used in other engineering disciplines. The book presents an updated version of a representative set of schematic models, making it an invaluable resource for engineers in the field. With the growing automation of production and the introduction of robotics and the "internet of machines", the use of schematic models is more important than ever in achieving quality and safety in production projects, whether in manufacturing, industrial processes, or services. The book demonstrates how schematic models of methods are essential tools for the study and analysis of current business or production processes, as well as for the implementation of new systems and their maintenance. Overall, this book is a must-read for engineers seeking to improve their knowledge and practical application of schematic models, providing valuable insights and guidance for professionals in a range of engineering fields.
Cultural Work and Creative Subjectivity: Recentralising the Artist Critique and Social Networks in the Cultural Industries (Routledge Research in the Creative and Cultural Industries)
by Xin GuThis book critically investigates the declining status of creative workers in contemporary societies following changes associated with the neoliberal creativity discourse – from the distribution of resources around cultural production to consumption, and from the management of ‘labour time’ to ‘life time’. These changes have narrowed career pathways for creative workers, resulting in exploitative working conditions for both professionals and amateurs. The contemporary cultural industries accentuate entrepreneurialism, informed by ‘social network markets’ and a capacity to engage technologised consumer culture. This book suggests that a radically different view is needed to understand how creative workers justify their continued participation in the cultural industries. It pays particular attention to the identities of marginalised cultural workers (underpaid or under-rewarded) and argues that cultural work cannot be understood as a route into entrapment by self-exploitation (sacrificial labour) nor as an abstract form of creative autonomy. Creative workers must engage the ‘artist critique’ to re-claim the social values of making culture as ‘public labour’. Bringing together theory and practice via contemporary case studies, this book is a significant contribution to research on the cultural economy and will be of interest to researchers in this field and practitioners in the management of cultural work.
Schriftliche Besucherbefragungen im Kulturmarketing und Kulturtourismus: Praxis Kulturmanagement (essentials)
by Andrea Hausmann Sarah SchuhbauerDieses essential erläutert fundiert und kompakt die schriftliche Besucherbefragung als Instrument im Kulturmarketing und Kulturtourismus. Nach einer Einführung in die wichtigsten Begriffe werden die beiden Methoden schriftlicher Befragungen (Paper-Pencil und Online) anwendungsbezogen vorgestellt und auf ihre Stärken und Schwächen untersucht. Hierauf aufbauend werden die einzelnen Phasen von schriftlichen Befragungen – von der Gestaltung eines Fragebogens und der Datenerhebung über die Datenaufbereitung und -auswertung bis hin zur Follow-up-Phase – skizziert. Die theoretischen Erläuterungen werden anhand vieler aktueller Beispiele aus der Praxis von Kultur und Tourismus illustriert.
Achieving Environmental Sustainability in the Sports Sector: Nature Means That Future (SpringerBriefs in Applied Sciences and Technology)
by Ahmet Atalay Biruta ŠvagždienėThis book explores the previously overlooked negative environmental impact of the sports industry, with a particular emphasis on the carbon footprint of sports facilities and organizations. The authors provide a comprehensive assessment of sustainable development goals, economic, social, and environmental sustainability concepts. They reveal the significant negative effects that the sports sector has on the environment and examine the policies implemented by stakeholders in the industry.The book also explores a case study of the legal policies implemented by the Lithuanian government to reduce the environmental impact of sports. The authors present practical suggestions for environmentally-friendly sports management, supported by examples presented with figures, pictures, and tables.This book fills a gap in the literature, offering suggestions and comments to enrich the practices of stakeholders in the sports industry. It provides an opportunity to make a positive difference for the environment while advancing the field of sports management.
Public Personnel Management: Current Concerns, Future Challenges
by Norma M. RiccucciPublic Personnel Management has served as an essential, concise reader for public personnel and human resource management courses in the fields of public administration, political science, and public policy for more than 30 years. Since the first edition published in 1991, the book has provided professors and students alike with an in-depth look at cutting-edge developments beyond standard textbook coverage, to cultivate a broad understanding of the key management and policy issues facing public and nonprofit HRM today. Original chapters are written expressly for the text by leading public administration scholars, each focusing on specific and sometimes controversial concerns for public personnel management, such as social equity, labor relations, public employee rights, and the operation of nonprofits. Now in an extensively revised seventh edition, Public Personnel Management presents new, original chapters to examine developments of interest to researchers and practitioners alike, including: new ways of working (NWW), remote work, the effects of the COVID-19 pandemic on public service workforces, work-life balance, patterns of discrimination and employees’ perceptions of fairness, affirmative action, generational differences in the workforce, and – as the field of public personnel management becomes more internationalized – chapters addressing human resource management across Europe and a chapter NWW practices in Switzerland. These, together with other chapters, ensure that Public Personnel Management will remain a field-defining book for the next 30 years.
Economics of Engineering Education in India: Growing Challenges of Access, Excellence and Equity
by Jandhyala B. TilakThis volume focuses on the expansion of engineering education in the private sector in India and discusses the effects and challenges of this expansion on its economic growth and development. Analysing several dimensions relating to the growth of engineering education, this book: — Scrutinises the imbalances in the growth between different branches of engineering education, changing trends and patterns of quality of education as impacted by changing trends and patterns, gender inequality, caste, region, and labour market conditions that influence the demand for engineering education. — Investigates the socioeconomic characteristics of the students going to private colleges/universities, financing by the government vis-a-vis students’ households, the unsteady growth in public financing of engineering education, and educational loans as a method of financing. — Examines the reasons behind the increasing demand of engineering education, and the factors that have contributed to the rise of electronics engineering, computer science engineering and information-technology-related areas of engineering as against some conventionally popular disciplines of engineering. This volume will be of interest to students, teachers and researchers of education, higher education, engineering education, economics of education, and sociology of education. It will also be useful for policymakers in higher education, engineering/technical education and BRIC countries, administrators, and those interested in the study and growth of engineering education.
Financial Inclusion and Livelihood Transformation: Perspective from Microfinance Institutions in Rural India
by Srimoyee Datta Tarak Nath SahuThis book explores the role and effect of Microfinance Institutions (MFIs) with different dimensions. It is being supported with strong empirical evidence into various parameters of MFIs directed towards inclusive finance and the transformation journey of livelihoods of its beneficiaries.It also incorporates empirical evidence with the perception of both beneficiaries and non-beneficiaries. Starting its journey toward the path of comprehending how MFIs make their footprint among the excluded population in the selected areas, it incorporates the different outcomes of MFI lending like credit utilisation patterns, income generation, and employability. As financial stability helps to break out the vicious cycle of poverty, this book emphasises the self-dependent element for the beneficiaries and their households. It addresses the important issue of the female counterparts in society. It shows how the MFIs work actively to generate female empowerment from multiple dimensions among the selected communities. It addresses key issues to consider for inclusive policy formulation, especially for backward communities in the backward areas and gives a realistic scenario of the MFI activities, their interactions with the respondents, the various outcomes, and areas for further developments, etc. This book is beneficial for academicians, researchers, and policymakers.
Neue Trends in Wirtschaftsinformatik und eingesetzte Technologien: Digitale Innovation und digitale Transformation
by Rolf DornbergerDieses Buch stellt ausgewählte Beispiele der Digitalisierung im Zeitalter des digitalen Wandels vor. Es gliedert sich in die zwei Abschnitte "Digitale Innovation", in dem neue Technologien vorgestellt werden, die neue Geschäftsmöglichkeiten anregen und ermöglichen, und "Digitale Transformation", in dem Geschäfts- und Managementkonzepte vorgestellt werden, die spezifische technologische Lösungen für ihre praktische Umsetzung nutzen. Das Buch kombiniert neue Erkenntnisse aus Forschung, Lehre und Management, einschließlich digitaler Business-Transformation, E-Business, Wissensdarstellung, Mensch-Computer-Interaktion und Geschäftsoptimierung, und zeigt eine Bandbreite von Forschungsthemen sowie deren anwendungsorientierte Umsetzung in die Praxis auf. Es richtet sich an Akademiker und Akademikerinnen, die Inspiration suchen, sowie an Führungskräfte, die das Potenzial der neuesten Trends nutzen wollen, um die Gesellschaft und Unternehmen auf die nächste Stufe zu heben.