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Sportsponsoring: Grundlagen, Konzeption Und Wirkungen
by Manfred Schubert Stefan WalzelSportsponsoring ist die mit Abstand bedeutendste Erscheinungsform des Sponsorings. Es zählt zu den zentralen Instrumenten der Markenkommunikation von Unternehmen und zugleich zu den wichtigsten Einnahmequellen des Zuschauersports. Das Lehrbuch stellt Sportsponsoring als Kommunikations- und Finanzierungsinstrument in seiner ganzen Breite und Vielfalt vor. Thematisiert werden u.a. Akteure und Zielgruppen, die Erfolgs- und Wirkungskontrolle von Sportsponsoring-Maßnahmen, unerwünschte Effekte wie Ambush-Marketing sowie die soziale Verantwortung von Sponsoren und Gesponserten. Das Buch bietet eine gute Einführung für Studierende, enthält aber auch wertvolle Informationen für ehren- oder hauptamtlich Tätige im Sport und für Marketingmanager in Unternehmen. Lernziele, Verständnis- und Diskussionsfragen, Zusammenfassungen sowie weiterführende Links und Literaturempfehlungen zu jedem Kapitel erleichtern die Nutzung des Buches, sichern den Lernerfolg und regen zur vertiefenden Auseinandersetzung mit einzelnen Themen an.
Das sowjetische Fieber: Fußballfans im poststalinistischen Vielvölkerreich (Soviet and Post-Soviet Politics and Society #136)
by Manfred ZellerWhat did the citizens of the Soviet Union identify with? Where did the societal faultlines lie? Did mass demonstrations destabilize Soviet order? How did informal groups come into being within a society based on uniformity? What impact did media and new forms of connection have on the development of a multinational Soviet society? What remained after the end of the Soviet Union? Using Soviet soccer teams from Moscow (Spartak, Dynamo, ZSKA) and Kiev (Dynamo) as examples, Manfred Zeller tells a story of community and enmity in the post-Stalinist empire. He analyzes the complex loyalties that governed group identities and explains phenomena like the love-hate relationship between Kiev and Moscow. 'Moscow against Kiev' in Soviet times was not a question of war and peace, but in soccer there was already a feeling of 'us against them.' Zeller's book is an important contribution to research on Soviet culture after Stalin as well as to contemporary debates on antagonism in the post-Soviet world.
Build Muscle. Stay Lean. Get Stronger.: A Daily Food and Exercise Journal to Track your Fitness Goals
by Mango PublishingTrack Your ProgressBuild Muscle. Stay Lean. Get Stronger. A Daily Food and Exercise Journal to Track your Fitness Goals is the perfect companion journal and activity tracker for healthy cookbooks like The Shredded Chef and The Ultimate Bodybuilding Cookbook.Track Diet and Exercise in One Place: Put all of your fitness information in a journal that is just the right size—big enough for all of the day’s details but small enough to take with you to the gym or the grocery store. Like helpful all-in-one fitness trackers such as Hello New Me, Build Muscle. Stay Lean. Get Stronger. is a combination meal planner, food tracker, and workout journal—and this one can easily fit in your gym bag.A Dedicated Journal for Transforming Your Body: Build Muscle. Stay Lean. Get Stronger. is the only tracker fully dedicated to gaining healthy muscle weight while managing your macros and exercise routine. Simple, informative, clear and easy to use, this all-in-one journal will help get you started on your new life.Using Build Muscle. Stay Lean. Get Stronger , you’ll be able to keep up with what you’ve eaten, when you ate it, and how it improved your body. Once you get started, you’ll be able to:Master macrosRecord your meals—breakfast, lunch, dinner, water intake, and snacksProgress your overall healthTrack your muscle growthIt’s the perfect companion to Michael Matthews’s Bigger, Leaner, Stronger and Thinner, Leaner, Stronger.
Dream Like Me: South Asian Football Trailblazers
by Manisha TailorThere remains a lack of representation from the South Asian community across all levels of football, despite it being one of the largest ethnic minority groups to be living in the UK. In this first of its kind book, trailblazing coach Manisha Tailor profiles 42 pioneering individuals working in all parts of the game – from male and female players to coaches, referees, board members, administrators, sports scientists and medical staff – and representing different cultures and faiths within the British Asian community. Based on interviews, these powerful stories not only illustrate the challenges faced by these role models, but lessons that they can offer young readers. Young people need to see people like them in order to believe that dreams are possible: the role models in this inspirational book will show South Asian children and teens that their football dreams can come true.
Regenerative Injections in Sports Medicine: An Evidenced Based Approach
by Suad Trebinjac Manoj Kumar NairThis book sheds new light on the complex area of regenerative injections used in sports injuries and musculoskeletal conditions, pursuing an evidenced-based approach. Largely ignoring orthopedic surgery, which would involve arthroscopic procedures and scaffolding as they are practiced mainly by orthopedic surgeons, the book instead focuses on injection-based treatments that are particularly useful in sports medicine and for musculoskeletal pain conditions. Including evidence from systematic reviews, meta-analyses, and randomized controlled trials, the book provides a comprehensive overview of regenerative injections such as dextrose, platelet-rich plasma and stem cell therapy, along with their history and scientific basis. It also includes detailed information on the preparation methods, steps of the procedure, and clinical conditions most likely to benefit from it. Given its scope, the book offers a valuable tool for all medical practitioners whose work involves painful musculoskeletal conditions, e.g. sports medicine physicians, orthopedists and interventional physiatrists, as well as general practitioners.
Scuba Diving Practices in Greece: A Historical Ethnography of Technology, Self, Body, and Nature (Leisure Studies in a Global Era)
by Manolis TzanakisThis book provides a historical-sociological analysis of recreational scuba diving practices. Starting from a national case study, Greece, the book analyzes the gradually evolving global institutional arrangements of this version of underwater recreational activities. Based on the author’s experience as a former diving instructor and on an historical and sociological research of scuba diving in Greece, the book examines the stages of institutionalization of scuba diving as a leisure practice on a global scale, from 1945 to the present day. It combines two traditions: the phenomenological approach of underwater multisensory embodied experience and tourism studies. The two main research questions that the project answers are (a) how scuba diving has historically been shaped as a leisure activity, (b) how has underwater experience been conceptually shaped as a leisure activity. This case is an excellent example for exploring the relationship between society, technology, body and modern practices of self in the late modernity world, under a phenomenological and historical perspective.
Advanced Chi Nei Tsang: Enhancing Chi Energy in the Vital Organs
by Mantak ChiaAdvanced Taoist techniques for detoxifying and rejuvenating the internal organs through the release of negative chi • Works with the navel center, where negative emotions, stress, and illness accumulate • Presents advanced techniques to release negative energy from the body and reestablish a healthy flow of vital energy to internal tissues and organs From the Taoist point of view, good health depends upon the free flow of chi--healthy life-force energy--throughout the body. Taoists refer to healthy chi as good wind. When energy is trapped in the body it stagnates and becomes negative, manifesting in the symptoms of physical or emotional illness. Taoists call this negative energy sick or evil wind. The advanced Chi Nei Tsang practices focus on mastering these winds. They include techniques for developing sensitivity to sick winds, releasing internal energy blockages, and chasing sick winds from the body to reestablish a healthy flow of energy. Negative energies caused by stress, tension, and the effects of past illnesses tend to accumulate in the naval center, so the advanced Chi Nei Tsang techniques use elbow pressure on specific reflex points around the navel to release energy blockages associated with each internal organ. They also work with wind access points found near the standard acupuncture points. These advanced practices build upon the organ detoxification and rejuvenation practices introduced in Chi Nei Tsang, allowing the practitioner to work intensively at an energetic level toward the restoration of optimum health and well-being.
Bone Marrow Nei Kung: Taoist Techniques for Rejuvenating the Blood and Bone
by Mantak ChiaA guide to nourishing the body through bone marrow rejuvenation exercises • Presents exercises to “regrow” bone marrow, revive the internal organs, and prevent osteoporosis • Explains the use of bone breathing and bone compression, “hitting” to detoxify the body, and sexual energy massage and chi weight lifting to enhance the life force within Most Westerners believe that a daily physical exercise program helps slow the aging process. Yet those whose bodies appear most physically fit on the outside often enjoy only the same life span as the average nonathletic person. It is the internal organs and glands that nourish every function of the body, and it is the bone marrow that nourishes and rejuvenates the organs and glands through the production of blood. By focusing only on the muscles without cultivating the internal organs, bones, and blood, the Western fitness regimen can ultimately exhaust the internal system. In Bone Marrow Nei Kung Master Mantak Chia reveals the ancient mental and physical Taoist techniques used to “regrow” bone marrow, strengthen the bones, and rejuvenate the organs and glands. An advanced practice of Iron Shirt Chi Kung, Bone Marrow Nei Kung was developed as a way to attain the “steel body” coveted in the fields of Chinese medicine and martial arts. This method of absorbing energy into the bones revives the bone marrow and reverses the effects of aging through the techniques of bone breathing, bone compression, and sexual energy massage, which stimulates the hormonal production that helps prevent osteoporosis. Also included is extensive information on chi weight lifting and the practice of “hitting” to detoxify the body.
Chi Nei Tsang: Chi Massage for the Vital Organs
by Mantak ChiaAn ancient Taoist system for detoxifying and rejuvenating the internal organs • Presents techniques to clear blockages in the body’s energy flow • Includes illustrated exercises to relieve common ailments, revitalize the organs, and enable readers to take charge of their own health and well-being • Focuses on the navel center, where negative emotions, stress, and illness accumulate The techniques of Chi Nei Tsang evolved in Asia during an era when few physicians were available and people had to know how to heal themselves. Many people today have symptoms that modern medicine is not able to cure because a physical source for the problem is not easily found. The energies of negative emotions, stress, and tension--all common in modern life--and the weight of past illness accumulate in the abdominal center, causing energy blockages and congestion. When this occurs, all vital functions stagnate and myriad problems arise. By practicing the techniques of Chi Nei Tsang, this stagnation is removed and the vital organs surrounding the navel center are detoxified and rejuvenated. Master Chia teaches readers how to avoid absorbing negative energies from others and take full charge of their health through the self-healing techniques of Chi Nei Tsang. He offers fully illustrated exercises that show how to detoxify the internal organs and clear the energy (chi) channels throughout the body. He also presents methods for balancing emotions, managing stress, and observing the body in order to recognize, ameliorate, and prevent maladies before they become a problem.
Chi Self-Massage: The Taoist Way of Rejuvenation
by Mantak ChiaEnergetic massage techniques that dispel negative emotions, relieve stress, and strengthen the senses, internal organs, and nervous system • Shows how Chi Massage employs one’s own internal energy to promote rejuvenation • Presents Chi Massage techniques for every organ and bodily system • Provides a daily practice routine that requires only 5 to 10 minutes to complete The Western concept of massage primarily concerns muscle manipulation. In the practice of Chi Massage, internal energy, or Chi, is manipulated to strengthen and rejuvenate the sense organs--eyes, ears, nose, tongue, teeth, and skin--and the internal organs. The Taoist techniques in this practice are more than 5,000 years old and, until very recently, were closely guarded secrets passed down from master to student with each master often knowing only a small part of the complete method. In Chi Self-Massage Master Mantak Chia pieces together the entire system of Chi Massage into a logical routine, revealing the methods used by Taoist masters to maintain their youthfulness. He explains the energetic theory behind Chi Massage and how negative emotions affect the organs and nervous system. By practicing the exercises outlined and following the daily routine that requires only 5 to 10 minutes to complete, readers can strengthen their senses--most notably vision, hearing, and taste--detoxify their internal organs and glands, help control negative emotions, relieve stress and constipation, and improve their complexion, teeth and gums, and overall stamina.
Energy Balance through the Tao: Exercises for Cultivating Yin Energy
by Mantak ChiaAn introduction to the ancient Taoist exercise system of Tao Yin• Includes 45 fully illustrated exercises that promote flexibility, strength, and balance in one’s physical, mental, and spiritual energy• Addresses the health needs of the musculoskeletal system and the unique physical stresses of a modern urban lifestyleIn the Western world, exercise focuses mainly on physical fitness and developing muscular strength. In the East, exercise systems balance fitness practices for the body, mind, and spirit. This balance is strongly emphasized in the Taoist system of Tao Yin, one of the oldest and most diverse forms of exercise in China. Tao Yin focuses on creating balance between internal and external energies and revitalizing the body, mind, and spirit with a combination of strength, flexibility, and internal energy exercises. Its ultimate goal is for the practitioner to become pure, responsive, and full of energy, like a child.In Energy Balance through the Tao, Master Mantak Chia introduces 45 fully illustrated Tao Yin exercises to Western readers. He explains the history behind the practice and its connections to other complementary Chinese exercise forms, such as tai chi. In this book Chia focuses on the lying and sitting positions of Tao Yin, which improve health and structural alignment and, once mastered, strengthen movements and postures in standing positions. The benefits of these remarkably simple exercises include harmonizing chi, developing strength and flexibility through tendon stretching, relaxing the abdominal muscles and the diaphragm, releasing toxins through the breath, and training the "second brain" in the lower abdomen to coordinate and direct these processes.
Golden Elixir Chi Kung
by Mantak ChiaTechniques for preparing and using the Golden Elixir to achieve optimum health and spiritual vitality •Includes practical exercises and postures to produce regenerative effects in one’s own saliva •Reveals how combining saliva with the hormonal fluids released during sexual practices creates the Elixir of Immortality Golden Elixir is the fountain or water of life. It is the combination of saliva, hormonal fluids, and external essences that when mixed together become the Elixir of Immortality. Saliva has long been considered by Taoists as a key component for optimum health. Some Taoist texts recommend swallowing the saliva up to 1,000 times a day to promote physical healing. Thousands of years ago Taoists became aware of changes in the taste and consistency of saliva that accompanied meditative practices. They learned that by combining saliva with the hormonal fluids and essences released during sexual activities a powerful elixir is formed. Taoists believe that this Golden Elixir is not only a physical healing agent, but also is a major transformative agent in preparing for higher spiritual work.Golden Elixir Chi Kung contains twelve postures that develop and utilize the healing power of saliva. Ten of these involve gathering energy and forces through the body’s hair, which acts as a negative-energy filter and can also be used to store surplus positive energy. Taoists regard the hair as antennae extending out into nature and the universe. By utilizing the practices in this book, readers can develop self-healing abilities and establish a better connection to the universe as a whole.
Healing Light of the Tao: Foundational Practices to Awaken Chi Energy
by Mantak ChiaThe guide to engaging and directing the three primordial forces of Earth, Heaven, and Higher Self to achieve enlightenment and immortality • Explains how to circulate the life force, or chi, by balancing yang (male) and yin (female) currents of bioenergy • Includes an overview of the complete Taoist body/mind/spirit system along with newly refined methods of activating the life force • The sequel to the classic Awaken Healing Energy Through the Tao In 1983, Mantak Chia introduced the “Microcosmic Orbit” to the West. Prior to that time, most of the Eastern energy practices transmitted to the West were incomplete, dealing only with the ascending yang/masculine channel, which shoots life-force energy up the spine. The Microcosmic Orbit showed practitioners how to establish the descending yin/feminine channel of the life-force energy loop. Within Taoist systems, cultivating feminine energy has always been seen as the key to gaining balance and wholeness.Healing Light of the Tao presents the more advanced methods of chi cultivation in the Microcosmic Orbit, offering a full understanding of Taoist spiritual theory through its comprehensive overview of the complete Taoist body/mind/spirit system. The book also includes more advanced meditation methods for absorbing the higher frequencies of Earth Force, Cosmic Force, and Universal Force (Heavenly chi) into the basic orbit. It establishes a spiritual science that not only emphasizes practical benefits to health, sexual vitality, and emotional balance, but also shows how changes made in the energy body can lead to physical rejuvenation that the Taoists called immortality.
Iron Shirt Chi Kung
by Mantak ChiaAn introduction to the ancient Kung Fu practice designed to unify physical, mental, and spiritual health• Describes the unique Iron Shirt air-packing techniques that protect vital organs from injuries• Explains the rooting practice exercises necessary to stabilize and center oneself• Includes guidelines for building an Iron Shirt Chi Kung daily practiceLong before the advent of firearms, Iron Shirt Chi Kung, a form of Kung Fu, built powerful bodies able to withstand hand-to-hand combat. Even then, however, martial use was only one aspect of Iron Shirt Chi Kung, and today its other aspects remain vitally significant for anyone seeking better health, a sound mind, and spiritual growth.In Iron Shirt Chi Kung Master Mantak Chia introduces this ancient practice that strengthens the internal organs, establishes roots to the earth’s energy, and unifies physical, mental, and spiritual health. Through a unique system of breathing exercises, he demonstrates how to permanently pack concentrated air into the connective tissues (the fasciae) surrounding vital organs, making them nearly impervious to injuries--a great benefit to athletes and other performers. He shows readers how once they root themselves in the earth they can direct its gravitational and healing power throughout their bone structure. Additionally, Master Chia presents postural forms, muscle-tendon meridians, and guidelines for developing a daily practice routine. After becoming rooted and responsive, practitioners of Iron Shirt Chi Kung can then focus on higher spiritual work.
Tan Tien Chi Kung: Foundational Exercises for Empty Force and Perineum Power
by Mantak ChiaA fundamental Taoist practice for enhancing and utilizing chi• Includes breathing and movement exercises to promote vitality and healing through the cultivation of chi in the tan tien and perineum areas• Presents the foundational exercises that are essential for more advanced practices such as Iron Shirt Chi Kung and Cosmic HealingTan Tien Chi Kung is the art of cultivating and condensing chi in the lower abdomen--the tan tien--the fundamental power storehouse of the body. Known as the Ocean of Chi to the ancient Taoists, this lower abdominal area holds the key to opening the body and the mind for the free and continuous movement of chi. Tan Tien Chi Kung contains specific breathing and movement exercises that develop the power of the chi stored in the body to increase vitality, strengthen organs, and promote self-healing. Mantak Chia explains how these exercises also provide a safe and effective method for receiving earth energy, which allows the practitioner to achieve balance physically, mentally, and spiritually--all of which are essential for the more advanced practices of Iron Shirt Chi Kung and Cosmic Healing.It is our mind that directs and guides our chi, but if the mind and body are out of balance or under stress, the mind cannot perform this function. The tan tien actually contains a large quantity of neurotransmitters, making it a key source of body intelligence. It is for this reason the Taoists also referred to Tan Tien Chi Kung as Second Brain Chi Kung and created exercises that would allow practitioners to gain awareness of the tan tien’s function to restore the mind-body balance that is essential for spiritual growth and optimal well-being.
Tendon Nei Kung: Building Strength, Power, and Flexibility in the Joints
by Mantak ChiaA guide to strengthening and repairing the tendons to reverse the effects of aging • Shows how strengthening the tendons can lead to more energy, healthier organs, and prevention of arthritis • Explains how to practice the postures alone or with a partner • Includes the Mung Beans hitting practice, which repairs damaged tendons and joints; relieves constipation, stomach cramps, and headaches; and aids in detoxification Healthy tendons are the foundation of true strength in the body. Strong and supple tendons and open joints allow more space to store raw energy, which can then be transformed into higher creative and spiritual energy. The eight postures of Tendon Nei Kung are specifically designed to open the joints and fortify and grow all the tendons in the body, strengthening them as a unit. Like the practice of Iron Shirt Chi Kung, Tendon Nei Kung cultivates the ability to move the earth force up from the ground, through the feet, and into the body, in this case raising it to nourish the tendons. In Tendon Nei Kung, Mantak Chia explains how to perform the eight postures individually as well as with a partner. He reveals how regular practice of Tendon Nei Kung can help prevent and relieve arthritis by forcing poisoning acid out of the body to make room for healing chi energy. He provides ten supplementary exercises to help heal damaged tendons and joints without strenuous movement and also includes information on the Mung Beans hitting practice, an ancient practice that in addition to repairing damaged tendons and joints also aids in detoxification and relieves constipation, stomach cramps, and headaches.
The Inner Smile: Increasing Chi through the Cultivation of Joy
by Mantak ChiaA guide to the foundational practice of “smiling to the organs” to promote deep relaxation and internal health • Presents exercises that dissolve the physical and mental tensions that can cause energy blockages and unhealthy chi flow • Shows how to recognize illness at its inception on the organ level and how to balance the emotions to heal it The Inner Smile is a practice that focuses gratitude and joy on the internal organs to resolve the physical and mental tensions that can lead to illness. In Taoism negative emotions--anger, sadness, depression, fear, and worry--are seen as low-grade energy that causes chronic disease and steals our major life force by creating energy blockages. Master Mantak Chia shows that the internal awareness produced by the simple yet powerful Inner Smile meditation practice flushes the organs of poisonous negative energy that may be blocking chi energy flow in order to nourish the entire body. Just as a genuine outer smile transmits positive energy and has the power to warm and heal, an inner smile produces a high grade of energy that promotes powerful internal healing, deep relaxation, happiness, and longevity. Smiling to the organs and thanking them for the work they do helps to reawaken the intelligence of the body, which, once activated, can dissipate emotional imbalances and inner disharmony before serious illness manifests.
The Six Healing Sounds: Taoist Techniques for Balancing Chi
by Mantak ChiaThe Six Healing Sounds that keep the vital organs in optimal condition • Presents vocalizations and accompanying postures that dissolve the tensions at the root of unhealthy chi flow and organ malfunction • Shows how to release excess heat trapped around the organs and redistribute it to cooler regions of the body to bring balance, health, and calmness to the entire system Thousands of years ago Taoist masters discovered that a healthy organ vibrates at a particular frequency. They found six sounds with the correct frequencies to keep each organ in optimal condition. To accompany these Six Healing Sounds, six postures were developed to activate the acupuncture meridians, or energy channels, of the corresponding organs. In The Six Healing Sounds Master Mantak Chia explains how the pressures of modern life can cause excess heat to become trapped around the organs, causing energy blockages and sickness. He shows readers how the vibrations of the Six Healing Sounds and their accompanying postures redistribute this excess heat to the cooler regions of the body, thereby stimulating and balancing chi energy and restoring the vital organs. Regular practice of the Six Healing Sounds promotes optimal health for the organs, increased sexual pleasure, emotional balance, and the prevention of illness.
Wisdom Chi Kung: Practices for Enlivening the Brain with Chi Energy
by Mantak ChiaTaoist meditation practices for increasing and maintaining mental awareness, memory, and clarity • Details techniques to increase the level of chi energy in the brain • Explains how to synchronize the left and right brain by activating the body’s energetic potentials • Shows that by emptying the mind there is more energy to heal the body Wisdom Chi Kung teaches practitioners how to revitalize the brain: to repair function, increase memory, and expand capacity. Every day we use up so much of our brain’s capacity to function that we have very little left at the end of the day. By thinking or worrying too much, the brain can use up to 80 percent of the body’s entire energy reserve. Learning to stop the brain, to empty the mind from the ceaseless chatter of the “monkey mind,” and then recharge it with chi energy can increase our mental capacity, focus, and clarity. Using the Inner Smile meditation technique, practitioners learn how to recharge chi energy for the brain in a form that is most useful. Practitioners smile and empty the mind into the lower tan tien and the organs. The organs then transform this chi energy. When the mind is empty, the energy transformed by the organs is sent back to the brain to revitalize it. This process synchronizes the left and right brain by activating and tapping in to the body’s energetic potentials. As the mind continues to empty, receive, and also enhance the transformed chi energy, it is able to open itself to connect with universal chi energies and fill the body with enhanced life force.
High-Speed Marine Craft
by Peter J. MantleThis book details the efforts to build a large naval vessel capable of traveling at one hundred knots. It is the first book to summarize this extensive work from historical and technical perspectives. It explores the unique principles and challenges in the design of high-speed marine craft. This volume explores different hull form concepts, requiring an understanding of the four forces affecting the lift and the drag of the craft. The four forces covered are hydrostatic (buoyancy), hydro-dynamic, aerostatic, and aerodynamic. This text will appeal to naval researchers, architects, graduate students and historians, as well as others generally interested in naval architecture and propulsion.
La Colección de Guías de Supervivencia para Toda Situación
by Robert Paine Manuel Alejandro Muñoz Villa¿Usted y su Familia están Preparados para Sobrevivir al Siguiente Desastre? ¿Le preocupa lo que podría ocurrir con su familia durante una emergencia? ¡De ser así, entonces usted necesita La Colección de Guías de Supervivencia para Toda Situación! Usted obtendrá cuatro de las guías más vendidas en las que se habla de docenas de aspectos distintos sobre la Preparación. Hay información que no solo va dirigida a principiantes, sino a los preparadores más experimentados también; esta colección no se puede conseguir en ninguna otra parte. ¡Ahorre $$ al comprar los cuatro al mismo tiempo! Usted obtendrá lo siguiente con la Colección de Guías de Supervivencia para Toda Situación: Preparación 101: Una Guía de Supervivencia para Principiantes Con este libro usted aprenderá cómo: - Empacar una Mochila de Emergencia para cada miembro de la familia. - Purificar agua y decidir qué puede deshidratar y almacenar. - Encender una fogata y un refugio durante una situación de supervivencia al aire libre. - Realizar RCP y otros primeros auxilios necesarios. - ¡Y más, mucho más! Una Alacena Preparada: Una Guía de Supervivencia Alimenticia Con este libro, usted aprenderá lo siguiente: - Descubrirá que tanto es suficiente al momento de preparase para sobrevivir - ¿más o menos de lo usted cree? - Aprenderá qué alimentos se pueden almacenar, cuáles debería evitar y por qué no debe seguir el plan para desastres de alguien más. - Comparará las técnicas para almacenar alimentos y desarrollará una estrategia que le funcione. - Comprenderá las prevenciones que deberá tener en cuanto a los alimentos y al agua; aprenderá a cómo cocinar con alimentos almacenados. El Nómada Preparado: Una Guía para la Supervivencia Móvil Con este libro, usted aprenderá lo siguiente: - Descubrirá si la supervivencia en movimiento es lo mejor para usted y su familia; - Aprenderá que artículos d
Understanding the Golf Swing: Today's Leading Proponents of Ernest Jones' Swing Principles Presents a Complete System for Better Golf
by Manuel De La TorreFor the first time in paperback, this modern classic of golf instruction by renowned teacher Manuel de la Torre (the 1986 PGA Teacher of the Year and the #11 teacher in America as ranked by the editors of Golf Digest in 2007) presents a simpler approach to the golf swing based on Ernest Jones' principles. Understanding the Golf Swing includes information on the philosophy of the golf swing (with emphasis on the development of a true swinging motion), the most thorough analysis of ball flights available, and analysis of the principles of special shot play (including sand play, pitching, chipping, putting, and playing unusual shots) and the mental side of golf and effective course management. The final chapter offers an organized approach to understanding golf courses and playing conditions. The result is a blend of philosophy and practical advice found in few golf instructional books.
Milwaukee's Historic Bowling Alleys (Images of America)
by Manya KaczkowskiFrom the U.S. Olympic team, to "Bowling with the Champs," to countless corner bars with a couple of lanes in the basement, Milwaukee has lived and breathed this sport. In the late 1800s, German brewers like Capt. Frederick Pabst and the Uihleins offered bowling in their Milwaukee beer gardens. When Abe Langtry brought the American Bowling Congress here in 1905, "Brew City" became bowling central. Today owning a bowling alley is a labor of love, with good reason. It's the place where you rolled that 700 series, met your wife, and taught your son how to bowl in the junior league. Even in this high-tech, immediate-gratification society, bowling still thrives in Milwaukee. Several old-school lanes still have steady business, and this book is a tribute to the people, the places, and the sport that made Milwaukee "America's Bowling Capital."
Billie Jean!: How Tennis Star Billie Jean King Changed Women's Sports
by Mara RockliffA fun and inspiring picture book biography of tennis legend and women's rights activist Billie Jean King.From award-winning author Mara Rockliff and New York Times-bestselling illustrator Elizabeth Baddeley comes this extraordinary picture book about one little girl who loved sports and grew up to be one of the greatest and best-known tennis players of all time. Anything Billie Jean did, she did it ALL THE WAY. When she ran, she ran fast. When she played, she played hard. As a top women's tennis player, Billie Jean fought for fairness in women's sports, and when she faced off against Bobby Riggs in the Battle of the Sexes, the most famous tennis match in history, she showed the world that men and women--and boys and girls--are equal on and off the court.
The Mechanic: The Secret World of the F1 Pitlane
by Marc 'Elvis' PriestleyMeet Marc 'Elvis' Priestley: the former number-one McLaren mechanic, and the brains behind some of Formula One's greatest ever drivers.Revealing the most outrageous secrets and fiercest rivalries, The Mechanic follows Priestley as he travels the world working in the high-octane atmosphere of the F1 pit lane. While the spotlight is most often on the superstar drivers, the mechanics are the guys who make every World Champion, and any mistakes can have critical consequences.However, these highly skilled engineers don't just fine-tune machinery and crunch data through high-spec computers. These boys can seriously let their hair down. Whether it's partying on luxury yachts or photo opportunities aboard gravity-defying aeroplanes, this is a world which thrills on and off the track.This is Formula One, but not like you've seen it before.