- Table View
- List View
Managing Hospitality Organizations: Achieving Excellence in the Guest Experience
by Robert C. Ford Michael C. SturmanIntroduction to Hospitality Management: Achieving Excellence in the Guest Experience, Third Edition takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael Sturman emphasize the critical importance of focusing on the guest and creating an unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Managing Projects (Management Practice Essentials)
by Alec Waterworth Carl GavinManaging Projects serves as a comprehensive guide to the practice of project management, offering insights and methodologies useful to both novices and seasoned practitioners.Each chapter is dedicated to a key component of project management, taking the reader through each stage involved in successful project delivery, from project initiation and planning to execution and closure. It also delves into the history of project management, acknowledging how the field has adapted to modern methods of working and the impact of this evolution on contemporary practices.The book aims to: Provide a clear and comprehensive understanding of project management principles, especially for those new to the field Examine various project management methodologies, including both traditional and modern approaches, to give readers a broad perspective Offer case studies and practical examples to demonstrate the application of project management principles in various scenarios Emphasise the importance of balancing technical skills with the socio-cultural dynamics and leadership that influence project success Suitable for professionals as well as postgraduate and executive education students, Managing Projects serves as an invaluable resource for anyone looking to deepen their knowledge in the field of project management.
Meeting the Ethical Challenges of Leadership: Casting Light or Shadow
by Craig E. JohnsonEthics is at the heart of leadership. Leaders must make every effort to make ethical decisions and foster ethical behavior among followers. The seventh edition of Meeting the Ethical Challenges of Leadership: Casting Light or Shadow 8th edition explores the ethical demands of leadership and the dark side of leadership. Bestselling author Craig E. Johnson takes an interdisciplinary approach, drawing from many fields of research to help readers make ethical decisions, lead with integrity, and create an ethical culture. Packed with dozens of real-world case studies, examples, self-assessments, and applications, this fully-updated new edition is designed to increase students’ ethical competence and leadership abilities.
Meeting the Ethical Challenges of Leadership: Casting Light or Shadow
by Craig E. JohnsonEthics is at the heart of leadership. Leaders must make every effort to make ethical decisions and foster ethical behavior among followers. The seventh edition of Meeting the Ethical Challenges of Leadership: Casting Light or Shadow 8th edition explores the ethical demands of leadership and the dark side of leadership. Bestselling author Craig E. Johnson takes an interdisciplinary approach, drawing from many fields of research to help readers make ethical decisions, lead with integrity, and create an ethical culture. Packed with dozens of real-world case studies, examples, self-assessments, and applications, this fully-updated new edition is designed to increase students’ ethical competence and leadership abilities.
Negotiation: Creating Agreements in Business and Life
by Brad Winn Marc SokolNegotiation is much more than making a deal; it′s a life skill. Negotiation: Creating Agreements in Business and Life explores the theory and practice of negotiation while unpacking how to develop the head, heart, hand, and stomach of a successful negotiator. Authors Brad Winn and Marc Sokol frame negotiation as a dynamic, creative process that can produce lasting positive results for all parties involved. Practical applications, role-play exercises, and cases provide students with ample opportunities to sharpen their negotiation skills to become confident, capable negotiators in the workplace and in everyday life. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Negotiation: Creating Agreements in Business and Life
by Brad Winn Marc SokolNegotiation is much more than making a deal; it′s a life skill. Negotiation: Creating Agreements in Business and Life explores the theory and practice of negotiation while unpacking how to develop the head, heart, hand, and stomach of a successful negotiator. Authors Brad Winn and Marc Sokol frame negotiation as a dynamic, creative process that can produce lasting positive results for all parties involved. Practical applications, role-play exercises, and cases provide students with ample opportunities to sharpen their negotiation skills to become confident, capable negotiators in the workplace and in everyday life. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Nonprofit Management: Principles and Practice
by Michael J. WorthMichael J. Worth’s best-seller, Nonprofit Management: Principles and Practice, provides a comprehensive, insightful overview of key topics nonprofit leaders encounter daily. Worth covers both the governance and management of nonprofit organizations—the scope and structure of the nonprofit sector, leadership of nonprofits, management, fundraising, earned income strategies, financial management, lobbying and advocacy, managing international and global organizations, and social entrepreneurship—helping readers understand what they are and how they work. The text balances research, theory, and practitioner literature with current cases and the most recent data available, making it appropriate for undergraduates, graduate students, and nonprofit professionals.
Nonprofit Management: Principles and Practice
by Michael J. WorthMichael J. Worth’s best-seller, Nonprofit Management: Principles and Practice, provides a comprehensive, insightful overview of key topics nonprofit leaders encounter daily. Worth covers both the governance and management of nonprofit organizations—the scope and structure of the nonprofit sector, leadership of nonprofits, management, fundraising, earned income strategies, financial management, lobbying and advocacy, managing international and global organizations, and social entrepreneurship—helping readers understand what they are and how they work. The text balances research, theory, and practitioner literature with current cases and the most recent data available, making it appropriate for undergraduates, graduate students, and nonprofit professionals.
Open Strategy for Digital Business: Managing in ICT-Driven Environments (ISSN)
by Ewa Lechman Ewa Stańczyk-Hugiet Joanna RadomskaThis book offers the reader a novel perspective on how digital contexts and open strategy approaches – the act of opening up strategic initiatives beyond company managers to involve front-line employees, stakeholders, and entrepreneurs – are related.Going beyond the claim that digital media drives open strategy by containing a detailed analyses of the interrelations between the two, the authors examine how ICT have diffused globally and trace the emerging links between digitally driven environments and open strategizing approaches. This book also draws a general picture of how and why digital technologies create new networks. A more competitive, transparent, empowered, and inclusive environment would enhance development and encourage novel approaches to strategies implemented. Real-life exemplifications of how and why digital technologies contribute to open strategizing are also provided. Various drivers impacting the necessity to develop more relational advantage are discussed and intertwined with the description of challenges observed in the case of imposing openness.A useful resource for researchers of strategic management and information systems, as well as those looking at digital strategy and transformation.
Organizational Change: An Action-Oriented Toolkit
by Gene Deszca Cynthia A. Ingols Evelina Atanassova Tupper F. CawseyIn today’s world, organizational resilience, adaptability and agility gain new prominence. Awaken, mobilize, accelerate, and institutionalize change with Organizational Change: An Action-Oriented Toolkit, Fifth Edition. Bridging theory with practice, this new edition uses models, examples, and exercises to help students engage others in the change process. Authors Gene Deszca, Cynthia Ingols, Tupper F. Cawsey, and Evelina Atanassova provide tools for implementing, measuring, and monitoring sustainable change initiatives and helping organizations achieve their objectives.
Organizational Change: An Action-Oriented Toolkit
by Gene Deszca Cynthia A. Ingols Evelina Atanassova Tupper F. CawseyIn today’s world, organizational resilience, adaptability and agility gain new prominence. Awaken, mobilize, accelerate, and institutionalize change with Organizational Change: An Action-Oriented Toolkit, Fifth Edition. Bridging theory with practice, this new edition uses models, examples, and exercises to help students engage others in the change process. Authors Gene Deszca, Cynthia Ingols, Tupper F. Cawsey, and Evelina Atanassova provide tools for implementing, measuring, and monitoring sustainable change initiatives and helping organizations achieve their objectives.
Place Marketing and Temporality (ISSN)
by Gary WarnabyMuch city marketing and branding activity is future-oriented; aimed at achieving a forward-looking vision for places. The aim of this activity is to attract visitors, residents and/or inward investment, and focus on communicating attractive place attributes to create a differentiated spatial ‘product’ that will appeal to particular target audiences. In seeking to achieve this, place marketing campaigns have been criticized for emphasizing generic attributes, such as accessibility, infrastructure and a skilled workforce—which can serve to homogenize places which in reality are very different. However, a city’s distinctive character is a consequence of its history and development over time, and this book analyses the role of these temporal dimensions in place marketing and branding. The book analyses how the past—both material (i.e. the historic built environment) and intangible (i.e. routines, practices and the ‘character’ of the populace)—is appropriated, in order to ‘sell’ the city into the future. It acknowledges the inherent selectivity involved and discusses the factors influencing what is remembered from the past—and equally importantly, what is forgotten. Adopting a range of theoretical approaches to understanding temporality in this context, the book will appeal to advanced students, academic researchers and reflexive place branding practitioners by introducing a ‘temporal paradox’ incorporating both fixity (the material and immaterial elements of the city’s past) and fluidity (relating to the creation of the place product as a dynamic assemblage of individual elements and attributes aimed at particular target audiences).
Research Methodology: Best Practices for Rigorous, Credible, and Impactful Research
by Herman AguinisResearch Methodology: Best Practices for Rigorous, Credible, and Impactful Research takes a 360-degree view of understanding and doing research, helping readers become expert researchers, reviewers, and consumers of research. Renowned author, journal editor, and researcher Herman Aguinis distills the vast body of work on methodological best practices into a singular experience. Each of the 16 chapters thoroughly explains a different aspect of methodology step by step, from choosing useful and compelling research topics to reporting results accurately and credibly. Researchers at all career stages will find this text helpful to structure and conduct high-impact empirical research aimed at producing a thesis, dissertation, or journal publication. Research consumers will find instruction on how to evaluate the rigor and credibility of research conducted by others. Instructors will find the book’s modular approach refreshing by assigning students the most relevant topics—from checklists of best practices to an in-depth treatment of a methodology. Filled with "how-to’s" and "dos and don’ts", figures, hands-on exercises, and "Methods in Practice" boxes that summarize and apply best practices, this book is a must-have for anyone interested in producing or reading research. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Research Methodology: Best Practices for Rigorous, Credible, and Impactful Research
by Herman AguinisResearch Methodology: Best Practices for Rigorous, Credible, and Impactful Research takes a 360-degree view of understanding and doing research, helping readers become expert researchers, reviewers, and consumers of research. Renowned author, journal editor, and researcher Herman Aguinis distills the vast body of work on methodological best practices into a singular experience. Each of the 16 chapters thoroughly explains a different aspect of methodology step by step, from choosing useful and compelling research topics to reporting results accurately and credibly. Researchers at all career stages will find this text helpful to structure and conduct high-impact empirical research aimed at producing a thesis, dissertation, or journal publication. Research consumers will find instruction on how to evaluate the rigor and credibility of research conducted by others. Instructors will find the book’s modular approach refreshing by assigning students the most relevant topics—from checklists of best practices to an in-depth treatment of a methodology. Filled with "how-to’s" and "dos and don’ts", figures, hands-on exercises, and "Methods in Practice" boxes that summarize and apply best practices, this book is a must-have for anyone interested in producing or reading research. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Small Business Management: Creating a Sustainable Competitive Advantage
by Timothy S. HattenSmall Business Management, Eighth Edition equips students with the tools to navigate important financial, legal, marketing, and managerial decisions when creating and growing a sustainable small business. Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It′s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Small Business Management: Creating a Sustainable Competitive Advantage
by Timothy S. HattenSmall Business Management, Eighth Edition equips students with the tools to navigate important financial, legal, marketing, and managerial decisions when creating and growing a sustainable small business. Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It′s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Social Impact, Organizations and Society: The Contemporary Role of Corporate Social Responsibility (Routledge Studies in Management, Organizations and Society)
by Magdalena Stefańska Katarzyna Bachnik Magdalena Kaźmierczak Magdalena Rojek-Nowosielska Justyna Szumniak-SamolejSocial Impact, Organizations and Society represents endeavors to comprehensively explore the essence of social impact. The editors aim to elucidate its definition, scope, measurement and implementation. Delving into how organizations integrate social impact into their core missions, decision-making processes and operational frameworks, this monograph strives to identify avenues for enhancing social impact generation. Furthermore, its focus lies on fostering effective relationships with diverse stakeholder groups and providing empirical evidence of social impact practices across industries and sectors. Through an in-depth examination of the latest research, this monograph sheds light on the evolving role of corporate social responsibility and its significance amidst contemporary challenges.
Understanding Business Ethics
by Peter A. Stanwick Sarah D. StanwickUnderstanding Business Ethics, Fourth Edition offers an impactful exploration into the realm of ethics in the global business environment. Authors Peter A. Stanwick and Sarah D. Stanwick integrate four key dimensions to differentiate their work from other ethics textbooks: a global perspective, real-world business cases, comprehensive ethics topics, and a consistent theme linking each chapter. Whether it′s uncovering the intricate relations between businesses and their stakeholders, discussing the effects of financial reporting, or exploring the ethical implications of information technology, marketing, human resources, and the natural environment, this textbook equips readers with a robust ethical framework for the business world. Additionally, the timely case studies from diverse industries demonstrate the very real consequences of ethical and unethical decisions. This title is accompanied by a complete teaching and learning package. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Select the Vantage tab on this page to learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Select the Resources tab on this page to learn more.
Understanding Business Ethics
by Peter A. Stanwick Sarah D. StanwickUnderstanding Business Ethics, Fourth Edition offers an impactful exploration into the realm of ethics in the global business environment. Authors Peter A. Stanwick and Sarah D. Stanwick integrate four key dimensions to differentiate their work from other ethics textbooks: a global perspective, real-world business cases, comprehensive ethics topics, and a consistent theme linking each chapter. Whether it′s uncovering the intricate relations between businesses and their stakeholders, discussing the effects of financial reporting, or exploring the ethical implications of information technology, marketing, human resources, and the natural environment, this textbook equips readers with a robust ethical framework for the business world. Additionally, the timely case studies from diverse industries demonstrate the very real consequences of ethical and unethical decisions. This title is accompanied by a complete teaching and learning package. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Select the Vantage tab on this page to learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Select the Resources tab on this page to learn more.
Vicarious Liability in the Sports Industry (Ethics and Sport)
by James BrownThis timely book is the first to critically examine the doctrine of vicarious liability in the context of the sports industry.Drawing on theoretical, empirical and interdisciplinary research, the book focuses on the close connection test at stage two of vicarious liability, highlighting how vicarious liability could be used to hold sports employers strictly liable for a wide range of on-the-field and off-the-field harms committed by their athletes. It considers the extent to which vicarious liability might be applied to clubs and sporting organisations for personal injuries and racial abuse suffered by participants during competition, and examines whether employers in the sports industry ought to be held vicariously liable for the sexual assault of young athletes and women away from the field.This book is important reading for any student, researcher or practitioner interested in sports law, tort law, private law theory, socio-legal studies, jurisprudence, gender studies and sports ethics.
Unstoppable Success: How to achieve the unthinkable, earn more money and create the success you always desired
by Jessica WilliamsonThis book is for you: the big dreamer, the one who never takes no for an answer, and who always knows how to find a way to MAKE IT HAPPEN! If you were looking for a sign to shake things up and step into that person capable of wild success in business and life (more than you already have) then – THIS IS IT! Award-winning, serial entrepreneur, Jessica Williamson, scaled 5 businesses by the age of 25, and she&’s here to challenge your thinking, push you out of your comfort zone and turn seemingly impossible business dreams into tangible success. It's not your typical success story; Jessica made it happen against all odds, and now she's revealing how you can too, diving deep into the mindset and practical growth strategies of a powerhouse entrepreneur. And that means … • Unlock your unstoppable mindset & overcome self-sabotage for good. • Redefine your version of SUCCESS, where there are no limits to what you can achieve. • Develop a money-making mindset and learn practical profit-planning tools so you can be in control of your wealth • Build the deepest SELF-TRUST that when people say &“no&”, you say &“Just watch me&” • Learn how to build momentum in your business even when it doesn&’t feel like there is any. • Connecting with your shadow self and overcome your limiting beliefs for unstoppable growth and success This no-BS, humorous, practical guide (with a touch of tough love) is packed with relatable stories, actionable advice, and mindset hacks, designed to challenge your conventional thinking. Get ready to defy limits, crush doubts and make a bigger impact—all while staying true to yourself. &‘I&’m going to level with you. We don&’t have time to pick apart 108,000 reasons &“why not&”. In this book, I&’m going to give you a massive kick up the butt and remind you, through the lessons and advice and practical tools and tips, that anything is possible for you … I want you to know that you can create the life of your wildest freaking dreams!&’ - JWPraise for Jessica'A must-read if you want to level up in business and in life. Jess injects her infectious energy and make-anything-happen optimism into every page of this book, which is packed with actionable tips, hard-won advice and proven strategies.' - LISA MESSENGER 'Jess doesn&’t hold back and will have you believing absolutely anything is possible! This is the book every entrepreneur needs, I can guarantee even the most seasoned go-getters will come away with a new perspective on life and business. Jess is the kind of person that just makes things happen and is a force to be reckoned with. She shares her unique perspectives and daring stories of creating major success against all odds. There are a tonne of tangible strategies and mindset tools to unlock the power you already have within you and skyrocket toward your goals, regardless of how illogical they may seem, Jess proves you really can have it all and more.' - SARAH DAVIDSON 'Jess's practical advice about making your dreams a reality are perfect for anyone getting started in business and for seasoned entrepreneurs too.' - KERRIE HESS 'Jess is magnificent, she inspires me so much. This book is so powerful no matter where you are on your entrepreneurial journey. She was always a step ahead of everyone else with the businesses she has built. I love her forward-thinking. Jess is the person who&’s willing to take the risk and put herself out there to experience the hard lessons and then share it with others to learn from her journey.'- HEIDI ANDERSON
Health for All Policies: The Co-Benefits of Intersectoral Action (European Observatory on Health Systems and Policies)
by Scott L. Greer Michelle Falkenbach Josep Figueras Matthias WismarFactors outside of healthcare services determine our health and this involves many different sectors. Health for All Policies changes the argument about inter-sectoral action, from one focusing on health and the health sector to one based on co-benefits – a 'Health for All Policies' approach. It uses the Sustainable Development Goals as the framework for identifying goals across sectors and summarizes evidence along two causal axes. One is the impact of improved health status on other SDGs, e.g. better educational and employment results. The other is the impact of health systems and policies on other sectors. The 'Health for All Policies' approach advocated in this book is thus a call to improve health to achieve goals beyond health and for the health sector itself to do better in understanding and directing its impact on the world beyond the healthcare it provides. This title is also available as Open Access on Cambridge Core.
10 Steps to Creating an Infographic: A Practical Guide for Non-designers
by Stephanie B. WilkersonThis book provides step-by-step guidance for developing high-quality infographics. Practical in its approach, 10 Steps to Creating an Infographic: A Practical Guide for Non-designers outlines a user-friendly process for developing infographics with a clearly defined purpose and powerful message. The book’s "how-to" approach makes infographic creation accessible for anyone who doesn’t have a background in graphic design or a budget for a graphic designer. Author Stephanie B. Wilkerson breaks down the complex task into a series of steps and models each step through a book-long example of the evolution of an infographic. Through this, and other examples presented throughout the book, readers will learn about infographic best practices and tips, as well guidance for avoiding design pitfalls.
10 Steps to Creating an Infographic: A Practical Guide for Non-designers
by Stephanie WilkersonThis book provides step-by-step guidance for developing high-quality infographics. Practical in its approach, 10 Steps to Creating an Infographic: A Practical Guide for Non-designers outlines a user-friendly process for developing infographics with a clearly defined purpose and powerful message. The book’s "how-to" approach makes infographic creation accessible for anyone who doesn’t have a background in graphic design or a budget for a graphic designer. Author Stephanie B. Wilkerson breaks down the complex task into a series of steps and models each step through a book-long example of the evolution of an infographic. Through this, and other examples presented throughout the book, readers will learn about infographic best practices and tips, as well guidance for avoiding design pitfalls.
The 12-Week MBA: Learn the Skills You Need to Lead in Business Today
by Bjorn Billhardt Nathan KracklauerBased on The 12-Week MBA by Abilitie, a business leadership program taught to professionals at global Fortune 500 companies, The 12-Week MBA offers practical tips for managers and aspiring business leaders. Getting an MBA takes time and money, making it inaccessible to many people who want to take charge in the business world. The 12-Week MBA offers an alternative way to learn business essentials by focusing on the skills and knowledge required to succeed as both a manager and a business leader. The 12-Week MBA&’s unique premise is that business leaders in any industry, any function, and at any level need the same core knowledge, skills, and attitudes to effectively manage and lead. That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. The timeless essence of managing numbers and leading people can be learned in less time and at a lower cost than in a traditional two-year MBA, where much of the curriculum may become obsolete by the time students graduate. Authors Bjorn Billhardt and Nathan Kracklauer are senior executives at Abilitie, a global leadership development company that has served over 100,000 learners in fifty countries. Abilitie&’s clients include some of the world&’s most recognizable brands such as Coca-Cola, The New York Times, and Dell. Now the key lessons from Abilitie&’s 12- Week MBA curriculum are available in this accessible and engaging guide.