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The Complete Company Policies: Documents and Guidance
by Ian LongThis book is about a much neglected but essential element of the success of any business: company policy. This is a comprehensive guide to determining what policies your company needs, and how to draft and approve the relevant documents and implement them throughout the organization. From anti-bribery laws to data privacy and health and safety, your business is faced with a range of legal and regulatory obligations that must be identified and documented properly. These obligations must be addressed for internal and external stakeholders. The task of identifying and documenting effective policies is an essential step in establishing good corporate governance and ultimately a culture of compliance. These policies in turn provide a solid foundation for the reputation and commercial success of the organization, and form an essential "bridge" between the company’s strategy and the various procedures needed to carry it out. With many useful templates and practical examples, this book will help you to ensure the accuracy and completeness of your policy documents. It covers all areas of your business, including financial reporting, anti-money laundering, anti-fraud, conflicts of interest, data privacy and security, remote working, social media, whistleblowing, and more.This book will be useful to company directors, company secretaries and senior managers, and their advisers, including consultants, auditors, and solicitors. It will be particularly relevant to any business that needs to create or review their policies in light of current regulations and standards.
Computational Intelligence for Modern Business Systems: Emerging Applications and Strategies (Disruptive Technologies and Digital Transformations for Society 5.0)
by Sandeep Kautish Prasenjit Chatterjee Dragan Pamucar N. Pradeep Deepmala SinghThis book covers the applications of computational intelligence techniques in business systems and advocates how these techniques are useful in modern business operations. The book redefines the computational intelligence foundations, the three pillars - neural networks, evolutionary computation, and fuzzy systems. It also discusses emerging areas such as swarm intelligence, artificial immune systems (AIS), support vector machines, rough sets, and chaotic systems. The other areas have also been demystified in the book to strengthen the range of computational intelligence techniques such as expert systems, knowledge-based systems, and genetic algorithms. Therefore, this book will redefine the role of computational intelligence techniques in modern business system operations such as marketing, finance & accounts, operations, personnel management, supply chain management, and logistics. Besides, this book guides the readers through using them to model, discover, and interpret new patterns that cannot be found through statistical methods alone in various business system operations. This book reveals how computational intelligence can inform the design and integration of services, architecture, brand identity, and product portfolio across the entire enterprise. The book will provide insights into research gaps, open challenges, and unsolved computational intelligence problems. The book will act as a premier reference and instant material for all the users who are contributing/practicing the adaptation of computational intelligence modern techniques in business systems.
Computer Networks: Data Communications, Internet and Security
by Ata Elahi Alex CushmanThe hands-on textbook covers both the theory and applications of data communications, the Internet, and network security technology, following the ACM guideline for courses in networking. The content is geared towards upper undergraduate and graduate students in information technology, communications engineering, and computer science. The book is divided into three sections: Data Communications, Internet Architecture, and Network Security. Topics covered include flow control and reliable transmission; modulation, DSL, cable modem, and FTTH; Ethernet and Fast Ethernet; gigabit and 10 gigabit Ethernet; and LAN interconnection devices, among others. The book also covers emerging topics such as IPv6 and software defined networks. The book is accompanied with a lab manual which uses Wireshark, Cisco Packet Tracer, and virtual machines to lead students through simulated labs.
Computer Science and Engineering in Health Services: 6th EAI International Conference Proceedings, COMPSE 2022, Mexico City, July 28, 2022 (EAI/Springer Innovations in Communication and Computing)
by José Antonio Marmolejo-Saucedo Román Rodríguez-Aguilar Pandian Vasant Igor Litvinchev Brenda M. Retana-BlancoThis book constitutes the refereed post-conference proceedings of the 6th EAI International Conference Computer on Science and Engineering in Health Services (COMPSE 2022), which took place in Mexico City and online, June 28th, 2022. The papers are grouped on thematic topics: application of tools delivered by the COVID-19 pandemic; health services; computer and data science; and industry 4.0 in logistics and supply chain. The content is relevant to researchers, academics, students and professionals.
Computing in Intelligent Transportation Systems (EAI/Springer Innovations in Communication and Computing)
by Archana Naganathan Niresh Jayarajan Mamun Bin Ibne ReazThis book presents various application areas of computing in the automotive sector. The authors explain how computing enhances the performance of vehicles, covering the applications of computing in smart transportation and the future scope. The authors focus on computing for vehicle safety in conjunction with the latest technologies in Internet of Things (IoT). The book provides a holistic approach to computing in an inter-disciplinary and unified view. Topics covered include driverless automated navigation systems, smart transportation, self-learning systems, in-vehicle intelligent systems, and off-road vehicle diagnosis and maintenance, among others. The authors include simulated examples and case studies for better understanding of the technologies and applications. The book is intended for a wide range of readers from students to researchers and industry practitioners and is a useful resource for those planning to pursue research in the area of computing and autonomous driving vehicles.
Conflicted: Making News from Global War
by Isaac BlacksinHow is popular knowledge of war shaped by the stories we consume, what are the boundaries of this knowledge, and how are these boundaries policed or contested by journalists producing knowledge from war zones? Based on years of fieldwork in Iraq, Syria, Lebanon, Afghanistan, and Ukraine, Conflicted challenges normative conceptions of war by revealing how representational authority comes to be. Turning the lens on journalists from The New York Times, The Washington Post, The Wall Street Journal, and other prominent publications, Isaac Blacksin shows why news coverage of contemporary conflict, widely presumed to function as a critique of excessive violence, instead serves to sanction official rationales for war. Blacksin argues that journalism's humanitarian frame—now hegemonic in conflict coverage—serves to depoliticize and remoralize war, transforming war from an effect of policy on populations to a matter of violence against the innocent. Exploring the tension between experience and expression in conditions of violence, and tracking how journalists respond to dominant expectations of reality, Conflicted tells the story of war, reporters, and the consequences of their convergence. As new wars, and new reportage, continue to shape our understanding of armed conflict, this book makes visible both the power and the particularity of war reportage.
Conflicting Images: Histories of War Photography in the News
by Stuart Allan Tom AllbesonIn contrast with historical examinations centring the evolving role of the war correspondent, Conflicting Images focuses on the contribution of photographers and photojournalists, providing an evaluative appraisal of war photography in the news and its development from the nineteenth century to the twenty-first century.Stuart Allan and Tom Allbeson critically explore diverse genres of war photography across a broad historical sweep, encompassing events from the Crimean War (1853–56) and the Civil War in the United States (1861–65) up to and including conflicts unfolding in Syria and Ukraine. This book reflects on the relevance of different types of warfare to visual reporting, from colonial conquest via trench warfare and aerial bombardment, to the ideological dimensions of the Cold War, and ‘embedding’ and ‘winning hearts and minds’ during the ‘War on Terror’ and its aftermath. In pinpointing illustrative examples, the authors examine changing dynamics of production, dissemination, and public engagement. Readers will come to understand how current efforts to rethink the future of war photography in a digital age can benefit from a close and careful consideration of war photography’s origins, early development, and gradual, uneven transformation over the years. Conflicting Images aims to invigorate ongoing enquires and inspire new, alternative trajectories for future research and practice.This book is recommended reading for researchers and advanced students of visual journalism and conflict reporting.
The Conscious Style Guide: A Flexible Approach to Language That Includes, Respects, and Empowers
by Karen YinA timeless, indispensable guide for anyone who wants to communicate with sensitivity and compassion. Most of us want to choose inclusive, respectful, and empowering language. But language—and how we use it—continually evolves, along with cultural norms. When contradictory opinions muddle our purpose, how do we align our word choices with our beliefs? Who has the final say when people disagree? And why is it so hard to let go of certain words? Afraid of getting something wrong or offending, we too often treat words as dos or don&’ts, regardless of context and nuance. Thankfully, in The Conscious Style Guide, award-winning editor Karen Yin provides a road map for writing and speaking with equity in mind—no matter how the world around us changes. Readers will learn: How to identify biased language How to use inclusive language to bring attention to specific groups of people How to adopt conscious language as a tool for self-awareness and critical thinking How to make digital materials more accessible, from event flyers to websites How to alleviate the stress of experiencing exclusionary language How to collaborate with others and work across differences How to create a style sheet to help support your practice And much more With practical advice and hundreds of relatable examples, The Conscious Style Guide invites us to challenge binary thinking, embrace flexibility and creativity, and explore truly effective communication—in all aspects of our lives.
Constructing Hegemony: The South African Commercial Media and the (Mis)Representation of Nationalisation
by Mandla J. RadebePost-apartheid South Africa continues to face challenges in its attempts at economic transformation from decades of apartheid and colonisation. This need for revolution has resulted in various policy initiatives, including the ongoing demands for the nationalisation of the economy. The commercial media has a central role in shaping policy debates. But this media is an ideological tool and an economic resource since it is owned and controlled by people with political and economic interests and, therefore, tends to support and promote their interests. This book provides a Marxist critique of the representation of the nationalisation of the mines debate by the South African commercial media. Radebe examines corporate control of the media to articulate the interrelations between the State, Capital and the Media and how commercial media represents, shapes and influences public policy. He concludes that beyond factors such as ownership, commercialisation and the influence of advertising on news content, the global capitalist hegemony has a more powerful effect on the commercial media in South Africa than previously thought. Print edition not for sale in Sub Saharan Africa.
Constructional and Cognitive Explorations of Contrastive Linguistics
by Annalisa Baicchi Cristiano BrocciasThis book approaches the field of contrastive linguistics from a comparative and robust perspective that combines the tenets of construction grammar and cognitive linguistics. In doing so, it shows how their integration can help to successfully enhance research on contrastivity, by means of updated theoretical frameworks and applied methodologies that combine language and thought. It compares ten different languages and offers analyses of constructions at all levels of the linguistic organization, identifying the cognitive motivations that instantiate the linguistic data retrieved from corpora. Relevant to both cognitive and non-cognitive linguists interested in variation and contrastive approaches, as well as graduate students in these areas, this book makes a significant contribution to existing work on the various types of constructional and discourse-based phenomena in modern languages.
Constructive Journalism: Precedents, Principles, and Practices (Routledge Focus on Journalism Studies)
by Peter BroThis book offers a deep and comprehensive overview of constructive journalism, setting out the guiding principles and practices for a journalism that aims to do more than simply inform about problems. In this authoritative yet concise volume, Peter Bro asks what does constructive journalism mean, what are the underlying principles, how is it practiced, and in what ways does it differ from other types of journalism? Drawing on studies of the rapidly growing number of works by both journalism practitioners and researchers, the book reaches beyond these questions to show how the notion of being constructive has been a part of journalism from the very beginning of the profession. This introduction to what constructive journalism is and was and what it can accomplish will guide new journalists; journalism, media, and mass communication students; and scholars working on journalistic theory and practice.
Consumer Behaviour and Analytics (Mastering Business Analytics Ser.)
by Andrew SmithThe second edition of Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and artificial intelligence, this key text reviews the issues, research and concepts essential for navigating this new terrain. It demonstrates how we can use data-driven insight and merge this with insight from extant research to inform knowledge-driven decision-making. Adopting a practical and managerial lens, while also exploring the rich lineage of academic consumer research, this textbook approaches its subject from a refreshing and original standpoint. It contains numerous accessible examples, scenarios and exhibits, and condenses the disparate array of relevant work into a workable, coherent, synthesized and readable whole. Providing an effective tour of the concepts and ideas most relevant in the age of analytics-driven marketing (from data visualization to semiotics), the book concludes with an adaptive structure to inform managerial decision-making. Consumer Behaviour and Analytics provides a unique distillation from a vast array of social and behavioural research merged with the knowledge potential of digital insight. It offers an effective and efficient summary for undergraduate, postgraduate or executive courses in consumer behaviour and marketing analytics, and also functions as a supplementary text for other marketing modules. Online resources include PowerPoint slides.
Contemporary Gender Formations in India: In-between Conformity, Dissent and Affect
by Nandini DharThe volume discusses critical issues surrounding the developments in gender movements in the last two decades in India following the Delhi rape case and the ensuing massive protests in December 2012. A critical documentation of some of the key moments surrounding the contemporary gendered formations and radicalisms in South Asia, the chapters span questions of class, caste, sexuality, digital feminisms, and conflict zones. The book looks at anger, protest, and imaginations of resistance. It showcases the ‘new’ visibility that digital spaces have opened up to lend voice to survivors who are let down by traditional justice mechanisms and raises questions regarding ‘individualized’ modes of seeking justice as against traditional ‘collective’ voices that have always been a hallmark of movements. The volume analyses and criticizes the complicity of the state and the court as agents of reinforcing gender violence – an issue that has not been theorized enough by activists and scholars of violence. Further, it also delves into the #MeToo movement and the LoSHA, as both have raised contentious, controversial, and often conflicting debates on the nature of addressing sexual harassment, particularly at the workplace. Calling for further debate and discussions of cyberspace, gender justice, sexual violence, male entitlement, and forms of neoliberal feminism, this volume will be of immense interest to scholars and researchers in the areas of women and gender studies, sociology and social theory, gender politics, political theory, democracy, protest movements, politics, media and the internet, political advocacy, and law and legal theory. It will also be a compelling read for anyone interested in gender justice and equal rights.
The Contest over National Security: FDR, Conservatives, and the Struggle to Claim the Most Powerful Phrase in American Politics
by Peter RoadyA new history shows how FDR developed a vision of national security focused not just on protecting Americans against physical attack but also on ensuring their economic well-being—and how the nascent conservative movement won the battle to narrow its meaning, durably reshaping US politics.Americans take for granted that national security comprises physical defense against attacks. But the concept of national security once meant something more. Franklin Roosevelt’s vision for national security, Peter Roady argues, promised an alternate path for the United States by devoting as much attention to economic want as to foreign threats. The Contest over National Security shows how a burgeoning conservative movement and power-hungry foreign policy establishment together defeated FDR’s plans for a comprehensive national security state and inaugurated the narrower approach to national security that has dominated ever since.In the 1930s, Roosevelt and his advisors, hoping to save the United States from fascism and communism, argued that national security entailed protection from both physical attack and economic want. Roosevelt’s opponents responded by promoting a more limited national security state privileging military defense over domestic economic policy. Conservatives brought numerous concerns to bear through an enormous public relations offensive, asserting not just that Roosevelt’s plans threatened individual freedom but also that the government was less competent than the private sector and incapable of delivering economic security.This contest to define the government’s national security responsibilities in law and in the public mind, Roady reveals, explains why the United States developed separate and imbalanced national security and welfare states, with far-reaching consequences. By recovering FDR’s forgotten vision, Roady restores a more expansive understanding of national security’s meanings as Americans today face the great challenges of their times.
Controllable Nonlinear Waves in Graded-Index Waveguides (SpringerBriefs in Applied Sciences and Technology)
by Thokala Soloman RajuThis book highlights the dynamical behavior of self-similar waves in graded-index waveguides in (1+1)-dimensions and (2+1)-dimensions. The mechanism to control these optical similaritons by tailoring the tapering profile is presented. Various nonlinear waves like rogons, butterfly-shaped, and dromion-like waves and their controllable behavior are discussed in detail. The phenomenon of unbreakable Parity-Time symmetry of some of these waves has been delineated for different variety of solvable potentials. Compression of these exotic waves has been demonstrated for dispersion decreasing fiber and periodic management of dispersion and nonlinearity parameters. Competing cubic-quintic nonlinearity scenario and its potential implication on the dynamics of these similaritons has been described in detail. Symbiotic self-similar rogue waves have been discussed in (2+1)-dimensional garded-index waveguide. The book also includes numerical simulations that complement these analytical insights.
Convergent Journalism: Writing and Producing Across Media
by Vincent F. FilakBringing together industry experts from across platforms and journalism specialisms, Convergent Journalism: An Introduction is the pioneering textbook on practicing journalism in today’s multimedia landscape. Convergent Journalism combines practical skills with a solid ethical framework. Each chapter is written by an expert in the field and features lively examples, exercises and breakout boxes to aid learning and retention. Written from the perspective of a responsible and audience-centric form of journalism and demonstrating ways journalists can use new media tools as both senders and receivers, this fourth edition features: • Completely revised chapters on social media, digital journalism, and law; • Additional discussion questions and exercises in every chapter; • Updated examples throughout. This book is an invaluable resource for students enrolled in courses such as Convergent Journalism, Digital Media, Online Journalism, and Multimedia Journalism.
Converging Media: An Introduction To Mass Communication And Digital Innovation
by John Pavlik Shawn McIntoshIndustry. Culture. Technology. They have come together. What's next? From reading news on tablets to video calling on smartphones, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: An Introduction to Mass Communication, Seventh Edition, uses the technologies we employ every day to explain our current media environment-and to consider where we might be headed.
Cooperation Between Companies and Non-profit Organizations: Taking Responsibility Together: Guidelines for Constructive, Credible and Transparent CSR Projects
by Gabriele Faber-Wiener Bettina GjecajThis book describes how cooperation between companies and non-profit organizations can be successfully structured. Companies want and need to take on more social responsibility, and joint projects with non-profit organizations are therefore more in demand than ever. This is not about maximizing profits through greenwashing or token commitments, but about serious corporate social responsibility projects and purpose strategies that strengthen the reputation on both sides. This requires a structured, transparent approach from the outset.The authors explain the theoretical basis and provide practical guidance on how the initiation of cooperation projects can lead to a credible and sustainable collaboration with added value for all stakeholders. An elementary part of the book is the "Code for Transparent Cooperation", a proven framework that can be applied directly in practice.A book for CSR, communication, marketing and compliance managers in companiesand non-profit organizations who strive for clear rules and an open dialogue at eye level.Anyone who acts as a credible driver of transformation would do well to operate sustainably themselves. Transparency creates credibility and reliability. The more an organization's goals shape the design of partnerships with companies, the more authentic they can appear to the outside world. This guide provides helpful tips and orientation on how to achieve coherence.Dipl.theol. Yvonne Zwick, Chairwoman of B.A.U.M. e.V. - Network for Sustainable Management, HamburgNon-profit organizations are central pillars of our society. Especially in times of disruption and change, their performance is of increasing importance. The prerequisite for this is independence - also in cooperation with companies. This book helps companies and non-profit organizations to understand their counterparts and establish stable collaborations.Dr. Günther Lutschinger, Managing Director of Fundraising Association Austria, ViennaThe time for lone wolves is over. If we are to achieve the Paris climate targets, companies must offer profitable solutions for people and the planet. It's all about: How do I tackle it? The new book by Gabriele Faber-Wiener and Bettina Gjecaj focuses in particular on partnerships with non-profit organizations and aims to prepare the ground for successful collaboration.Daniela Knieling, Managing Director respACT and Network Representative Global Compact Network Austria, ViennaCredibility, responsibility and transparency are the guarantee and basis for the sustainable development of companies. A thriving, trusting cooperation between companies and non-profit organizations helps to answer political and social questions and is a profound approach to solving complex ecological problems.Ernst Ternon, MBA MSc MSc, Head of Green Marketing, Wieselburg Campus, Wiener Neustadt University of Applied Sciences
Corky Lee's Asian America: Fifty Years of Photographic Justice
by Corky LeeA collection of over 200 breathtaking photos celebrating the history and cultural impact of the Asian American social justice movement, from a beloved photographer who sought to change the world, one photograph at a time &“For generations, Corky taught us how to see ourselves—as individuals and as a community.&”—Hua Hsu, Pulitzer Prize-winning author of Stay TrueKnown throughout his lifetime as the &“undisputed, unofficial Asian American photographer laureate,&” the late photojournalist Corky Lee documented Asian American and Pacific Islander communities for fifty years, breaking the stereotype of Asian Americans as docile, passive, and, above all, foreign to this country. Corky Lee&’s Asian America is a stunning retrospective of his life&’s work--a selection of the best photographs from his vast collection, from his start in New York&’s Chinatown in the 1970s to his coverage of diverse Asian American communities across the country until his untimely passing in 2021. Corky Lee's Asian America traces Lee&’s decades-long quest for photographic justice, following Asian American social movements for recognition and rights alongside his artistic development as an activist social photographer. Iconic photographs feature protests against police brutality in New York in the 1970s, a Sikh man draped in an American flag after 9/11, and a reenactment of the completion of the transcontinental railroad of 1869 featuring descendants of Chinese railroad workers, and his last photos of community life and struggle during the coronavirus pandemic. Asian American writers, artists, activists, and friends of Lee reflect on his life and career and provide rich historical and cultural context to his photographs, including a foreword from writer Hua Hsu and contributions from artist Ai Weiwei, filmmaker Renée Tajima-Peña, writer Helen Zia, photographer Alan Chin, historian Gordon Chang, playwright David Henry Hwang, and more.Featuring never-before-seen photographs alongside his best-known images, Corky Lee&’s Asian America represents Lee&’s mission to chronicle a history of inclusion, resistance, ethnic pride, and patriotism. This is a remarkable documentation of vital moments in Asian American history and a timely reminder that it&’s also a history that we continue to make.
Corpora in Interpreting Studies: East Asian Perspectives (Routledge Studies in East Asian Interpreting)
by Cheung, Edited by Andrew K. FCheung, Liu, Moratto, and their contributors examine how corpora can be effectively harnessed to benefit interpreting practice and research in East Asian settings. In comparison to the achievements made in the field of corpus- based translation studies, the use of corpora in interpreting is not comparable in terms of scope, methods, and agenda. One of the predicaments that hampers this line of inquiry is the lack of systematic corpora to document spoken language. This issue is even more pronounced when dealing with East Asian languages such as Chinese, Japanese, and Korean, which are typologically different from European languages. As language plays a pivotal role in interpreting research, the use of corpora in interpreting within East Asian contexts has its own distinct characteristics as well as methodological constraints and concerns. However, it also generates new insights and findings that can significantly advance this research field. A valuable resource for scholars of scholars focusing on corpus interpreting, particularly those dealing with East Asian languages.
Corporate Communication: Concepts and Practice
by Jaishri JethwaneyCorporate Communication: Concepts and Practice—a comprehensive and engaging textbook—helps in understanding the underlying concepts and real-life strategies of communication in modern-day corporate set-ups. One of the youngest management disciplines, corporate communication is used by companies to position themselves to the outside world in a highly competitive business environment and to build a “sense of being,” on the one hand, and creating a feeling of pride in being associated with the company for various stakeholders, especially the employees and investors. Some of the functions of corporate communication include identifying and segmenting stakeholders, articulating brand positioning, selecting appropriate channels of internal and external communication, and managing crises, conflicts, and reputations, among others. This revised edition offers a fresh perspective into all basic and critical aspects of corporate communication and incorporates the latest changes in governmental policies and industry trends to aid students adapt to the contemporary business environment and become industry-ready. This book will be of great interest to students and researchers working in the areas of corporate communication, organizational communication, journalism, mass communication, communication studies, public relations, and human resource management.
Corporate Innovator: A Guide Through the Labyrinth
by William DugganInnovation is a top priority for all kinds of organizations, of all sizes and shapes, throughout the world. But innovation doesn’t happen only at the executive level. People within an organization come up with great ideas that can propel the company forward. All too often, however, would-be innovators find that the organization is unreceptive to their new ideas. They are stymied by bureaucracy, power dynamics, or countless other barriers to innovation. They find themselves lost in a labyrinth that blocks them everywhere they turn.William Duggan—a leading expert on innovation and strategic thinking—offers a guide to navigating the maze from idea to implementation. He provides practical advice on communicating new ideas effectively, getting buy-in from others, winning allies, and overcoming resistance or outright opposition to innovation. Duggan focuses on the strategy and tactics of building support within the organization, exploring the crucial takeaways from research in psychology about how people react to new ideas. This book includes a series of interviews with successful corporate innovators as well as analysis of historical cases that combine lively storytelling with actionable insights. For anyone in an organization who has been frustrated with the lack of innovation, Corporate Innovator delivers an essential roadmap for going from idea to action.
Coupled Structures for Microwave Sensing (Lecture Notes in Electrical Engineering #1150)
by Ferran Martín Enrique BronchaloThis book offers a comprehensive and timely review of planar microwave sensors based on coupled structures. Gathering chapters contributed by the most authoritative researchers on this topic, it presents various strategies for sensor performance optimization using coupled lines, directional couplers, and coupled resonators (either distributed or semi-lumped), focusing mainly on sensitivity optimization, and covering chains of coupled resonators as well. The book also reports on analytical methods, design formulas, sensor validation tests, with both simulation and experimental methods, describing some relevant practical applications. Mainly reflecting the research activity carried out by the different contributors in the last years, this book also includes two introductory chapters to help readers who are not very familiar with microwave sensing technologies and coupled structures. All in all, this book addresses advanced graduate students and researchers involved in microwave and sensor technologies, and may be of interest for engineers and professionals as well, working in areas as diverse as wireless sensors and sensor networks, biosensing, chemical sensing, motion control, microfluidics, Internet of Things (IoT), and smart systems.
Covering Extended Reality Technologies in the Media (Routledge Research in Journalism)
by Emma Kaylee GravesThis book presents a study of the news coverage of extended reality technologies (virtual, augmented and mixed reality; or XR) and how this news corresponds with the marketing of XR products. Focusing on a group of recently emerging technological products, the book offers in-depth analysis of the news coverage of XR technologies and explores the overlap between news discourse and promotional discourse by comparing the way these products are framed in the news and their marketing materials. Using both quantitative and qualitative data, it discusses the topics covered in XR news, as well as the sources used and the specific framing techniques that appear in both XR news and marketing materials. In addition to these findings, it also provides a set of frame categories that can be used by other researchers analysing the media coverage of emerging technologies. Ultimately arguing that the news represents XR in such a way that treats readers as consumers instead of citizens, prioritising the interests of XR companies rather than news audiences, this book will be of interest to students and researchers in media and communications, discourse studies, journalism, PR and marketing and innovation studies, as well as XR practitioners.
Crisis Communications: A Casebook Approach (ISSN)
by Kathleen Fearn-Banks Kevin KawamotoNow in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals’ crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.This edition continues its strength as a student-friendly text that demonstrates how to craft, target, and deliver messages during crises in order to mitigate further controversy and distress. Classic cases lay the foundation, while contemporary cases shed light on cutting-edge practices in use today. Many cases from previous editions have been updated and new cases added, including the COVID-19 crisis and U.S. vaccination campaign; Starbucks and racial discrimination at a Philadelphia branch; Will Smith and the Academiy Awards slap; Gander, Newfoundland in supporting stranded tourists after the attacks of September 11, 2001; and a look at how schools can prepare communication responses to school shootings. Each case pays particular attention to the actual and ideal use of social media in the crisis and there is a new section on the important issues of misinformation and disinformation.Crisis Communications, 6th Edition is intended for courses in crisis communication, crisis management, disaster response, corporate communications, and public relations.Student and instructor online support materials feature selected previous editions’ case studies no longer in this edition as well as an Instructor’s Manual with suggested activities, discussion questions, and sample quizzes: www.routledge.com/9780367894450.