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Producing Flash CS3 Video: Techniques for Video Pros and Web Designers
by John Skidgel* Best practices for production, encoding, and integration* Build custom video players for web and mobile use* Apply transparency and effects with After EffectsDesign and develop video applications with Flash Professional CS3. In quick primer chapters, you'll get the best practices for shooting video for Flash distribution and the basics of how to design Flash applications for compelling user experiences. Subsequent chapters demonstrate the integrated use of Flash Professional with Dreamweaver, Device Central, and After Effects in practical tutorials. Annotated ActionScript 3 code gives you the facility to build your video applications.In 27 progressive tutorials, you'll acquire practical experience in the cutting edge techniques for:* Encoding single files, batch files, and embedding cue points in video.* Customizing FLVPlayback components* Building Flash Video players from scratch to include cue points, full screen events, and current playback time* Applying transparency, masks, and effects to enhance Flash Video.* Looping Flash Video continuously or in creative combinations* Embedding Flash Video in HTML pages for web deployment* Integrating Flash Video with XML, closed caption text, and JavaScript* Preparing video for streaming servers and mobile devices including a Flash Lite application with device videoThe companion DVD-ROM contains project media for all 27 tutorials that teach the nuts and bolts of implementing video in Flash applications on web pages and on alternative devices.
Producing for Hollywood: A Guide for Independent Producers
by Paul Mason Don GoldBudding filmmakers, television producers, directors, writers, and students get a crash course on the independent production scene in this riveting account of the business and its key players. Now revised to reflect the latest production trends in the entertainment industry, this book is packed with never-before-revealed secrets about the challenging and exciting role producers play in bringing a film or television pilot to the screen, told by two veteran, award-winning producers. Readers will learn what skills and traits they need to succeed as the mastermind behind an independent production, including insider tips on how to assemble and manage a talented ensemble of writers, directors, actors, and crew-members. The book also includes up-to-date contact information for film festivals and foreign distributors, as well as sample budgets, film partnership proposals, and other forms. Aspiring film and television artists will find the practical understanding and insight vital to success.
Producing for Profit: A Practical Guide to Making Independent and Studio Films (American Film Market Presents)
by Andrew StevensIn Producing for Profit: A Practical Guide to Making Independent and Studio Films, Andrew Stevens provides real-world examples and his own proven techniques for success that can turn passion into profit. Far more than just theory, the book outlines practical applications that filmmakers of all levels can use to succeed in today’s ever-changing marketplace. Readers will learn how to develop screenplays that are commercial, and how to negotiate, finance, cast, produce, sell, distribute, and market a film that will make a profit. The book contains numerous examples from the author’s own films, including sample budgets, schedules, and a variety of industry-standard contracts. This is the definitive book that every producer must have!
Producing for the Screen (PERFORM)
by Amedeo D'AdamoProducing for the Screen is a collection of essays written by and interviews with working producers, directors, writers, and professors, exploring the business side of producing for film and television. In this book, over 30 industry professionals dispel myths about the industry and provide practical advice on topics such as how to break into the field; how to develop, nurture, and navigate business relationships; and how to do creative work under pressure. Readers will also learn about the entrepreneurial expectations in relation to marketing, strategies for contending with the emotional highs and lows of producing, and money management while pursuing producing as a profession. Written for undergraduates and graduates studying filmmaking, aspiring producers, and working producers looking to reinvent themselves, Producing for the Screen provides readers with a wealth of first-hand information that will help them create their own opportunities and pursue a career in film and television.
Producing for TV and Emerging Media: A Real-World Approach for Producers
by Dustin Morrow Kacey MorrowGain a thorough understanding of the nuanced and multidimensional role producers play in television and emerging media today to harness the creative, technical, interpersonal, and financial skills essential for success in this vibrant and challenging field. Producing for TV and New Media, Fourth edition is your guide to avoiding the obstacles and pitfalls commonly encountered by new and aspiring producers. This fourth edition has been updated to include: "Focus on Emerging Media" sections that highlight emerging media, web video, mobile format media and streaming media Sample production forms and contracts Review questions accompanying each interview and chapter Interviews with industry professionals that offer practical insight into cutting-edge developments in television and emerging media production Fresh analysis of emerging media technologies and streaming media markets Written especially for new and aspiring producers with an insight that simply cannot be found in any other book, this new edition of a text used by professors and professionals alike is an indispensable resource for anyone looking to find success as a television or emerging media producer.
Producing for TV and New Media: A Real-World Approach for Producers
by Cathrine Kellison Dustin Morrow Kacey MorrowThis book provides a thorough look at the role of the producer in television and new media. Written for new and aspiring producers, it looks at both the big picture and the essential details of this demanding job. In a series of interviews, seasoned TV and new media producers share their real-world professional practices to provide rich insight into the complex, billion-dollar industries. The third edition features more on the topics of new media and what that encompasses, covering the expansion of the global marketplace of media content. The traditional role of a television producer is transforming into a new media producer, and this book provides a roadmap to the key differences, and similarities, between the two.
Producing Games: From Business and Budgets to Creativity and Design
by D S. Cohen Sergio A. BustamanteComputer games are big business - tens of billions of dollars are spent annually by the worldwide video games market. The cost of producing video games has ballooned to beyond $20 million dollars in many cases, and team sizes are quickly growing past 100 team members. At the center of this storm is the producer - one person who transforms the money, the hours spent by the team, and the latest technology into a work of art that millions of people will call fun. This book will dig deeply into the role of the producer and expose secrets of game production that stand the test of time: how to build a great team, how to plan a major game development project, and how to pull the development team toward the vision of a great game.
Producing Graphic Media for Sports: New Horizons and Possibilities for the Motion Media Specialist
by John S. ZaffutoProducing Graphic Media for Sports: New Horizons and Possibilities for the Motion Media Specialist explores the origins, applications, and future of the production of sports-oriented motion graphics. Beginning with the evolution and development of sports-oriented art and design, this book investigates the importance of motion graphics within a variety of environments in the sphere of organized, competitive activity. Venue-based presentation, broadcast and streaming environments, and the importance of graphic standards and brand guidelines are all discussed in detail, along with applications within social media and mobile platforms. A final chapter on emerging technologies covers the potential use of motion media for e-sports and other trending developments within the sports world. The author draws on case studies and interviews with sports media professionals to augment his own research and observation of trends and processes and to highlight the exciting career opportunities that exist within the sports presentation and marketing industries. This book is recommended reading for students of advanced media production, sports marketing, and media production for advertising.
Producing Great Sound for Film and Video: Expert Tips from Preproduction to Final Mix
by Richard RoseIn Producing Great Sound for Film and Video, Fourth Edition audio guru Jay Rose revises his popular text for a new generation of filmmakers. You’ll learn practical, time-saving ways to get better recordings, solve problems with existing audio, create compelling tracks, and boost your filmmaking to the next level! Here you’ll find real-world advice and practical guidelines for every aspect of your soundtrack: planning and budgeting, field and studio recording, editing, sound effects and music, audio repair, processing, and mixing. Rose’s combination of solid technical information and a clear, step-by-step approach has made this the go-to book for producers and film students for over a decade. New in this edition: Insights and from-the-trenches tips from top professionals Instructions for getting the best results from new DSLRs and digital recorders What you need to know about new regulations for wireless mics and broadcast loudness An expanded "How Do I Fix This?" section to help you solve problems quickly Whether you’re an aspiring filmmaker who wants better tracks, or an experienced professional looking for a reference, Producing Great Sound for Film and Video, Fourth Edition has the information you need.
Producing Non-Simultaneity: Construction Sites as Places of Progressiveness and Continuity
by Eike-Christian Heine Christoph RauhutProducing Non-Simultaneity discusses how the processes of modernisation, driven by globalisation and market forces, change the political, economic and technological conditions under which architecture is realised. The book looks beyond the rhetoric of revolutionary innovation, often put forward by architects and engineers. It shows how technological change during the last 200 years was only possible because traditional skills and older materials persisted. The volume argues that building sites have long been showcases of non-simultaneities. Shedding light on construction of the past and exploring what may impact construction in the future, this book would be a valuable addition for students, researchers and academics in architecture, architectural history and theory.
Producing Sovereignty: The Rise of Indigenous Media in Canada (Indigenous Americas)
by Karrmen CreyExploring how Indigenous media has flourished across Canada from the 1990s to the present In the early 1990s, Indigenous media experienced a boom across Canada, resulting in a vast landscape of film, TV, and digital media. Coinciding with a resurgence of Indigenous political activism, Indigenous media highlighted issues around sovereignty and Indigenous rights to broader audiences in Canada. In Producing Sovereignty, Karrmen Crey considers the conditions—social movements, state policy, and evolutions in technology—that enabled this proliferation. Exploring the wide field of media culture institutions, Crey pays particular attention to those that Indigenous media makers engaged during this cultural moment, including state film agencies, arts organizations, provincial broadcasters, and more. Producing Sovereignty ranges from the formation of the Aboriginal Film and Video Art Alliance in the early 1990s and its partnership with the Banff Centre for the Arts to the Canadian Broadcasting Corporation&’s 2016 production of Highway of Tears—an immersive 360-degree short film directed by Anishinaabe filmmaker Lisa Jackson—highlighting works by Indigenous creators along the way and situating Indigenous media within contexts that pay close attention to the role of media-producing institutions. Importantly, Crey focuses on institutions with limited scholarly attention, shifting beyond the work of the National Film Board of Canada to explore lesser-known institutions such as educational broadcasters and independent production companies that create programming for the Aboriginal Peoples Television Network. Through its refusal to treat Indigenous media simply as a set of cultural aesthetics, Producing Sovereignty offers a revealing media history of this cultural moment.
Producing the Past: Aspects of Antiquarian Culture and Practice 1700–1850 (Routledge Revivals)
by Martin Myrone Lucy PeltzFirst published in 1999, this volume examines antiquarianism which had its roots in Renaissance thought and was a popular intellectual and cultural pursuit throughout the eighteenth and nineteenth centuries. The antiquarian work of collecting, compiling and presenting material which exposed the past was seminal to the formation of social and national identities. These essays evaluate the cultural and poltical implications of antiquarianism in the period 1700-1850. The volume also considers how the antiquarians laid the foundations of later museum culture and the discipline of history. With a preface by Stephen Bann and introduced by Martin Myrone and Lucy Peltz, Producing the Past has contributions from Stephen Bending, Alexandrina Buchanan, Susan A. Crane, David Haycock, Maria Grazia Lolla, Heather MacLennan, Martin Myrone, Lucy Peltz, Annegret Pelz, Sam Smiles and Johann Reusch.
Producing Video Podcasts: A Guide for Media Professionals
by Richard Harrington Mark WeiserPut the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on the crest of the video podcasting wave as it has risen. With over 2500 episodes produced, they can reveal what works and what doesn't with detailed, illustrated guidance. You get the nuts and bolts of the complete process, including: * Preproduction: budgeting guidelines, mapping your production, and working with talent* Production: the ENG shooting style, lighting values and portability, sound, essential camera features, acquisition formats, and gear lists* Postproduction: resources for adding music and images, motion graphics, and editing techniques * Delivery: cost-effective hosting options, creating RSS feeds, compression, and hosting processes* Promotion: choosing directories, promoting your program, and monetizing your podcastInstruction and case studies go in-depth on issues unique to the podcast medium. A full-color presentation delivers tangible, inspiring examples of creative video podcasts. The companion website-www.VidPodcaster.com-provides a blog, templates, planning documents, sample clips, and state-of-the-art updates.
Product Configurators: Tools and Strategies for the Personalization of Objects
by Fabio SchillaciThis book provides a source of inspiration and a manual for designers, entrepreneurs and professionals who are looking into the practical application of product configurators. In this growing profession, there is a need for a book which focuses on the configuration process from a design perspective. The book delves into the practical application of configurators using case studies of selected firms that present their most significant works. It offers the reader tips, suggestions, technical details and critical issues which need to be considered, from experienced actors and pioneers worldwide, which include: Unfold, Belgium In-flexions, France Nervous System, USA Okinlab, Germany SkimLab, France Twikit, Belgium INDG, The Netherlands ZeroLight, United Kingdom 3Dimerce, The Netherlands 3DSource, USA Bagaar, Belgium MyCustomizer, Canada Combeenation, Austria
Product Design
by Alex MiltonProduct Design offers a broad and comprehensive introduction to the field of product design and the key role of product designers. It follows through all the stages and activities involved in the creation of a new product – from concept design to manufacture, prototyping to marketing. It encourages the reader to challenge conventions and to think about the subject in new and exciting ways.The book also explores the diverse nature of product design, including new and emerging forms of practice. A rich overview of influential design movements and individuals are covered, together with interviews and examples from prominent product designers, and working practices and career guidance relevant to today.Full of visual examples and practical information, the book is an essential guide for students or anyone interested in product design.
Product Design (Portfolio)
by Alex Milton Paul RodgersProduct Design offers a broad and comprehensive introduction to the field of product design and the key role of product designers. It follows through all the stages and activities involved in the creation of a new product – from concept design to manufacture, prototyping to marketing. It encourages the reader to challenge conventions and to think about the subject in new and exciting ways.The book also explores the diverse nature of product design, including new and emerging forms of practice. A rich overview of influential design movements and individuals are covered, together with interviews and examples from prominent product designers, and working practices and career guidance relevant to today.Full of visual examples and practical information, the book is an essential guide for students or anyone interested in product design.
Product Design and Sustainability: Strategies, Tools and Practice
by Jane PentyWhether it is the effects of climate change, the avalanche of electronic and plastic waste or the substandard living and working conditions of billions of our fellow global citizens, our ability to deal with unsustainability will define the twenty-first century. Given that most consumption is mediated through products and services, the critical question for designers is: How can we radically reshape these into tools for sustainable living? As a guide and reference text, Product Design and Sustainability provides design students, practitioners and educators with the breadth and depth needed to integrate the most appropriate sustainable strategies into their practice. It establishes the principles that underpin sustainability and introduces a diverse range of social, economic and environmental design responses and tools available to designers. The numerous real-world examples illustrate how these strategies play out in different product sectors and reinforce the view that sustainability is the most positive opportunity and creative challenge facing designers today. This book: delivers a comprehensive guide to the principles of sustainability and how they apply to product design that can readily be integrated into curricula and design practice reveals many of the issues specific product sectors are facing, and provides the depth and breadth needed for formulating and developing sustainable design strategies to address these issues empowers and inspires designers to engage with sustainability through its many examples and insightful interviews with practitioners is fully illustrated with over 300 photographs, graphs and diagrams and supported by chapter summaries, annotated further reading suggestions, and a glossary.
Product Design and the Supply Chain: Competing Through Design
by Omera KhanProduct design touches every aspect of modern life, determining the form and function of the products and technologies that we use every day. Product design is not just concerned with the appearance and functionality of products; it has an important role in determining the cost, pricing, risk and profitability profile of those products. Product Design and the Supply Chain shows how decisions taken at the design stage of a product's life cycle go on to affect that product's subsequent value to a company. Eighty percent of a product's eventual supply chain costs are already present at the early stages of product design and development. This book allows companies to make informed design decisions that have significant positive through-life implications for risk, complexity and responsiveness, thus allowing them to create a 'moat' that is difficult for competitors to sidestep or surmount. Product Design and the Supply Chain contains fascinating content applicable to industry. It is full of useful and insightful real-life cases and examples. This book sets out to show how design impacts: sales revenues, pricing, time to market, manufacturing and supply chain costs, supply chain risks, brand loyalty, and competitiveness.
Product Design Styling
by Peter DabbsIn this, the first product design book devoted purely to styling, Peter Dabbs helps students and professionals to understand how to style their own consumer-focused products.Providing a clear and simple breakdown of the stages in the styling process, Product Design Styling is packed with:Annotated illustrationsPhotographs of industry examplesModified images showing proportions, silhouettes and linesThe clear text and visual examples guide you through a structured professional styling process that has been broken down into digestible stages. Each stage examines and illustrates what designers should be focusing on, how to evaluate what has been designed, and how to then optimize it if required. You will also learn how to analyse and critique the styling of competitors, as well as your own work, and use this awareness to confidently produce superior designs in less time.
Product Design Styling
by Peter DabbsIn this, the first product design book devoted purely to styling, Peter Dabbs helps students and professionals to understand how to style their own consumer-focused products.Providing a clear and simple breakdown of the stages in the styling process, Product Design Styling is packed with:Annotated illustrationsPhotographs of industry examplesModified images showing proportions, silhouettes and linesThe clear text and visual examples guide you through a structured professional styling process that has been broken down into digestible stages. Each stage examines and illustrates what designers should be focusing on, how to evaluate what has been designed, and how to then optimize it if required. You will also learn how to analyse and critique the styling of competitors, as well as your own work, and use this awareness to confidently produce superior designs in less time.
Product Development: An Engineer's Guide to Business Considerations, Real-World Product Testing, and Launch
by David V. TennantPRODUCT DEVELOPMENT An insightful development roadmap to help engineers and businesspeople successfully bring a product to market In Product Development: An Engineer’s Guide to Business Considerations, Real-World Product Testing, and Launch, accomplished project manager, engineer, and business strategist David V. Tennant delivers a comprehensive walkthrough of the full scope of product development activities, from initial business considerations to real-world product testing and launch. The book covers key product development considerations like determining the target market, working with a product development team, management challenges, funding, user identification, ergonomics, product design, testing, and launch. The distinguished author presents the material in the form of practical, hands-on tutorials with case studies featuring large corporations and small- and mid-size firms. He also includes team exercises and question-and-answer features to help early-career and aspiring engineers acquire the interdisciplinary and inter-department coordination skills they’ll require to successfully bring a new product to market. Readers will learn about the critical roles played by the engineering, marketing, and finance departments, as well as each stage of the product development process. The book also includes: Thorough introductions to product development and the role of the marketing group in product development, including corporate strategy, product and business plans, and marketing leadership Comprehensive explorations of the role of the engineering group in product development, including functional areas led by engineers and engineering leadership Practical discussions of the core team and teamwork in product development, including executives’ roles, the role of the accounting department, and the identification of key stakeholders In-depth examinations of how to move forward with product development after project approval Perfect for early- and mid-career engineers working in product-oriented companies, as well as marketers and other business professionals seeking to understand engineering best practices, Product Development is the ideal reference for use in upper-level undergraduate Product Development courses.
Product Fit and Sizing: Sustainable Product Evaluation, Engineering, and Design
by Kathleen M. Robinette Daisy Veitch Sandra Alemany Karen BredenkampIn this book, for the first time, the complexity of assessing fit and using fittings in the product design process is addressed from a scientific and systems engineering perspective. It includes methods to represent the anthropometry of the target market, good practices to develop protocols for more reliable and consistent fit testing, methods for developing and maintaining a fit database, comprehensive statistical analyses needed for fit and sizing analysis, and instructions for selecting and modeling cases for new product development.Product Fit and Sizing: Sustainable Product Evaluation, Engineering, and Designoffers step-by-step instructions for the evaluation, engineering, and design of existing and new products and includes real-world examples of mass-produced apparel, head wearables, and footwear products. It also explains how to develop a sustainable fit standard for fit and sizing continuity for all styles across all seasons and iterations.This book is intended for industry professionals and undergraduate and graduate education to prepare students for design and engineering jobs. For organizations that purchase uniforms or protective equipment and apparel, it also provides instructions for purchasing professionals to evaluate the suitability of wearable products for their population.The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.
Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams
by Richard Banfield Martin Eriksson Nate WalkingshawIn today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.In three parts, Product Leadership helps you explore:Themes and patterns of successful teams and their leaders, and ways to attain those characteristicsBest approaches for guiding your product team through the startup, emerging, and enterprise stages of a company’s evolutionStrategies and tactics for working with customers, agencies, partners, and external stakeholders
Product Lifecycle Management: PLM and Digital Twins (Decision Engineering)
by John StarkThis volume addresses the convergence of three technologies that emerged in the early 21st century: Product Lifecycle Management (PLM), the Internet of Things (IoT), and Digital Twins. These are available to all manufacturing companies as their products go through the product lifecycle. This starts with Ideation, continues through Definition, Realisation and Use/Support, and ends with Retirement/Disposal. This book is the 7th volume in a series that started in 2004 with the publication of ‘Product Lifecycle Management: 21st Century Paradigm for Product Realisation’, which has become a seminal book on PLM. The first chapters of the book address the fundamentals of PLM, the IoT and Digital Twins, highlighting their value and benefits. The following chapters look at applications and advantages resulting from the convergence of the three technologies in specific phases of the product lifecycle. Digital Twin applications in these phases include decision support, design iteration acceleration, predictive analytics and maintenance, product and process documentation, product upgrades, product and manufacturing process simulation, quality assurance, remote monitoring and troubleshooting, remote sales, training, virtual prototyping, and virtual showrooms. The final chapter addresses the implementation of an integrated PLM and Digital Twin environment. The book gives the reader a broad understanding, valuable insights, and practical guidance about three important technologies and the way they are converging and evolving together. It will stimulate innovation, propel companies forward, and motivate them to succeed in an increasingly digitally connected product world.
Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After
by Matt LeMayProduct management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams.In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions, starting with: What exactly am I supposed to do all day?With this book, you'll learn:What the day-to-day work of product management entails--and how to excel at itWhy no job title or description will resolve the ambiguity of your roleHow to bridge the false dichotomy between "strategy" and "execution"Why the temptation to focus on decks and documentation can be bad for your team (and for you)How to prioritize your time and pick your battles