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Corporate and Investment Banking: Preparing for a Career in Sales, Trading, and Research in Global Markets
by Fidelio TataThis book provides unique information to prepare graduates and newly hired corporate and investment banking professionals for a career in the global markets environment of large universal and international investment banks. It shows the interrelationship between the three specific business functions of sales, trading, and research, as well as the interaction with corporate and institutional clients. The book fills a gap in the available literature by linking financial market theory to the practical aspects of day-to-day operations on a trading floor and offers a taxonomy of the current banking business, providing an in-depth analysis of the main market participants in the global markets ecosystem. Engaging the reader with case studies, anecdotes, and industry color, the book addresses the risks and opportunities of the global markets business in today’s global financial markets both from a theoretical and from a practitioner’s perspective and focuses on the most important fixed-income financial instruments from a pricing, risk-management, and client-marketing perspective.
Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication and Organizational Perspective
by Bertrand Moingeon Guillaume SoenenThis edited book is devoted to an issue of increasing importance in management theory and practice-organizational identity. The concept of organizational identity has received attention in many disciplines such as strategic management, marketing, communication and public relations and organization theory. In practice a number of consultancy firms h
Corporate and Project Finance Modeling: Theory And Practice (Wiley Finance Ser.)
by Edward BodmerA clear and comprehensive guide to financial modeling and valuation with extensive case studies and practice exercisesCorporate and Project Finance Modeling takes a clear, coherent approach to a complex and technical topic. Written by a globally-recognized financial and economic consultant, this book provides a thorough explanation of financial modeling and analysis while describing the practical application of newly-developed techniques. Theoretical discussion, case studies and step-by-step guides allow readers to master many difficult modeling problems and also explain how to build highly structured models from the ground up. The companion website includes downloadable examples, templates, and hundreds of exercises that allow readers to immediately apply the complex ideas discussed.Financial valuation is an in-depth process, involving both objective and subjective parameters. Precise modeling is critical, and thorough, accurate analysis is what bridges the gap from model to value. This book allows readers to gain a true mastery of the principles underlying financial modeling and valuation by helping them to:Develop flexible and accurate valuation analysis incorporating cash flow waterfalls, depreciation and retirements, updates for new historic periods, and dynamic presentation of scenario and sensitivity analysis;Build customized spreadsheet functions that solve circular logic arising in project and corporate valuation without cumbersome copy and paste macros;Derive accurate measures of normalized cash flow and implied valuation multiples that account for asset life, changing growth, taxes, varying returns and cost of capital;Incorporate stochastic analysis with alternative time series equations and Monte Carlo simulation without add-ins;Understand valuation effects of debt sizing, sculpting, project funding, re-financing, holding periods and credit enhancements.Corporate and Project Finance Modeling provides comprehensive guidance and extensive explanation, making it essential reading for anyone in the field.
Corporate and Social Transformation of Money and Banking
by Simon Mouatt Carl AdamsAs the real economy is increasingly digitalized, banking lags behind. It is thus not well placed to support the new economy. The book provides some perspective on the changes taking place, identifying the systemic weaknesses in the traditional financial infrastructure, and proposing some radical rethinking to address systemic financial instability.
Corporate Approaches to Sustainable Development: International Experiences and Insights (Science for Sustainable Societies)
by Isabel B. FrancoThis book aims to answer the question: how can the industry action international approaches to corporate sustainability, ultimately achieving sustainable development and overall sustainability? With this question in mind, this manuscript examines how the industry, through existing approaches to corporate sustainability, contribute to addressing conflicting demands emerging from the achievement of sustainable development in a responsible, sustainable and innovative manner. It also reviews alternative models of corporate sustainability that contribute to achieving inclusive, sustainable development globally. Chapters 2 to 4 discuss emerging approaches to corporate sustainability. Chapters 5 to 11 examine the role that the extractive industry (mining and oil) could play in the delivery of sustainable solutions for the communities and environment in selected cases, in the Americas and Africa. Lastly, the manuscript showcases international corporate sustainability and climate change practices in the forestry, agriculture, tourism and manufacturing industries within the context of Asia and The Pacific region, particularly, Nepal and Bangladesh.
Corporate Assessment: Auditing a Company's Personality (Routledge Revivals)
by Adrian Furnham Barrie GunterCorporate Assessment, first published in 1993, looks at four types of company audit and provides a pragmatic, readable guide for managers. The authors show how assessment of a company in terms of its culture, climate, communications and customers can enhance management vision and lead to recommendations designed to improve employee satisfaction, motivation, loyalty and performance. Insight is provided into the kinds of measurement tools and assessment techniques that are available, and the authors offer recommendations for the use of these instruments, and how best to utilize the information they can produce. This book will not only be of interest to managers who need to assess their companies, but to students of business, organizational psychology, and human resource management.
Corporate Behavior and Sustainability: Doing Well by Being Good (Finance, Governance and Sustainability)
by Güler Aras Coral IngleyCompanies can no longer expect to engage in dubious or unethical corporate behaviour without risking their reputation and damaging, perhaps irrevocably, their market position. Irresponsible corporate behavior not only deprives shareholders of long-term returns but also ultimately imposes a cost on society as a whole. Sustainable business is about ensuring that entities contribute toward positive social, environmental, and economic outcomes. Bad business behaviour is costly for stakeholders, for markets, for society, and the economy alike. To ensure that a company behaves well, the buy-in of the leadership team is crucial. The full commitment of the board of directors, in conjunction with the senior managers of the organization, is required if an organization is to be socially responsible. In this sense, leadership does not reside with an individual (the CEO) within the organization but with all of those at the apex of corporate power and control. Effective change management requires enlightened and capable leadership to instigate and drive the process of embedding a sustainable and socially responsible corporate philosophy and culture that supports good business decision-making. A profound understanding of the requirements of such a leadership process will help corporate managers become highly effective change agents. Governance will be the main driver of this change. For the economy and financial markets to become sustainable and resilient, radical changes in corporate leadership need to take place. Integrated reporting, government regulation, and international standards will all be important factors in bringing about this change. As well as understanding the effects of corporate behavior on financial markets, such an understanding is also now imperative in relation to the social and environmental contexts.
Corporate Biodiversity Management for Sustainable Growth: Assessment of Policies and Action Plans (Environment & Policy #59)
by Ravi Sharma Aparna Watve Amitabh PandeyThis book aims to cover the multitude of corporate approaches towards mainstreaming biodiversity conservation and ecological management in policies and action plans, and explores the roles of these efforts in achieving national and global targets for the Sustainable Development Goals (SDGs). The book addresses various aspects of corporate actions such as corporate environmental responsibility, green businesses, market-based approaches to biodiversity conservation, and biodiversity trade-offs, and includes concept papers, reviews, and case studies presenting qualitative and quantitative research. Additionally, the text compares and assesses examples of positive and negative impacts of corporate involvement in biodiversity conservation in developed and developing countries to identify innovative approaches, and the best practices and models that can be replicated in diverse environmental conditions. The studies included in the book will help those working in the field of corporate involvement in biodiversity conservation, and outline the strengths and weaknesses of the approaches which will be useful for designing new environmental management action plans in the face of climate change. The book will also be of great value to researchers, academicians, policy makers, civil society groups, policy think tanks, and conservation managers.
Corporate Blogging For Dummies
by Douglas Karr Chantelle FlanneryEstablish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You'll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
Corporate Board of Directors: Structure and Efficiency
by Ismail LahlouCorporate governance, a subject that a few decades ago escaped the attention of all but a handful of academics and shareholders, has gradually become a central concern worldwide. This book contributes to the existing literature on the structure and effectiveness of corporate boards. It comprises three topics that address distinct research questions on board structure, the deployment of board resources to monitoring and advisory duties, and the use of equity-based incentives in the compensation packages of directors. Firstly, the book provides strong new evidence on the importance of corporate board functions in value creation. Secondly, it provides some evidence of the potential conflict between the two primary functions of corporate boards. The results indicate that while the board’s advising quality weakens when the board is principally devoted to monitoring duties, the presence of advisory directors on the board does not have any impact on the effectiveness of board oversight, which offers a more complete view on the tradeoffs between the board’s two major functions. Finally, the results suggest that the closer directors' compensation is tied to the firm's stock, the more consistent corporate acquisition decisions are with shareholder interests.
Corporate Bond Markets
by Moorad ChoudhryMoorad continues to demonstrate his financial expertise, and shows us why he is one of the best-selling authors in our industry today. - Eric Subliskey, Vice President, Short-Term Fixed Income JPMorgan Securities inc. , New York An invaluable reference work for anyone connected with the corporate debt markets, be they issuer, investor or trader. Dr Choudhry writes in his trademark accessible style and provides the reader with a wealth of data and insight on the latest market products and techniques. Highly-recommended. - Ketul Tanna, Assistant Vice President, Market Risk Management JPMorgan Chase Bank, London The Predominant fixed income author is back with this updated version of Corporate Bond Markets. A Comprehensive work on fixed income products and applications, this book is a valuable reference text and teaching tool. Why go anywhere else for bond market information? - Rod Pienaar, Research Partner YieldCurve. com
Corporate Books: Hochwertige Instrumente der Unternehmenskommunikation (essentials)
by Sonja Ulrike KlugDieser Leitfaden führt durch alle Entwicklungsstadien von Unternehmensbüchern und zeigt, worauf es ankommt. Die Autorin erläutert das spezielle Vorgehen bei der Planung, Realisierung und Vermarktung von Corporate Books als Premium-Instrumenten der Unternehmenskommunikation, damit ihre Vorteile ausgeschöpft werden können. Unternehmensbücher erhöhen den Bekanntheitsgrad, stärken die Markenidentität, dienen als Zugpferd für Kampagnen und unterstreichen den Expertenstatus für ein Thema. Sie können von Konzernen, Mittelständlern, Kleinunternehmern und Solopreneuren gleichermaßen eingesetzt werden. Corporate Books wirken langfristig und beeinflussen die Wahrnehmung eines Unternehmens durch die Öffentlichkeit positiv.
Corporate Books: Hochwertige Instrumente der Unternehmenskommunikation (essentials)
by Sonja Ulrike KlugDieser Leitfaden führt zuverlässig durch alle Entwicklungsstadien von Unternehmensbüchern. Kurz und komprimiert wird aufgezeigt, worauf es bei der Gestaltung und Vermarktung ankommt. Die Autorin erläutert das Vorgehen bei der Planung, Realisierung und Publikation von Corporate Books als Premium-Instrumenten der Unternehmenskommunikation.Unternehmensbücher haben viele Vorteile: Sie erhöhen den Bekanntheitsgrad, stärken die Markenidentität, dienen als Zugpferd für Kampagnen und unterstreichen den Expertenstatus für ein Thema. Sie können von Konzernen, Mittelständlern, Kleinunternehmern und Freiberuflern gleichermaßen eingesetzt werden. Gekonnt positioniert, entfalten Corporate Books ihre Wirkung langfristig und beeinflussen die Wahrnehmung in der Öffentlichkeit positiv.Die aktualisierte 2. Auflage wurde überarbeitet, verbessert und ergänzt.
Corporate Brand Design: Developing and Managing Brand Identity
by Mohammad Mahdi Foroudi Pantea ForoudiCorporate Brand Design offers a unique and comprehensive exploration of the relationship between companies, their brand design, and their stakeholders. The book begins its approach with a literature review, to provide an overview of current thinking on the subject and establish a theoretical framework. The following sections cover key stages during the corporate brand development process: Brand signature design, its components and impact on brand reputation; website design and how it builds customer perception of the brand; corporate architecture design and the branding of space and place; brand experience design from a sensuality perspective. International case studies from a range of industries feature in each chapter to demonstrate how the theory translates to practice, alongside case questions to cement learning and definitions of the key constructs. By combining academic theory with practical case studies and examples, readers will gain a thorough understanding of the corporate brand design process and how it influences customer identification and loyalty to the brand. The book is a useful resource for advanced undergraduate and postgraduate students of strategic brand management, corporate brand design and visual identity, and marketing communications.
Corporate Brand Management: Marken als Anker strategischer Führung von Unternehmen (Journal Of Brand Management: Advanced Collections)
by Franz-Rudolf Esch Torsten Tomczak Joachim Kernstock Tobias Langner Jörn RedlerMit diesem Buch bauen Sie ein effektives Corporate Brand Management auf Sie möchten Ihre Unternehmensmarke effektiver einsetzen? Dieses Buch über das Corporate Brand Management hilft Ihnen dabei. Es zeigt Ihnen, wie Sie Ihre Markenführung wirksam verbessern können. Die Autoren haben einen strukturierten Leitfaden geschaffen, mit dem Sie Schritt für Schritt – von der Entwicklung bis zur Umsetzung – ein Führungskonzept für das Markenmanagement aufbauen. Dabei helfen Ihnen zahlreiche Praxisbeispiele, die die theoretischen Ausführungen immer wieder auflockern. Die 4. Auflage wurde erweitert und überarbeitet In der 4. Auflage dieses Buches haben die Herausgeber noch weitere Aspekte des Corporate Brand Managements aufgenommen. Vor allem aktuelle Fragestellungen zu Digitalisierung, Markenkommunikation und -kooperation spielen eine Rolle. Das Werk richtet sich vor allem an Manager und Experten aus der Werbeforschung.
Corporate Brand Management: Marken als Anker strategischer Führung von Unternehmen (Journal Of Brand Management: Advanced Collections)
by Torsten Tomczak Tobias Langner Franz-Rudolf Esch Joachim Kernstock Jörn RedlerDie Autoren zeigen, wie Unternehmen ein wirksames und wertschöpfendes Corporate Brand Management als marktorientiertes Führungskonzept etablieren können. Im Mittelpunkt steht dabei die Entwicklung, Gestaltung und Umsetzung der Beziehung zwischen der Unternehmensmarke und ihren Kunden, Mitarbeitern, Shareholdern, Stakeholdern sowie den Produkt- und Familienmarken. Das Führungskonzept wird anhand zahlreicher Praxisbeispiele illustriert. Die 2. Auflage wurde aktualisiert und ergänzt.
Corporate Brand Personality
by Lesley EverettCorporate Brand Personality addresses the increasing need for organizations to refocus and realign their corporate culture in order to compete in a business world that demands trust, respect and strong values. Moving beyond simply how products are marketed and perceived, it shows the reader how to lead and engage people at every level within the organization to ensure consistent engagement with brand values. Including practical models to show how corporate culture and values can be managed and improved, Corporate Brand Personality also provides real examples and case studies from the Marriott Hotel Group and Water Wellbeing Group among others that show how people's behaviours can deeply affect brand reputation through all areas of the business. Incorporating a complete strategy from start to finish, this book will help the reader build visible leadership, project an authentic brand image and reinforce their company's values.
Corporate Branding: Areas, arenas and approaches
by T C Melewar S F AlwiA strong corporate image has power in a competitive marketplace. Its influence on reputational value and customer decision-making is only now beginning to be understood. Interest in corporate branding is exploding as marketing academics and professionals begin to realize how it can boost business performance in measurable ways. For example, it promotes customer patronage without expensive advertising and raises profitability by enabling companies to leverage their brand image when buying from particular sources. Yet there are few empirical studies available to clarify its basic tenets and fewer still that help us understand corporate branding in different parts of the world. Existing books focus mainly on conceptual ideas and real-life examples. Corporate Branding: Areas, arenas and approaches is a unique take on corporate branding that provides a global overview through rigorous research of different geographical areas across industries. An international range of leading scholars contribute their coverage across three clear themes: Area: geographical areas across the globe including the UK, USA, Europe and Asia;Arena: a variety of commercial and not-for-profit sectors, both B2B and B2C;Approach: methodological approaches to brand research design, including qualitative, quantitative, case studies, interpretivistic and social narrative. These three themes enable the reader to consider corporate branding from more perspectives and in more ways than any other corporate branding book. The result is an understanding of this strategically important, growing subject that cannot be found anywhere else. This book is an essential read for any branding student or interested professional.
Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues (Routledge Studies in Marketing)
by Rahman, Nor Aida Abdul T. C. Melewar Pantea Foroudi Suraksha GuptaThe academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the impact of brand in an industrial business-to-business setting at the cognitive level only and has not considered its impact specifically on logistics and transportation despite the value it can offer. Considering these gaps in the periphery of our existing knowledge, this book explores corporate brand management within the logistics and transportation sector, from the perspective of image, reputation, and identity.This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to the establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding, and innovation. Exploring a wide range of sectors within logistics and transport, the book illustrates the many dimensions of corporate branding and theories, future trends and developments, as well as proposing a model for future research.Containing a balance of theory and practice with effective case studies, Corporate Branding in Logistics and Transportation will appeal to marketing academics and upper-level graduates in particular. It will also be a valuable resource for those studying or researching logistics, supply chain management, and transport studies.
Corporate Bridges: Linking China, India, and the West
by Tarun KhannaThis chapter describes the corporate success story of General Electric in linking China and India in corporate symbiosis, providing one blueprint for the West's re-engagement with China and India.
Corporate Business Responsibility (The Library of Corporate Responsibilities)
by Justin O’BrienThe 2008/9 crisis in global commercial debt markets exposed glaring deficiencies in corporate and regulatory operational and strategic risk management systems. This collection provides an overview of how narrow conceptions of responsibility in corporate law, organizational practice and regulatory dynamics facilitated the crisis. The first section revisits the debates about the role of the corporation prompted by the publication of The Modern Corporation and Private Property (1932). The second section explores why the conception of enlightened shareholder interest gained and retained potency despite demonstrable failure. The third section explores how the interaction between the foundational assumptions of corporate law and the (questionable) efficacy of shareholder control framed regulatory responses to the growth of financial capitalism. The fourth section examines ways in which excess can be restrained by the interaction between hard law, softer governance arrangements such as principles and, crucially, norms.
Corporate Canaries: Avoid Business Disasters with a Coal Miner's Secrets
by Gary SuttonWhen your business hits trouble, can you recognize the warning signs? A century ago, coal miners brought canaries into the mines for danger warnings. At the first hint of poisonous methane gas, the little birds stopped chirping . . . and many miners were saved. Your business faces invisible threats too. With equal doses of insight from Gary Sutton's experience as a hands-on, corporate turnaround CEO, and wisdom from his coal miner grandfather, this delightful volume helps you recognize trouble-before it's too late. In Corporate Canaries, Sutton reveals the five "canary warnings" that are a sure sign of trouble. Sutton's successes are measured not in millions but in billions of dollars. He's breathed life into many flatlining organizations. The secret, he reveals, is recognizing the warning signs-and recognizing them early! Once you empower everyone in your organization to become a "canary watcher," the success can be limitless. With the wit of a storyteller and the credibility of a Wall Street hero, Gary Sutton spins that rare breed of business book: the kind you won't want to put down.
Corporate Capital Structure in Europe: The Role of Country, Industry and Firm Size (Routledge Studies in the Economics of Business and Industry)
by Julia Koralun-Bereźnicka Magdalena Gostkowska-Drzewicka Ewa MajerowskaThis book offers a comprehensive examination of the factors affecting corporate capital structures across 12 European Union countries, focusing on the influence of country-specific, industry-specific and firm-size-related determinants.It provides a comprehensive review of various interpretations of the capital structure concept and offers a detailed characterisation of commonly employed metrics. Furthermore, it offers an overview of capital structure theories and attempts to classify the factors that shape the financial leverage of enterprises within the framework of these theories. Additionally, it draws readers’ attention to contemporary factors potentially affecting corporate financing decisions, such as Environmental, Social and Governance (ESG) considerations or technological advances and innovations in finance. It combines theoretical insights with empirical research to explore the direct and indirect impacts of these factors on companies’ financing patterns.Targeting a broad readership including students, Ph.D. candidates, researchers, academics and financial practitioners, the book offers a rich understanding of capital structure optimisation and its significance for enhancing company value. Through its coverage of various capital structure theories, determinants and the role of external and internal factors in capital structure decisions, the book is an essential resource for those interested in the complex nature of these influences within the European landscape.With the exception of Chapter 2, no part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Chapter 2 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license. Any third party material in this book is not included in the OA Creative Commons license, unless indicated otherwise in a credit line to the material. Please direct any permissions enquiries to the original rightsholder.
Corporate Capitalism and the Integral State: General Electric and a Century of American Power (Marx, Engels, and Marxisms)
by Stephen MaherThis book advances an original conception of the relationship between state and corporate power in the United States. Using what he terms an Institutional Marxist framework, Maher argues that, far from passively responding to interest group pressures, the state has been a key agent in politically mobilizing business, and has played an active role in the organization of lobbying groups. Such business associations do not merely express the pre-existing interests of their corporate members, but are also mechanisms through which the state organizes the political power of the capitalist class. They form part of what the author refers to as an integral state—a wider network of state power which traverses and interpenetrates the state bureaucracy, the legislature, the industrial policy apparatus, and corporate governance. Based on extensive archival research, this book tracks the role of the General Electric Company as a pillar of the integral state in the United States from the finance capital period (1880 to 1930), through the managerial period (1930-1979), to the restructuring leading up to the age of neoliberalism (1979-present).
Corporate Capitalism's Use of Openness: Profit for Free? (Dynamics of Virtual Work)
by Arwid Lund Mariano ZukerfeldThis book tackles the concept of openness (as in open source software, open access and free culture), from a critical political economy perspective to consider its encroachment by capitalist corporations, but also how it advances radical alternatives to cognitive capitalism. Drawing on four case studies, Corporate Capitalism’s Use of Openness will add to discussion on open source software, open access content platforms, open access publishing, and open university courses. These otherwise disparate cases share two fundamental features: informational capitalist corporations base their successful business models on unpaid productive activities, play, attention, knowledge and labour, and do so crucially by resorting to ideological uses of concepts such as “openness”, “communities” and “sharing”. The authors present potential solutions and alternative regulations to counter these exploitative and alienating business models, and to foster digital knowledge commons, ranging from co-ops and commons-based peer production to state agencies' platforms. Their research and findings will appeal to students, academics and activists around the world in fields such as sociology, economy, media and communication, library and information science, political sciences and technology studies.