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A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations (Very Short, Fairly Interesting & Cheap Books)
by Chris Grey′Indispensable and subversive′ - Simon Caulkin, The Observer ′A highly entertaining polemic.... This slim volume more than lives up to its title′ - Stefan Stern, Financial Times Conceived by Chris Grey and written to get you thinking, the ′Very Short, Fairly Interesting and Reasonably Cheap’ series offers informal, conversational and critical overviews of popular areas of study. Updated throughout with examples from the biggest global news events, including the Trump presidency, cost-cutting at Boeing, working conditions at Sports Direct and the fallout of the Covid-19 pandemic, the fifth edition explores contemporary developments in organizations. This book is ideal for students of organizational studies, management professionals and anyone curious about the workings of organizations. Chris Grey is Emeritus Professor of Organization Studies at the School of Business and Management at Royal Holloway, University of London, UK.
A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations (Very Short, Fairly Interesting & Cheap Books)
by Chris Grey′Indispensable and subversive′ - Simon Caulkin, The Observer ′A highly entertaining polemic.... This slim volume more than lives up to its title′ - Stefan Stern, Financial Times Conceived by Chris Grey and written to get you thinking, the ′Very Short, Fairly Interesting and Reasonably Cheap’ series offers informal, conversational and critical overviews of popular areas of study. Updated throughout with examples from the biggest global news events, including the Trump presidency, cost-cutting at Boeing, working conditions at Sports Direct and the fallout of the Covid-19 pandemic, the fifth edition explores contemporary developments in organizations. This book is ideal for students of organizational studies, management professionals and anyone curious about the workings of organizations. Chris Grey is Emeritus Professor of Organization Studies at the School of Business and Management at Royal Holloway, University of London, UK.
A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Strategy (Very Short, Fairly Interesting & Cheap Books)
by Chris Carter Stewart R. Clegg Martin Kornberger'I love this book. . . it is novel, punchy and extremely well written. It takes the pomposity out of strategic management, showing that strategy is everywhere and can really help with the complicated jargon. A great read, buy it!' - Cary L. Cooper, Professor of Organizational Psychology and Health Lancaster University Management School 'If strategy is the queen of business, then this book offers us the perfect introduction to her court! It is accessible, lively, and informative. The book repays the reader with wonderful account of how strategy works. It also lets the reader in on some of the darker secrets of strategy' - André Spicer, Associate Professor of Organisation Studies, Warwick Business School Readers searching for an antidote to heavy-going, complex and lengthy textbooks need look no longer. A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy is a welcoming, lively and thought provoking account of strategy. It will help students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas that won't yet have been covered in the classroom. Organized into three sections, concepts are made accessible as the authors first recap the history of strategy as an academic discipline, then evaluate major schools of strategic thought and conclude by critiquing the latest developments in strategic research. Anyone studying strategy at undergraduate, Masters and MBA level who wants to revise and stretch their subject knowledge should go and buy a copy of this book.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management (Very Short, Fairly Interesting & Cheap Books)
by Michael Beverland Pinar CankurtaranEach book in the ‘Very Short, Fairly Interesting & Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout. Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management (Very Short, Fairly Interesting & Cheap Books)
by Michael Beverland Pinar CankurtaranEach book in the ‘Very Short, Fairly Interesting & Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout. Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Globalization (Very Short, Fairly Interesting & Cheap Books)
by Leo McCannIn Globalization, the author explores the various intermingled aspects that make up the processes and controversies of globalization; he discusses the history and rise of the concept, sceptical and critical ideas about it, the debates around a global culture, and the implications of globalization for work, business, management and organizations. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of international business and anybody interested in the concept of globalization.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Globalization (Very Short, Fairly Interesting & Cheap Books)
by Leo McCannIn Globalization, the author explores the various intermingled aspects that make up the processes and controversies of globalization; he discusses the history and rise of the concept, sceptical and critical ideas about it, the debates around a global culture, and the implications of globalization for work, business, management and organizations. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of international business and anybody interested in the concept of globalization.
A Very Short, Fairly Interesting and Reasonably Cheap Book about International Business (Very Short, Fairly Interesting & Cheap Books)
by George Cairns Martyna SliwaThe Second Edition of International Business includes recent impacts on international business such as the financial crisis, Brexit and the changing political landscape, Chinese steel prices and the Panama Papers revelations. It includes two new chapters on understanding people and organizations in International Business as well as coverage of recent international reports from Amnesty, Oxfam and the World Bank. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of International Business, professionals working in global organizations and anyone curious about the workings of the international business world.
A Very Short, Fairly Interesting and Reasonably Cheap Book about International Business (Very Short, Fairly Interesting & Cheap Books)
by George Cairns Martyna SliwaThe Second Edition of International Business includes recent impacts on international business such as the financial crisis, Brexit and the changing political landscape, Chinese steel prices and the Panama Papers revelations. It includes two new chapters on understanding people and organizations in International Business as well as coverage of recent international reports from Amnesty, Oxfam and the World Bank. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of International Business, professionals working in global organizations and anyone curious about the workings of the international business world.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Management (Very Short, Fairly Interesting & Cheap Books)
by Ann L CunliffeConceived by Chris Grey, SAGE’s ′A Very Short, Fairly Interesting and Reasonably Cheap’ series shies away from the sterility of conventional textbooks, offering students an informal and accessible overview of the field which challenges the traditional literature. A bestseller from the series, this new edition of A Very Short, Fairly Interesting and Reasonably Cheap Book about Management by internationally renowned academic Ann L. Cunliffe has been updated to reflect current research. With inclusion of more international examples and coverage of ethical management, new ways of working and recent successes and failures in leadership in relation to the Covid pandemic, this book will stretch, surprise and reward business and management students at undergraduate, postgraduate and MBA levels.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Management (Very Short, Fairly Interesting & Cheap Books)
by Ann L CunliffeConceived by Chris Grey, SAGE’s ′A Very Short, Fairly Interesting and Reasonably Cheap’ series shies away from the sterility of conventional textbooks, offering students an informal and accessible overview of the field which challenges the traditional literature. A bestseller from the series, this new edition of A Very Short, Fairly Interesting and Reasonably Cheap Book about Management by internationally renowned academic Ann L. Cunliffe has been updated to reflect current research. With inclusion of more international examples and coverage of ethical management, new ways of working and recent successes and failures in leadership in relation to the Covid pandemic, this book will stretch, surprise and reward business and management students at undergraduate, postgraduate and MBA levels.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Management Research (Very Short, Fairly Interesting & Cheap Books)
by Emma Bell Richard ThorpeIn Management Research the authors provide a stimulating and critical overview of the key theoretical debates on research paradigms and methodologies, demystifying the process and providing invaluable insights into the politics and practice of research. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students carrying out Undergraduate and Postgraduate dissertations, MBA projects and PHD theses.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Management Theory (Very Short, Fairly Interesting & Cheap Books)
by Stephen Cummings Todd BridgmanConceived by Chris Grey, the Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks. Each book takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. In Management Theory, Todd Bridgman and Stephen Cummings uncover enduring myths about famous theorists, from Adam Smith and Max Weber to Frederick Taylor, Mary Parker Follett, Abraham Maslow and Kurt Lewin. By exploring how these myths became cast as the foundations of management, this accessible and engaging book generates new ways of thinking about what management could be today and in the future.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Management Theory (Very Short, Fairly Interesting & Cheap Books)
by Stephen Cummings Todd BridgmanConceived by Chris Grey, the Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks. Each book takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. In Management Theory, Todd Bridgman and Stephen Cummings uncover enduring myths about famous theorists, from Adam Smith and Max Weber to Frederick Taylor, Mary Parker Follett, Abraham Maslow and Kurt Lewin. By exploring how these myths became cast as the foundations of management, this accessible and engaging book generates new ways of thinking about what management could be today and in the future.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Leadership (Very Short, Fairly Interesting & Cheap Books)
by Brad Jackson Ken ParryAn engaging guide through the cacophony of competing perspectives and models of leadership, the new edition includes an expanded discussion of contemporary topics like followership, gender, ethics, authenticity, and leadership and the arts, set against the backdrop of the global financial crisis. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of leadership, professionals working in organizations and anyone curious about the workings of leadership.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Leadership (Very Short, Fairly Interesting & Cheap Books)
by Brad Jackson Ken ParryAn engaging guide through the cacophony of competing perspectives and models of leadership, the new edition includes an expanded discussion of contemporary topics like followership, gender, ethics, authenticity, and leadership and the arts, set against the backdrop of the global financial crisis. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of leadership, professionals working in organizations and anyone curious about the workings of leadership.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing (Very Short, Fairly Interesting & Cheap Books)
by Jim BlythePacked full of lively debate and funny anecdotes, this book covers topics that students will recognize from their marketing course, such as key thinkers and concepts, and some that they won't. It looks at areas that textbooks ignore, such as the development of marketing as a discipline and as an academic subject and raises arguments that they won't have heard about in their lectures. It's the antidote to the boring textbook, but still tackles the key areas addressed on marketing courses. It will challenge students' thinking and help them get a good mark in their exams.
A Very Short, Fairly Interesting and Reasonably cheap book About Studying Leadership (Very Short, Fairly Interesting & Cheap Books)
by Brad Jackson Ken ParryWritten for students who want to question what they are learning in their leadership course but are short on time, this entertaining and accessible book will be the perfect accompaniment to any course on leadership. With controversial ideas and funny stories, it covers topics that readers will recognize from their course and some new but equally important areas to challenge their thinking. Part of a highly popular new series this book will make you better able to question and understand this burgeoning field.
A Very Short, Fairly Interesting, Reasonably Cheap Book About... International Marketing
by A J EarleyConceived by Chris Grey, the Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks. Each book takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Looking beyond the usual colonial narrative of the subject, Amanda Earley encourages the reader to think reflectively and critically about overlooked aspects of International Marketing such as power relations, history, ethics, culture and politics. Examples are provided throughout with coverage of student-friendly brands such as Apple, Facebook and Google and their role in international marketing practices today. The author draws on history and the colonial era as well as illustrating the failure of American brands to break into other markets. There are also gritty, thought-provoking examples around racial divides in Asia and Australia. Need another "VSFI" book? Browse the series here
A Very Short, Fairly Interesting, Reasonably Cheap Book About... International Marketing
by A J EarleyConceived by Chris Grey, the Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks. Each book takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Looking beyond the usual colonial narrative of the subject, Amanda Earley encourages the reader to think reflectively and critically about overlooked aspects of International Marketing such as power relations, history, ethics, culture and politics. Examples are provided throughout with coverage of student-friendly brands such as Apple, Facebook and Google and their role in international marketing practices today. The author draws on history and the colonial era as well as illustrating the failure of American brands to break into other markets. There are also gritty, thought-provoking examples around racial divides in Asia and Australia. Need another "VSFI" book? Browse the series here
A View of Operations Research Applications in Italy, 2018 (AIRO Springer Series #2)
by Mauro Dell’Amico Manlio Gaudioso Giuseppe SteccaThis book presents expert descriptions of the successful application of operations research in both the private and the public sector, including in logistics, transportation, product design, production planning and scheduling, and areas of social interest. Each chapter is based on fruitful collaboration between researchers and companies, and company representatives are among the co-authors. The book derives from a 2017 call by the Italian Operations Research Society (AIRO) for information from members on their activities in promoting the use of quantitative techniques, and in particular operations research techniques, in society and industry. A booklet based on this call was issued for the annual AIRO conference, but it was felt that some of the content was of such interest that it deserved wider dissemination in more detailed form. This book is the outcome. It equips practitioners with solutions to real-life decision problems, offers researchers examples of the practical application of operations research methods, and provides Master’s and PhD students with suggestions for research development in various fields.
A Vigorous Spirit of Enterprise
by Thomas M. DoerflingerA social, economic, and political study of Philadelphia merchants, this study presents both the spirit and statistics of merchant life. Doerflinger studies the Philadelphia merchant community from three perspectives: their commercial world, their confrontation with the Revolution and its aftermath, and their role in diversifying the local economy. The analysis of entrepreneurship dominates the study and challenges long-standing assumptions about American economic history.
A Virtual Care Blueprint: How Digital Health Technologies Can Improve Health Outcomes, Patient Experience, and Cost Effectiveness
by Robert LongyearThe Covid-19 pandemic prompted healthcare systems around the globe to quickly explore and subsequently adopt digital health technologies and virtual care models that had been slowly growing in mainstream acceptance throughout the decade prior. In particular, telemedicine use skyrocketed as healthcare organizations and governments needed to provide access to infection risk-free health services. Telemedicine has been around in its current form for nearly two decades but grew significantly in utilization after the rapid acceleration of internet and smartphone adoption in the 2010s, and again in 2020 due to Covid-19. Beyond traditional audio-visual telemedicine modalities, newer, more advanced models of tech-enabled clinical services have begun to gain popularity. Fueled by ubiquitous modern telecommunication technologies (e.g., the Smartphone), a growing dissatisfaction with healthcare services among patients, and increasing chronic disease epidemics in developed countries, models like remote patient monitoring (RPM) and other hybrid virtual care models have entered the clinical toolbox. RPM-based care models can fill the gaps of transactional telemedicine in order to deliver longitudinal care appropriate for patients with chronic conditions. Despite the apparent recent acceleration of interest in and adoption of RPM-based virtual care models, substantial research exists on RPM covering patient reported outcomes, clinical effectiveness, and economic factors. In A Virtual Care Blueprint: How Digital Health Technologies Can Improve Health Outcomes, Patient Experience, and Cost-Effectiveness, Robert L. Longyear III explores the science, frontline clinical perspectives, and potential impact of RPM-based virtual care programs. Seeking to provide evidence-based information on RPM and virtual care in a market flooded with marketing materials, Longyear provides healthcare leaders, clinicians, and policymakers a clear outline of these increasingly important care models for a modern healthcare delivery system.
A Vulnerable System: The History of Information Security in the Computer Age
by Andrew J. StewartAs threats to the security of information pervade the fabric of everyday life, A Vulnerable System describes how, even as the demand for information security increases, the needs of society are not being met. The result is that the confidentiality of our personal data, the integrity of our elections, and the stability of foreign relations between countries are increasingly at risk.Andrew J. Stewart convincingly shows that emergency software patches and new security products cannot provide the solution to threats such as computer hacking, viruses, software vulnerabilities, and electronic spying. Profound underlying structural problems must first be understood, confronted, and then addressed.A Vulnerable System delivers a long view of the history of information security, beginning with the creation of the first digital computers during the Cold War. From the key institutions of the so-called military industrial complex in the 1950s to Silicon Valley start-ups in the 2020s, the relentless pursuit of new technologies has come at great cost. The absence of knowledge regarding the history of information security has caused the lessons of the past to be forsaken for the novelty of the present, and has led us to be collectively unable to meet the needs of the current day. From the very beginning of the information age, claims of secure systems have been crushed by practical reality.The myriad risks to technology, Stewart reveals, cannot be addressed without first understanding how we arrived at this moment. A Vulnerable System is an enlightening and sobering history of a topic that affects crucial aspects of our lives.
A Wall Street Guidebook for Journalism and Strategic Communication
by Alecia SwasyA Wall Street Guidebook for Journalism and Strategic Communication provides media professionals with the savvy they need to navigate the world of finance and money. Intimidated by the numbers and math involved in the corporate world? This book is for you. Author Alecia Swasy, a former reporter at the Wall Street Journal, leads readers through case studies that provide real-world insight into how Wall Street operates and how to best approach the world of money and finance. Swasy breaks down essential skills like how to read key financial statements, find and interpret key data on companies and employ that research in crafting compelling stories and messages for both readers and clients. The book also covers topics like the scorekeepers and watchdogs of Wall Street, the Securities and Exchange Commission, how to avoid illegal activity in reporting and research, understanding mergers and acquisitions, and the history and current state of Wall Street. This book is for students and professionals alike – whether in corporate communication, public relations or journalism – who want to gain the financial literacy necessary to succeed in today’s competitive marketplace. An online guide for professors includes discussion questions, assignments and time-tested pedagogical and classroom management tips: please visit www.routledge.com/9780367348069.