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Data Analytics for Business: AI-ML-PBI-SQL-R
by Wolfgang GarnWe are drowning in data but are starved for knowledge. Data Analytics is the discipline of extracting actionable insights by structuring, processing, analysing and visualising data using methods and software tools. Hence, we gain knowledge by understanding the data. A roadmap to achieve this is encapsulated in the knowledge discovery in databases (KDD) process. Databases help us store data in a structured way. The structure query language (SQL) allows us to gain first insights about business opportunities. Visualising the data using business intelligence tools and data science languages deepens our understanding of the key performance indicators and business characteristics. This can be used to create relevant classification and prediction models; for instance, to provide customers with the appropriate products or predict the eruption time of geysers. Machine learning algorithms help us in this endeavour. Moreover, we can create new classes using unsupervised learning methods, which can be used to define new market segments or group customers with similar characteristics. Finally, artificial intelligence allows us to reason under uncertainty and find optimal solutions for business challenges. All these topics are covered in this book with a hands-on process, which means we use numerous examples to introduce the concepts and several software tools to assist us. Several interactive exercises support us in deepening the understanding and keep us engaged with the material.This book is appropriate for master students but can be used for undergraduate students. Practitioners will also benefit from the readily available tools. The material was especially designed for Business Analytics degrees with a focus on Data Science and can also be used for machine learning or artificial intelligence classes. This entry-level book is ideally suited for a wide range of disciplines wishing to gain actionable data insights in a practical manner.
Data Analytics for Business: Lessons for Sales, Marketing, and Strategy
by Ira J. HaimowitzInterest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications. The foundation of this text is the author’s 20-plus years of developing and delivering big data and artificial intelligence solutions across multiple industries: financial services, pharmaceuticals, consumer packaged goods, media, and retail. He provides guidelines and summarized cases for those studying or working in the fields of data science, data engineering, and business analytics. The book also offers a distinctive style: a series of essays, each of which summarizes a critical lesson or provides a step-by-step business process, with specific examples of successes and failures. Sales and marketing executives, project managers, business and engineering professionals, and graduate students will find this clear and comprehensive book the ideal companion when navigating the complex world of big data analytics.
Data Analytics for Engineering and Construction Project Risk Management (Risk, Systems and Decisions)
by Ivan Damnjanovic Kenneth ReinschmidtThis book provides a step-by-step guidance on how to implement analytical methods in project risk management. The text focuses on engineering design and construction projects and as such is suitable for graduate students in engineering, construction, or project management, as well as practitioners aiming to develop, improve, and/or simplify corporate project management processes.The book places emphasis on building data-driven models for additive-incremental risks, where data can be collected on project sites, assembled from queries of corporate databases, and/or generated using procedures for eliciting experts’ judgments. While the presented models are mathematically inspired, they are nothing beyond what an engineering graduate is expected to know: some algebra, a little calculus, a little statistics, and, especially, undergraduate-level understanding of the probability theory.The book is organized in three parts and fourteen chapters. In Part I the authors provide the general introduction to risk and uncertainty analysis applied to engineering construction projects. The basic formulations and the methods for risk assessment used during project planning phase are discussed in Part II, while in Part III the authors present the methods for monitoring and (re)assessment of risks during project execution.
Data Analytics for Internal Auditors (Security, Audit and Leadership Series #9)
by Richard E. CascarinoThere are many webinars and training courses on Data Analytics for Internal Auditors, but no handbook written from the practitioner’s viewpoint covering not only the need and the theory, but a practical hands-on approach to conducting Data Analytics. The spread of IT systems makes it necessary that auditors as well as management have the ability to examine high volumes of data and transactions to determine patterns and trends. The increasing need to continuously monitor and audit IT systems has created an imperative for the effective use of appropriate data mining tools. This book takes an auditor from a zero base to an ability to professionally analyze corporate data seeking anomalies.
Data Analytics for Management, Banking and Finance: Theories and Application
by Foued Saâdaoui Yichuan Zhao Hana RabbouchThis book is a practical guide on the use of various data analytics and visualization techniques and tools in the banking and financial sectors. It focuses on how combining expertise from interdisciplinary areas, such as machine learning and business analytics, can bring forward a shared vision on the benefits of data science from the research point of view to the evaluation of policies. It highlights how data science is reshaping the business sector. It includes examples of novel big data sources and some successful applications on the use of advanced machine learning, natural language processing, networks analysis, and time series analysis and forecasting, among others, in the banking and finance.It includes several case studies where innovative data science models is used to analyse, test or model some crucial phenomena in banking and finance. At the same time, the book is making an appeal for a further adoption of these novel applications in the field of economics and finance so that they can reach their full potential and support policy-makers and the related stakeholders in the transformational recovery of our societies.The book is for stakeholders involved in research and innovation in the banking and financial sectors, but also those in the fields of computing, IT and managerial information systems, helping through this new theory to better specify the new opportunities and challenges. The many real cases addressed in this book also provide a detailed guide allowing the reader to realize the latest methodological discoveries and the use of the different Machine Learning approaches (supervised, unsupervised, reinforcement, deep, etc.) and to learn how to use and evaluate performance of new data science tools and frameworks
Data Analytics for Renewable Energy Integration: 5th ECML PKDD Workshop, DARE 2017, Skopje, Macedonia, September 22, 2017, Revised Selected Papers (Lecture Notes in Computer Science #10691)
by Wei Lee Woon, Zeyar Aung, Oliver Kramer and Stuart MadnickThis book constitutes revised selected papers from the 5th ECML PKDD Workshop on Data Analytics for Renewable Energy Integration, DARE 2017, held in Skopje, Macedonia, in September 2017. The 11 papers presented in this volume were carefully reviewed and selected for inclusion in this book and handle topics such as time series forecasting, the detection of faults, cyber security, smart grid and smart cities, technology integration, demand response and many others.
Data Analytics for Renewable Energy Integration. Technologies, Systems and Society: 6th ECML PKDD Workshop, DARE 2018, Dublin, Ireland, September 10, 2018, Revised Selected Papers (Lecture Notes in Computer Science #11325)
by Wei Lee Woon Zeyar Aung Alejandro Catalina Feliú Stuart MadnickThis book constitutes the revised selected papers from the 6th ECML PKDD Workshop on Data Analytics for Renewable Energy Integration, DARE 2018, held in Dublin, Ireland, in September 2018. The 9 papers presented in this volume were carefully reviewed and selected for inclusion in this book and handle topics such as time series forecasting, the detection of faults, cyber security, smart grid and smart cities, technology integration, demand response, and many others.
Data Analytics for Supply Chain Networks (Greening of Industry Networks Studies #11)
by Niamat Ullah Ibne HossainThe objective of the book is to adopt the application of data analytics to enhance the sustainability and resilience of the green supply chain networks. To demonstrate the applicability and usefulness of the method, the book adopts different data analytic models and approaches against the backdrop of case studies. In summary, this book attempts to address the question of methods, tools, and techniques that can be used to create resilient, anti-fragile, reliable, and invulnerable green supply chain networks.
Data Analytics im Mittelstand (Management und Controlling im Mittelstand)
by Wolfgang Becker Patrick Ulrich Tim BotzkowskiMangelnde Datenqualität in Unternehmen verursacht hohe Kosten und verfälscht Analyseergebnisse. Mittelständische Unternehmen sind hier besonders betroffen, da sie Fehlentscheidungen aufgrund ihrer begrenzten Ressourcen nur schwer kompensieren können. Angesichts großer Datenmengen muss die Entscheidungsfindung unterstützt werden - allerdings nicht nur durch Informationstechnologien, sondern auch durch den Menschen. Dieses Buch zeigt, wie die formalisierte Informationsgewinnung und die darauf gestützte Entscheidungsfindung zum Wettbewerbsvorteil für den Mittelstand wird. Die Autoren geben Einblick in das Thema "Big Data" und stellen den konkreten Einsatz in der Praxis dar.
Data Analytics in Marketing, Entrepreneurship, and Innovation (Data Analytics Applications)
by Mounir Kehal Shahira El AlfyInnovation based in data analytics is a contemporary approach to developing empirically supported advances that encourage entrepreneurial activity inspired by novel marketing inferences. Data Analytics in Marketing, Entrepreneurship, and Innovation covers techniques, processes, models, tools, and practices for creating business opportunities through data analytics. It features case studies that provide realistic examples of applications. This multifaceted examination of data analytics looks at: Business analytics Applying predictive analytics Using discrete choice analysis for decision-making Marketing and customer analytics Developing new products Technopreneurship Disruptive versus incremental innovation The book gives researchers and practitioners insight into how data analytics is used in the areas of innovation, entrepreneurship, and marketing. Innovation analytics helps identify opportunities to develop new products and services, and improve existing methods of product manufacturing and service delivery. Entrepreneurial analytics facilitates the transformation of innovative ideas into strategy and helps entrepreneurs make critical decisions based on data-driven techniques. Marketing analytics is used in collecting, managing, assessing, and analyzing marketing data to predict trends, investigate customer preferences, and launch campaigns.
Data Analytics in Power Markets
by Yi Wang Qixin Chen Hongye Guo Kedi ZhengThis book aims to solve some key problems in the decision and optimization procedure for power market organizers and participants in data-driven approaches. It begins with an overview of the power market data and analyzes on their characteristics and importance for market clearing. Then, the first part of the book discusses the essential problem of bus load forecasting from the perspective of market organizers. The related works include load uncertainty modeling, bus load bad data correction, and monthly load forecasting. The following part of the book answers how much information can be obtained from public data in locational marginal price (LMP)-based markets. It introduces topics such as congestion identification, componential price forecasting, quantifying the impact of forecasting error, and financial transmission right investment. The final part of the book answers how to model the complex market bidding behaviors. Specific works include pattern extraction, aggregated supply curve forecasting, market simulation, and reward function identification in bidding. These methods are especially useful for market organizers to understand the bidding behaviors of market participants and make essential policies. It will benefit and inspire researchers, graduate students, and engineers in the related fields.
Data Analytics in Project Management (Data Analytics Applications)
by Seweryn SpalekThis book aims to help the reader better understand the importance of data analysis in project management. Moreover, it provides guidance by showing tools, methods, techniques and lessons learned on how to better utilize the data gathered from the projects. First and foremost, insight into the bridge between data analytics and project management aids practitioners looking for ways to maximize the practical value of data procured. The book equips organizations with the know-how necessary to adapt to a changing workplace dynamic through key lessons learned from past ventures. The book’s integrated approach to investigating both fields enhances the value of research findings.
Data Analytics in the Era of the Industrial Internet of Things
by Aldo DagninoThis book presents the characteristics and benefits industrial organizations can reap from the Industrial Internet of Things (IIoT). These characteristics and benefits include enhanced competitiveness, increased proactive decision-making, improved creativity and innovation, augmented job creation, heightened agility to respond to continuously changing challenges, and intensified data-driven decision making. In a straightforward fashion, the book also helps readers understand complex concepts that are core to IIoT enterprises, such as Big Data, analytic architecture platforms, machine learning (ML) and data science algorithms, and the power of visualization to enrich the domains experts’ decision making. The book also guides the reader on how to think about ways to define new business paradigms that the IIoT facilitates, as well how to increase the probability of success in managing analytic projects that are the core engine of decision-making in the IIoT enterprise. The book starts by defining an IIoT enterprise and the framework used to efficiently operate. A description of the concepts of industrial analytics, which is a major engine for decision making in the IIoT enterprise, is provided. It then discusses how data and machine learning (ML) play an important role in increasing the competitiveness of industrial enterprises that operate using the IIoT technology and business concepts. Real world examples of data driven IIoT enterprises and various business models are presented and a discussion on how the use of ML and data science help address complex decision-making problems and generate new job opportunities. The book presents in an easy-to-understand manner how ML algorithms work and operate on data generated in the IIoT enterprise. Useful for any industry professional interested in advanced industrial software applications, including business managers and professionals interested in how data analytics can help industries and to develop innovative business solutions, as well as data and computer scientists who wish to bridge the analytics and computer science fields with the industrial world, and project managers interested in managing advanced analytic projects.
Data Analytics Initiatives: Managing Analytics for Success
by Ondřej Bothe Ondřej Kubera David Bednář Martin Potančok Ota NovotnýThe categorisation of analytical projects could help to simplify complexity reasonably and, at the same time, clarify the critical aspects of analytical initiatives. But how can this complex work be categorized? What makes it so complex? Data Analytics Initiatives: Managing Analytics for Success emphasizes that each analytics project is different. At the same time, analytics projects have many common aspects, and these features make them unique compared to other projects. Describing these commonalities helps to develop a conceptual understanding of analytical work. However, features specific to each initiative affects the entire analytics project lifecycle. Neglecting them by trying to use general approaches without tailoring them to each project can lead to failure. In addition to examining typical characteristics of the analytics project and how to categorise them, the book looks at specific types of projects, provides a high-level assessment of their characteristics from a risk perspective, and comments on the most common problems or challenges. The book also presents examples of questions that could be asked of relevant people to analyse an analytics project. These questions help to position properly the project and to find commonalities and general project challenges.
Data Analytics Made Easy: Use machine learning and data storytelling in your work without writing any code
by Andrea De Mauro Francesco Marzoni Andrew J. WalterMake informed decisions using data analytics, machine learning, and data visualizationsKey FeaturesTake raw data and transform it to add value to your organizationLearn the art of telling stories with your data to engage with your audienceApply machine learning algorithms to your data with a few clicks of a buttonBook DescriptionData analytics has become a necessity in modern business, and skills such as data visualization, machine learning, and digital storytelling are now essential in every field. If you want to make sense of your data and add value with informed decisions, this is the book for you. Data Analytics Made Easy is an accessible guide to help you start analyzing data and quickly apply these skills to your work. It focuses on how to generate insights from your data at the click of a few buttons, using the popular tools KNIME and Microsoft Power BI. The book introduces the concepts of data analytics and shows you how to get your data ready and apply machine learning algorithms. Implement a complete predictive analytics solution with KNIME and assess its level of accuracy. Create impressive visualizations with Microsoft Power BI and learn the greatest secret in successful analytics – how to tell a story with your data. You'll connect the dots on the various stages of the data-to-insights process and gain an overview of alternative tools, including Tableau and H20 Driverless AI. By the end of this book, you will have learned how to implement machine learning algorithms and sell the results to your customers without writing a line of code.What you will learnUnderstand the potential of data and its impact on any businessInfluence business decisions with effective data storytelling when delivering insightsUse KNIME to import, clean, transform, combine data feeds, and automate recurring workflowsLearn the basics of machine learning and AutoML to add value to your organizationBuild, test, and validate simple supervised and unsupervised machine learning models with KNIMEUse Power BI and Tableau to build professional-looking and business-centric visuals and dashboardsWho this book is forWhether you are working with data experts or want to find insights in your business' data, you'll find this book an effective way to add analytics to your skill stack.No previous math, statistics, or computer science knowledge is required.
Data Analytics & Visualization All-in-One For Dummies
by Jack A. Hyman Luca Massaron Paul McFedries John Paul Mueller Lillian Pierson Jonathan Reichental Joseph Schmuller Alan R. Simon Allen G. TaylorInstall data analytics into your brain with this comprehensive introduction Data Analytics & Visualization All-in-One For Dummies collects the essential information on mining, organizing, and communicating data, all in one place. Clocking in at around 850 pages, this tome of a reference delivers eight books in one, so you can build a solid foundation of knowledge in data wrangling. Data analytics professionals are highly sought after these days, and this book will put you on the path to becoming one. You’ll learn all about sources of data like data lakes, and you’ll discover how to extract data using tools like Microsoft Power BI, organize the data in Microsoft Excel, and visually present the data in a way that makes sense using a Tableau. You’ll even get an intro to the Python, R, and SQL coding needed to take your data skills to a new level. With this Dummies guide, you’ll be well on your way to becoming a priceless data jockey. Mine data from data sources Organize and analyze data Use data to tell a story with Tableau Expand your know-how with Python and R New and novice data analysts will love this All-in-One reference on how to make sense of data. Get ready to watch as your career in data takes off.
Data and Analytics Strategy for Business: Unlock Data Assets and Increase Innovation with a Results-Driven Data Strategy
by Simon Asplen-TaylorFor many organizations data is a by-product, but for the smarter ones it is the heartbeat of their business. Most businesses have a wealth of data buried in their systems which, if used effectively, could increase revenue, reduce costs and risk and improve customer satisfaction and employee experience. Beginning with how to choose projects which reflect your organization's goals and how to make the business case for investing in data, this book then takes the reader through the five 'waves' of organizational data maturity. It takes the reader from getting started on the data journey with some quick wins, to how data can help your business become a leading innovator which systematically outperforms competitors.Data and Analytics Strategy for Business outlines how to build consistent, high-quality sources of data which will create business value and explores how automation, AI and machine learning can improve performance and decision making. Filled with real-world examples and case studies, this book is a stage-by-stage guide to designing and implementing a results-driven data strategy.
Data and Decision Sciences in Action: Proceedings of the Australian Society for Operations Research Conference 2016 (Lecture Notes in Management and Industrial Engineering)
by Richard Davis Hussein A. Abbass Ruhul Sarker Simon Dunstall Philip Kilby Leon YoungOffering a concise and multidisciplinary reference guide to the state of the art in Australian operations research, this book will be of great value to academics working in many disciplines associated with operations research, as well as industrial practitioners engaged in planning, scheduling and logistics. Over 60 papers, with topics ranging from academic research techniques and case studies to industrial and administrative best practices in operations research, address aspects such as: * optimization, combinatorial optimization, decision analysis, supply-chain management, queuing and routing, and project management; and * logistics, government, cyber security, health-care systems, mining and material processing, ergonomics and human factors, space applications, telecommunications and transportation, among many others. This book presents the Proceedings of the National Conference of the Australian Society for Operations Research, the premier professional organization for Australian academics and practitioners working in optimization and other disciplines related to operations research. The conference was held in Canberra in November 2016.
Data and Decision Sciences in Action 2: Proceedings of the ASOR/DORS Conference 2018 (Lecture Notes in Management and Industrial Engineering)
by Andreas T. Ernst Simon Dunstall Rodolfo García-Flores Marthie Grobler David MarlowThis book constitutes the proceedings of the Joint 2018 National Conferences of the Australian Society for Operations Research (ASOR) and the Defence Operations Research Symposium (DORS). Offering a fascinating insight into the state of the art in Australian operations research, this book is of great interest to academics and other professional researchers working in operations research and analytics, as well as practitioners addressing strategic planning, operations management, and other data-driven decision-making challenges in the domains of commerce, industry, defence, the environment, humanitarianism, and agriculture. The book comprises 21 papers on topics ranging from methodological advances to case studies, and addresses application domains including supply chains, government services, defence, cybersecurity, healthcare, mining and material processing, agriculture, natural hazards, telecommunications and transportation.ASOR is the premier professional organization for Australian academics and practitioners working in optimization and other disciplines related to operations research. The conference was held in Melbourne, Australia, in December 2018.
Data and Democracy at Work: Advanced Information Technologies, Labor Law, and the New Working Class
by Brishen RogersAn exploration of how major companies have used advanced information technologies to limit worker power, and how labor law reform could reverse that trend.As our economy has shifted away from industrial production and service industries have become dominant, many of the nation's largest employers are now in fields like retail, food service, logistics, and hospitality. These companies have turned to data-driven surveillance technologies that operate over a vast distance, enabling cheaper oversight of massive numbers of workers. Data and Democracy at Work argues that companies often use new data-driven technologies as a power resource—or even a tool of class domination—and that our labor laws allow them to do so.Employers have established broad rights to use technology to gather data on workers and their performance, to exclude others from accessing that data, and to use that data to refine their managerial strategies. Through these means, companies have suppressed workers' ability to organize and unionize, thereby driving down wages and eroding working conditions.Labor law today encourages employer dominance in many ways—but labor law can also be reformed to become a tool for increased equity. The COVID-19 pandemic and subsequent Great Resignation have indicated an increased political mobilization of the so-called essential workers of the pandemic, many of them service industry workers. This book describes the necessary legal reforms to increase workers' associational power and democratize workplace data, establishing more balanced relationships between workers and employers and ensuring a brighter and more equitable future for us all.
Data and the American Dream: Contemporary Social Controversies and the American Community Survey
by Matthew J. HolianThis book paints a portrait of social life in America by providing an accessible discussion of empirical economics research on issues such as illegal immigration, health care and climate change. All the studies in this book use the same data source: individual responses to the American Community Survey (ACS), the nation's largest household survey.The author identifies studies that clearly illustrate core econometric methods (such as regression control and difference-in-differences), replicates key statistics from the studies, and helps the reader to carefully interpret the statistics. This book has a companion website with replication files in R and Stata format. The Appendix to this book contains a guide to using the free R software, downloading the ACS and other public-use microdata, and running the replication files, which assumes no background knowledge on the part of the reader beyond introductory statistics. By opening up the hood on how top scholars use core econometric methods to analyze large data sets, a motivated reader with a decent computer and Internet connection can use this book to learn not only how to replicate published research, but also to extend the analysis to create new knowledge about important social phenomena. A more casual reader can skip the online supplements and still gain data-driven insights into social and economic behavior. The book concludes by describing how careful empirical estimates can guide decision making, through cost-benefit analysis, to find public policies that lead to greater happiness while accounting for environmental, public health and other impacts.With its accessible discussion, glossary, detailed learning goals, end of chapter review questions and companion resources, this book is ideal for use as a supplementary volume in introductory econometrics or research methods courses.
Data and the City (Regions and Cities)
by Rob Kitchin Tracey P. Lauriault Gavin McArdleThere is a long history of governments, businesses, science and citizens producing and utilizing data in order to monitor, regulate, profit from and make sense of the urban world. Recently, we have entered the age of big data, and now many aspects of everyday urban life are being captured as data and city management is mediated through data-driven technologies. Data and the City is the first edited collection to provide an interdisciplinary analysis of how this new era of urban big data is reshaping how we come to know and govern cities, and the implications of such a transformation. This book looks at the creation of real-time cities and data-driven urbanism and considers the relationships at play. By taking a philosophical, political, practical and technical approach to urban data, the authors analyse the ways in which data is produced and framed within socio-technical systems. They then examine the constellation of existing and emerging urban data technologies. The volume concludes by considering the social and political ramifications of data-driven urbanism, questioning whom it serves and for what ends. This book, the companion volume to 2016’s Code and the City, offers the first critical reflection on the relationship between data, data practices and the city, and how we come to know and understand cities through data. It will be crucial reading for those who wish to understand and conceptualize urban big data, data-driven urbanism and the development of smart cities.
The Data Asset: How Smart Companies Govern Their Data for Business Success
by Tony FisherAn indispensable guide that shows companies how to treat data as a strategic asset Organizations set their business strategy and direction based on information that is available to executives. The Data Asset provides guidance for not only building the business case for data quality and data governance, but also for developing methodologies and processes that will enable your organization to better treat its data as a strategic asset. Part of Wiley's SAS Business Series, this book looks at Business Case Building; Maturity Model and Organization Capabilities; 7-Step Programmatic Approach for Success; and Technologies Required for Effective Data Quality and Data Governance and, within these areas, covers Risk mitigation Cost control Revenue optimization Undisciplined and reactive organizations Proactive organizations Analysis, improvement, and control technology Whether you're a business manager or an IT professional, The Data Asset reveals the methodology and technology needed to approach successful data quality and data governance initiatives on an enterprise scale.
Data Breach at Equifax
by Jonah S. Goldberg Quinn Pitcher Suraj SrinivasanExamining the cause of and response to the 2017 data breach at Equifax that exposed the information of over 145 million consumers.
Data Breach at Equifax
by Quinn Pitcher Suraj SrinivasanExamining the cause of and response to the 2017 data breach at Equifax that exposed the information of over 145 million consumers.