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Digital Transitioning in the Built Environment of Developing Countries
by Innocent Musonda Adetayo Onososen Thembani MoyoThis book serves as a helpful guide for anyone interested in understanding and implementing Building Information Modelling (BIM) in developing countries. It focuses on the construction industry and how digital technologies can improve the way buildings and infrastructure projects are planned, designed, and built. The book starts by explaining what BIM is and why it's important. It then explores the challenges that developing countries face when adopting BIM, such as limited resources and lack of infrastructure. The authors provide practical solutions to overcome these challenges based on real-world examples and case studies. The book takes readers through a step-by-step process to create a roadmap for BIM adoption. It helps readers understand the necessary steps and strategies involved, such as setting clear goals, involving all relevant stakeholders, and managing changes in the way things are done.One of the book's unique features is that it focuses specifically on the needs and circumstances of developing countries. It recognises that these countries have different challenges compared to more developed nations. By addressing these specific challenges, the book provides tailored advice that readers can apply in their own contexts. The book also emphasises the need for training and capacity building. It acknowledges that many professionals in developing countries may not have the necessary skills and knowledge to fully utilise BIM. Therefore, it introduces an approach called the dynamic capacity model, which helps ensure that people receive the training they need to successfully implement BIM. Overall, this book is a practical and accessible resource for anyone interested in implementing BIM in the construction industry of a developing country. It is important reading for professionals and academics in construction management, engineering, architecture, infrastructure development, urban planning, and governance in developing nations.
Digital Transport Platforms and Urban Mobility: Ride Hailing Applications in Southeast Asia (Routledge Studies in Transport Analysis)
by Hironori Kato Saksith ChalermpongThis book offers comprehensive state-of-the-art knowledge of how ride-hailing applications (RHAs) are changing the landscape of urban mobility in developing Southeast Asia by examining the disruptions they cause, the impacts of RHAs on the transportation system, and public policy responses aimed at mitigating these impacts.Providing new perspectives on the familiar issues by taking the local contexts of middle-income SEA into account, where abundant and diverse modes of informal transportation thrive amidst rapid urbanization and motorization, the book also draws lessons based on empirical evidence on how public interventions can benefit urban mobility for other developing countries. Each city-specific chapter sets the stage by overviewing the city and its transportation system, and delves into the specifics of its RHA market, such as market structure and demand characteristics. Impacts of RHAs on other transportation operators as well as responses from affected parties are discussed, followed by the ensuing regulatory efforts and their outcomes. Findings from each city are internationally compared and lessons drawn from them that are useful for policymaking. The book will present insights into useful and effective policy interventions pertaining to RHAs, including how the new technology may affect the infrastructure investment decision and how RHA may be leveraged as an intervention tool in urban mobility in developing countries.Digital Transport Platforms and Urban Mobility provides academics and upper level students with in-depth knowledge and practices of the disruptive technology in urban transportation due to the advent of mobile ride-hailing applications in Southeast Asian countries. It will be an invaluable resource for all those interested in transportation planning and policy, urban and regional planning, with a particular emphasis on sustainability.
Digital Twin Adoption and BIM-GIS Implementation (Advanced Digital Technologies for the Built Environment)
by Sepasgozar, Samad M. E. Sara ShirowzhanThe aim of this edited book volume is to present new concepts, and applications of Digital Twin and relevant tools in the built environment context. The book identifies key organisational factors that influence the adoption of technology within the architectural service industry, setting the stage for a deeper understanding of the shift towards digital methodologies.The book introduces the Digital Twin Readiness Level framework, a modified metric system with ten levels of risk‑based maturity and an empirical development of a Digital Twin Adoption Model. Furthermore, the text ventures into immersive virtual environments and their applications, showcasing innovative practices that enhance learning and operational efficiency.Additionally, the book examines the integration of Building Information Modelling (BIM) and Geographic Information Systems (GIS), revealing new workflows for creating 3D models of cities. A focus on Australia’s government‑funded infrastructure projects offers insights into the values and acceptance criteria for these technologies, providing a comprehensive overview of their practical implications and future potential. This book is essential reading for practitioners, engineers, and managers involved in any phase of the built environment from design to operation and other architectural, engineering, and construction (AEC) stakeholders who are a part of digital transformations, as well as researchers, educators, and students interested in the field.
Digital Twins for Simulation-Based Decision-Making
by Tony Clark Balbir S. Barn Vinay KulkarniThis book introduces the concept of digital twins and their purposive usage, including the technology infrastructure and the method support necessary for their construction. The landscape of digital twins is illustrated through a range of use cases spread across different application domains such as strategy and business assessment in enterprises, logistics networks, manufacturing industries, chemical and refinery systems, sustainable food ecosystems, and public healthcare. All these examples show how digital twins are exploited to simulate complex scenarios depending on various external factors – all of which would not be feasible as real-world simulations because of their high costs, potential fatal damages, and unpredictable side effects. The book is written for professionals in industry who would like to learn about the application of these powerful methodologies and tools in various areas as well as for researchers in computer science who would like to draw inspirations for further development of this technology from real-world applications.
Digital Twins in Manufacturing: Virtual and Physical Twins for Advanced Manufacturing (Springer Series in Advanced Manufacturing)
by Vytautas OstaševičiusThis book presents a guide to digital twin technologies and their applications within manufacturing. It examines key technological advances in the area of Industry 4.0, including numerical and experimental models and the Internet of Things (IoT), and explores their potential technical benefits through real-world application examples. This book presents digital models of advanced manufacturing processes dynamics that enable to control the cutting processes including experimental and simulation studies for brittle-ductile transition of ultra-precision machining materials assuring product quality. Innovative electrical power harvesting solutions from tool vibrations and wireless data transmission from confined and heavily cooled environment are also included. It explains the benefits of virtual and physical twins adapted to real systems, including the ability to shorten the product's path to the market, and enabling the transition to higher value-added manufacturing processes. Including numerous illustrations and clear solved problems, this book will be of interest to researchers and industry professionals in the fields of mechatronics, manufacturing engineering, computational mechanics.
Digital Twins: Basics and Applications
by Zhihan Lv Elena FersmanThis book comprehensively introduces readers to Digital Twins, from the basic concepts, core technologies and technical architecture, to application scenarios and other aspects. Readers will gain a profound understanding of the emerging discipline of Digital Twins. Covering the latest and cutting-edge application technologies of Digital Twins in various fields, the book offers practitioners concrete problem-solving strategies. At the same time, it helps those working in Digital Twins-related fields to deepen their understanding of the industry and enhance their professional knowledge and skills. Given its scope, the book can also be used as teaching material or a reference book for teachers and students of product design, industrial design, design management, design marketing and related disciplines at colleges and universities. Covering a variety of groundbreaking Digital Twins technologies, it can also provide new directions for researchers.
Digital Virtual Consumption (Routledge Studies in Innovation, Organizations and Technology)
by Janice Denegri-Knott Mike MolesworthDigital media present opportunities for new types of consumption including desiring, buying, collecting, making, and even selling digital virtual goods. To these activities we can add those taking place in virtual communities of consumption, online shops, brand websites, and online auction houses that together amount to a vast new landscape of consumption. Digital virtual consumption motivates concatenated practices which produce meaningful experience for their users as well as market opportunities to profit from them. Consumers create and maintain elaborate wish lists, engaging with simulations of brands on websites and in videogames, coveting items for use in online games and even spending ‘real’ money on these, undertaking entrepreneurial activity in virtual worlds, conjuring nostalgia via online auctions, engaging in playful consumption in other new retail formats, writing reviews of products as part of the consumption experience, engaging in online activist activities, and many other emerging behaviors. Analyses of consumption in the digital virtual realm are however limited. This collection brings together experienced researchers from the fields of consumer research, digital games, and virtual worlds to provide conceptual and empirical work that helps us understand these new and significant consumer activities. Online communities negotiate the ‘correct’ use of goods and offer technical advice, consumers develop new products, individuals create and distribute their own promotional material for their favorite brands, and entrepreneurial consumers marketing and selling their own products online. Here we may see a blurring of consumption and production, or work and leisure activity that requires further thought about what makes it meaningful for individuals. The chapters in this volume take stock of the emergence and likely importance of digital virtual consumption for consumer culture, including a review of both new and existing conceptual and methodological tools as well as a resource of key examples and analyses of practices.
Digital Wars
by Charles ArthurApple, Google and Microsoft are locked in a battle to dominate the internet and especially the fastest-growing part of it - mobile. All three have fought each other in previous wars, and now they want to dominate search technology, cloud computing, mobile music and the smartphone market. Whoever wins will exert a wide ranging control over user data and access to content, and even how we use and interact with computers. Digital Wars assesses who will be the victor and what the implications are for business, individuals and society. Accessible and comprehensive, it looks at the very different cultures of each business, the iPhone, Android, iPods (mobile music) and the browser and apps battles. Digital Wars tells you what to expect from the internet in the next five years, which company will ultimately be in the driving seat, and what the implications will be for us all.
Digital Wars: Apple, Google, Microsoft and the Battle for the Internet
by Charles ArthurThe first time that Apple, Google and Microsoft found themselves sharing the same digital space was 1998. They were radically different companies and they would subsequently fight a series of pitched battles for control of different parts of the digital landscape. They could not know of the battles to come. But they would be world-changing.<P> This new edition of Digital Wars looks at each of these battles in turn. Accessible and comprehensive, it analyzes the very different cultures of the three companies and assesses exactly who are the victors on each front. Thoroughly updated to include information on the latest developments and rising competitors Samsung, it also include a completely new chapter on how China moved from being the assembly plant for music players and smartphones, to becoming the world's biggest smartphone business.
Digital Wealth
by Simon MooreLeverage algorithms to take your investment approach to the next level Digital Wealth: An Automatic Way to Invest Successfully reveals core investment strategies that you can leverage to build long-term wealth. More than a simple review of traditional investment strategies, this innovative text proffers digital investment techniques that are driven not by people but by algorithms. Supported by asset allocation research, the secrets shared in this forward-thinking book have underpinned cutting-edge investment firms as they integrate algorithm-based strategies. In addition to presenting key concepts, this groundbreaking resource explains how these concepts can give you an edge over the professionals on Wall Street through details regarding achieving financial security and meeting financial goals rooted in a firm foundation in behavioral finance, portfolio tilts, and modern portfolio theory. Investment strategies have evolved from one generation to the next, and the ability to leverage new digital tools calls for another overhaul of traditional investment concepts. Investment techniques implemented by algorithm rather than by human monitoring can, in some cases, prove more successful. The key to a balanced portfolio is understanding what these algorithm-based strategies are, and how to best use them. Explore insights from multiple Nobel Prize winning academics that can give your investment strategy an edge Consider how technology can open up powerful techniques to mainstream investors, including tax-loss harvesting and automated rebalancing Discuss how cost minimization and a strategic tax approach can boost your portfolio's compound growth Identify strategies that support the long-term growth of your wealth Digital Wealth: An Automatic Way to Invest Successfully is an essential text for sophisticated individual investors and investment consultants alike who want to explore how digital tools can bolster financial success.
Digital Wellbeing: Recharge Your Focus and Reboot Your Life
by Petra VelzeboerDigital detoxes don't work. Our wellbeing relies on finding a balance. Improve your focus and create healthy habits that will enrich your life with Digital Wellbeing.So much of our lives are now spent looking at screens, whether we're working on our laptop or checking social media on our phones. It's too easy to become overwhelmed by constant notifications and endless emails, leading to frustration, stress and burnout.In this groundbreaking book, leading wellbeing expert Petra Velzeboer draws upon academic research and fascinating interviews with global experts to uncover the practical insights that will allow you to improve your daily life, set healthy boundaries with technology and prioritize your Digital Wellbeing.
Digital Wine
by Tara Brabazon Mick Winter Bryn GandyThis book explores the way in which QR codes (Quick Response codes) can help the wine industry facilitate distribution and more effectively market and sell their product. It examines the interventions, invention and opportunities brought about by QR codes for the wine industry. It also investigates how QR codes can help enable regional development as well as information and knowledge about winemakers and regions. The book begins with an introduction to QR codes. It explains how to use them as well as shows how QR codes combine analogue and online promotion and information dissemination. Next, the book explores strategies and examples from the creative industries, small nation theory and emerging wine industries. It then goes on to examine how to integrate QR codes with wine media, including marketing the bottle and using QR codes to build new wine regions. The book concludes with a case study of how Aotearoa/New Zealand wine producers deploy QR codes. QR codes can store and digitally present, a range of helpful data, including URL links, geo-coordinates and text and can be scanned by smart phones, making them a useful marketing and business tool. Presenting detail research on how QR codes can enhance the relationship between producers and consumers as well as aid regional development in the wine industry, this book will be of interest to academics focusing on Wine Studies, small and medium sized enterprises (SMEs) and practitioners and researchers from the creative industries sector. In addition, while this book focuses on the wine industry, the information that it presents about QR codes is relevant and applicable for an array of industries that require a tether between analogue and digital, physical and virtual, especially food and primary production.
Digital Work and the Platform Economy: Understanding Tasks, Skills and Capabilities in the New Era (Routledge Studies in Innovation, Organizations and Technology)
"Uberization," "digitalization," "platform economy," "gig economy," and "sharing economy" are some of the buzzwords that characterize the current intense discussions about the development of the economy and work around the world, among both experts and laypersons. Immense changes in the ways goods are manufactured, business is done, work tasks are performed, education is accomplished, and so on, are clearly underway. This also means that demand for careful, first-rate social scientific analyses of the phenomena in question is rapidly growing. This edited volume gathers distinguished researchers from economics, business studies, organization studies, medicine, social psychology, occupational health, pedagogics, and sociology to put particular work in both public and private sectors and education in both academic and vocational settings at the focus of the emerging digitalized platform economy. The authors anchor their analyses and conceptual and theoretical work in distinctive empirical developments that are taking place in one of the leading countries of digitalization processes: Finland. Finnish case studies reflect general global developments and show their particular, context-related actualization in multiple ways. This double exposure enables the authors of this multi- and interdisciplinary volume to advance conceptualization and theorization of the key phenomena in digitalizing platform societies in novel, creative, and groundbreaking directions. This book will without doubt be of great value to academic researchers and students in the fields of economics, business studies, work studies, social sciences, education, technology, digitalization, platforms, occupational health, entrepreneurship, and professions.
Digital Work in the Planetary Market (International Development Research Centre)
by Mark Graham and Fabian FerrariUnderstanding the embedded and disembedded, material and immaterial, territorialized and deterritorialized natures of digital work. Many jobs today can be done from anywhere. Digital technology and widespread internet connectivity allow almost anyone, anywhere, to connect to anyone else to communicate and exchange files, data, video, and audio. In other words, work can be deterritorialized at a planetary scale. This book examines the implications for both work and workers when work is commodified and traded beyond local labor markets. Going beyond the usual &“world is flat&” globalization discourse, contributors look at both the transformation of work itself and the wider systems, networks, and processes that enable digital work in a planetary market, offering both empirical and theoretical perspectives. The contributors—leading scholars and experts from a range of disciplines—touch on a variety of issues, including content moderation, autonomous vehicles, and voice assistants. They first look at the new experience of work, finding that, despite its planetary connections, labor remains geographically sticky and embedded in distinct contexts. They go on to consider how planetary networks of work can be mapped and problematized, discuss the productive multiplicity and interdisciplinarity of thinking about digital work and its networks, and, finally, imagine how planetary work could be regulated. Contributors Sana Ahmad, Payal Arora, Janine Berg, Antonio A. Casilli, Julie Chen, Christina Colclough, Fabian Ferrari, Mark Graham, Andreas Hackl, Matthew Hockenberry, Hannah Johnston, Martin Krzywdzinski, Johan Lindquist, Joana Moll, Brett Neilson, Usha Raman, Jara Rocha, Jathan Sadowski, Florian A. Schmidt, Cheryll Ruth Soriano, Nick Srnicek, James Steinhoff, Jara Rocha, JS Tan, Paola Tubaro, Moira Weigel, Lin Zhang
Digital and Information Technologies in Economics and Management: Proceedings of the International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2021) (Lecture Notes in Networks and Systems #432)
by Arthur GibadullinThis book addresses the issues of information, digital and intellectual technologies in economics and management. The International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2021) was held on November 2, 2021, on the Microsoft Teams platform due to COVID-19. A distinctive feature of the book is that it presented reports of authors from Italy, South Korea, Poland, Armenia, Republic of Belarus and the Russian Federation. Researchers from different countries presented the process of transition of economic activities to the information and digital path of development and presented the main directions and developments that can improve the efficiency and development of the economy and management. The book may be useful to state and regional authorities, international and supranational organizations, the scientific and professional community.
Digital and Information Technologies in Economics and Management: Proceedings of the International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2022) (Lecture Notes in Networks and Systems #683)
by Arthur GibadullinThis book covers the II International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2022), which was held on November 21–23, 2022. The conference addressed issues of information, digital and intellectual technologies in economics and management. A distinctive feature of the conference is that it presented reports of authors from China, Saudi Arabia, Tunisia, Uzbekistan, Tajikistan, Angola, Kazakhstan, India and Russia. Researchers from different countries presented the process of transition of economic activities to the information and digital path of development and presented the main directions and developments that can improve the efficiency and development of the economy and management. The materials of the conference may be useful to state and regional authorities, international and supranational organizations, the scientific and professional community.
Digital and Information Technologies in Economics and Management: Proceedings of the International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2023) (Lecture Notes in Networks and Systems #942)
by Arthur GibadullinThis book covers the III International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2023) which was held on November 21–23, 2023. The conference addressed issues of networks and systems related to the use of information technologies in economics and management of various sectors. A distinctive feature of the conference is that it featured presentations by authors from China, Bulgaria, Uzbekistan, Oman, Kazakhstan and Russia. Researchers from different countries presented the process of transition to new information technologies of various network and system structures and sectors. The conference made it possible to develop new scientific recommendations on the use of information, computer, digital and intellectual technologies and networks in industry and fields of activity that can be useful to state and regional authorities, international and supranational organizations, the scientific and professional community.
Digital and Social Media Marketing: A Results-Driven Approach
by Tahir Rashid Ana Cruz Gordon Fletcher Aleksej HeinzeDigital and Social Media Marketing: A Results-Driven Approach is an exciting new industry-led, research-informed and results-driven guide to digital commerce. Its examples draw from SMEs and from Europe to offer a unique perspective for those learning about digital marketing and, having been developed in close collaboration with the Search Engine Marketing Trade Association (SEMTA), it is a reliable source of prevailing industry standards for practitioners at the cutting edge of their trade. Unlike other digital marketing texts, this accessible textbook gives special consideration to the ethical challenges raised by an increasingly digital world. Equally unique is the book’s Digital Business Maturity Model, which offers organisations a clear roadmap for understanding their relative levels of technology adoption. Embracing the true spirit of Digital and Social Media Marketing, the book will be the first of its kind in this field with digital learning materials, case studies and exercises available in a supporting Massive Open Online Course (MOOC). The MOOC will enhance learners’ experience and create an interactive international learning community. This book will provide a hands on, accessible and user friendly platform to turn skills and knowledge into strategic advantage. Ideal for postgraduate learners, instructors interested in providing a unique and up-to-date learning experience and for SMEs and practitioners aiming to be at the cutting edge of Digital and Social Media Marketing.
Digital and Social Media Marketing: A Results-Driven Approach
by Tahir Rashid Ana Cruz Gordon Fletcher Aleksej HeinzeThe second edition of Digital and Social Media Marketing is an up-to-date, industry-led results-driven guide to digital marketing. Mixing academic theory with practical examples from a range of different organisations worldwide, it provides insight into, and techniques to enable, the creation, development and maintenance of a successful digital presence. This highly regarded textbook has been fully revised to bring the content up-to-date with the newest digital technologies. With topics including developing an effective digital presence, search engine optimization, and measuring brand awareness, the new edition also looks at digital ethics, General Data Protection Regulation and privacy, artificial intelligence and machine learning, and voice strategies. New international case studies are explored, including Alibaba and Amazon, as well as revised practical exercises in each chapter, enabling students to see how the concepts underpinning digital and social media marketing support business success. The book’s customisable Digital Business Maturity Model, and the Buyer Persona Spring, offer organisations a clear road map for understanding their own levels of technology adoption and digital strategy development. This accessible textbook provides a hands-on, user-friendly platform to turn skills and knowledge into strategic advantage. It is ideal for advanced undergraduate and postgraduate students of digital marketing and marketing strategy and for practitioners aiming to be at the cutting edge of digital and social media marketing. Alongside electronic resources for each chapter, this new edition also includes digital learning materials, case studies and exercises available in a supporting online learning environment. The online materials further enhance learners’ experience and support a worldwide learning community.
Digital and Social Media Marketing: A Results-Driven Approach
by Ana Cruz Gordon Fletcher Aleksej Heinze Alex FentonNow in its third edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenance of a successful digital presence. The book’s customisable models offer organisations a way to decipher their current situation and plan a clear road map for developing a marketing strategy appropriate for the digital era.This rich and accessible textbook has been fully updated to reflect the current global landscape. The content of this third edition has been expanded to: consider the concept of GDPR as a sound framework for responsible marketing offer a greater focus on sustainable marketing throughout, linked to the UN Sustainable Development Goals place emphasis on the importance of crisis and reputation management explore the latest material in big data, data management and data privacy cover the latest in martech trends, particularly related to automation, machine learning and artificial intelligence provide new case studies from China, India, Nigeria and across Asia, alongside student activities and questions designed to improve learning outcomes This textbook provides a hands-on, user-friendly platform to turn skills and knowledge into a strategic advantage. It is ideal for advanced undergraduate, postgraduate and executive students of digital marketing and marketing strategy, as well as for practitioners aiming to be at the cutting edge of digital and social media marketing. Online resources include PowerPoint slides and a test bank.
Digital and Social Media Marketing: Emerging Applications and Theoretical Development (Advances in Theory and Practice of Emerging Markets)
by Nitish Singh Yogesh K. Dwivedi Nripendra P. Rana Emma L. Slade Bidit Dey Ganesh P. Sahu Hatice Kizgin Anabel GutierrezThis book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Digital and Strategic Innovation for Alpine Health Tourism: Natural Resources, Digital Tools and Innovation Practices from HEALPS 2 Project (SpringerBriefs in Applied Sciences and Technology)
by Marco Sacco Daniele Spoladore Elena PessotThis open access book presents a set of practical tools and collaborative solutions in multi-disciplinary settings to foster the Alpine Space health tourism industry’s innovation and competitiveness. The proposed solutions emerge as the result of the synergy among health, environment, tourism, digital, policy and strategy professionals. The approach underlines the pivotal role of a sustainable and ecomedical use of Alpine natural resources for health tourism destinations, and highlights the need of integrating aspects of natural resources’ healing effects, a shared knowledge of Alpine assets through digital solutions, and frames strategic approaches for the long-term development of the sector. The volume exploits the results of the three-years long EU research project HEALPS 2, which involved several stakeholders from the health tourism, healthcare and sustainable tourism industries. This book is relevant for health tourism destinations and facilities (hotels, clinics, wellness and spa companies), regional and local authorities (policy makers), business support organizations, researchers involved in digital healthcare and geoinformatics.
Digital and Sustainable Transformations in a Post-COVID World: Economic, Social, and Environmental Challenges
by Salvador EstradaCurrent social, economic, and environmental challenges presented by the United Nations’ Sustainable Development Goals may be partially attained by digitalization and sustainable practices diffusion. The antecedents, occurrences, and consequences of this process are currently under investigation, but the big challenge is to get a systemic view. This book attempts to bring such a view into focus.Digital and Sustainable Transformations in a Post-COVID World is dedicated to studying the consequences of the global crisis caused by the COVID-19 pandemic and the new needs and practices inherent in developing and disseminating digital and clean technologies.
Digital einkaufen: Warum wir unsere Wohnzimmer in Marktplätze verwandelt haben
by Wolfgang LehmacherDieses Buch erweitert unseren Blickwinkel auf die immer digitalisierter werdende Welt des Einkaufens und beschreibt, wie unser Wohnzimmer zunehmend zum Marktplatz wird. Wolfgang Lehmacher zeigt dabei sehr anschaulich, wie mit jedem Klick selbst Prozesse im entferntesten Winkel der Erde in Gang gebracht werden, die nicht nur dort, sondern auch hier Auswirkungen haben. Dabei betrachtet er sowohl Schatten als auch Licht: Zum einen stellt er die Vorteile der Digitalisierung vor, die unser Leben erleichtert und die Umsetzung nachhaltiger Konzepte ermöglicht. Zum anderen beleuchtet er die digitalen Risiken und gibt konkrete Tipps, wie wir damit umgehen können. Sein Fazit: Wir können die Digitalisierung der Welt nicht aufhalten. Aber wir können sie gestalten. Ein Buch, das zum bewussten Umgang mit den technologischen Möglichkeiten unserer Zeit auffordert!
Digital to the Core: Remastering Leadership for Your Industry, Your Enterprise, and Yourself
by Mark Raskino Graham WallerThere is no simple strategic method for dealing with the multidimensional nature of digital change. Even the sharpest leaders can become disoriented as change builds on change, leaving almost nothing certain. Yet to stand still is to fail. Enterprises and leaders must re-master themselves to succeed. Leaders must identify the key macro forces, then lead their organizations at three distinct levels: industry, enterprise, and self. By doing this they cannot only survive but clean up.Digital to the Core makes the case that all business leaders must understand the impact the digital revolution will continue to play in their industries, companies, and leadership style and practices. Drawing on interviews with over 30 top C-level executives in some of the world's most powerful companies and government organizations, including GE, Ford, Tory Burch, Babolat, McDonalds, Publicis and UK Government Digital Service, this book delivers practical insights from those on the front lines of major digital upheaval. The authors incorporate Gartner's annual CIO and CEO global survey research and also apply the deep knowledge and qualitative insights they have acquired as practitioners, management researchers, and advisors over decades in the business.Above all else, Raskino and Waller want companies and their top leaders to understand the full impact of digital change and integrate it at the core of their businesses.