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Designing Interventions to Address Complex Societal Issues (Design Research for Change)
by Sarah MortonThis edited volume is about the application of design-led approaches for developing interventions that have the intention of addressing real-world issues and problems. The book documents the realities of developing and designing interventions for real people, in a real-world context. The topics covered in the book are multi-disciplinary, and include examples from health and wellbeing, education, and agriculture. The contributors provide open and honest accounts of the challenges and restrictions, highlighting the positive impact that can be gained from involving stakeholders as key voices in the intervention development process. These case studies suggest underpinning methodologies that will support the formalisation of these design-led approaches, permitting the formation of robust frameworks in the future. The book will be of interest to scholars working in design, design research, intervention design, co-design, user-centred design, service design, digital design, digital healthcare, and evidence-based design.
Designing Knowledge Management-Enabled Business Strategies
by Sanjay Mohapatra Arjun Agrawal Anurag SatpathyThis book provides a practical approach to designing and implementing a Knowledge Management (KM) Strategy. The book explains how to design KM strategy so as to align business goals with KM objectives. The book also presents an approach for implementing KM strategy so as to make it sustainable. It covers all basic KM concepts, components of KM and the steps that are required for designing a KM strategy. As a result, the book can be used by beginners as well as practitioners. Knowledge management is a discipline that promotes an integrated approach to identifying, capturing, evaluating, retrieving, and sharing all of an enterprise's information assets. These assets may include databases, documents, policies, procedures, and previously un-captured expertise and experience in individual workers. Knowledge is considered to be the learning that results from experience and is embedded within individuals. Sometimes the knowledge is gained through critical thinking, watching others, and observing results of others. These observations then form a pattern which is converted in a 'generic form' to knowledge. This implies that knowledge can be formed only after data (which is generated through experience or observation) is grouped into information and then this information pattern is made generic wisdom. However, dissemination and acceptance of this knowledge becomes a key factor in knowledge management. The knowledge pyramid represents the usual concept of knowledge transformations, where data is transformed into information, and information is transformed into knowledge. Many organizations have struggled to manage knowledge and translate it into business benefits. This book is an attempt to show them how it can be done.
Designing Knowledge Organizations: A Pathway to Innovation Leadership
by Anilkumar Bhate Ira Sack Joseph MorabitoA pedagogical approach to the principles and architecture of knowledge management in organizations This textbook is based on a graduate course taught at Stevens Institute of Technology. It focuses on the design and management of today’s complex K organizations. A K organization is any company that generates and applies knowledge. The text takes existing ideas from organizational design and knowledge management to enhance and elevate each through harmonization with concepts from other disciplines. The authors—noted experts in the field—concentrate on both micro- and macro design and their interrelationships at individual, group, work, and organizational levels. A key feature of the textbook is an incisive discussion of the cultural, practice, and social aspects of knowledge management. The text explores the processes, tools, and infrastructures by which an organization can continuously improve, maintain, and exploit all elements of its knowledge base that are most relevant to achieve its strategic goals. The book seamlessly intertwines the disciplines of organizational design and knowledge management and offers extensive discussions, illustrative examples, student exercises, and visualizations. The following major topics are addressed: Knowledge management, intellectual capital, and knowledge systems Organizational design, behavior, and architecture Organizational strategy, change, and development Leadership and innovation Organizational culture and learning Social networking, communications, and collaboration Strategic human resources; e.g., hiring K workers and performance reviews Knowledge science, thinking, and creativity Philosophy of knowledge and information Information, knowledge, social, strategy, and contract continuums Information management and intelligent systems; e.g., business intelligence, big data, and cognitive systems Designing Knowledge Organizations takes an interdisciplinary and original approach to assess and synthesize the disciplines of knowledge management and organizational design, drawing upon conceptual underpinnings and practical experiences in these and related areas.
Designing Logos: The Process of Creating Symbols That Endure
by Jack GernsheimerHow to design great logos, step by step by step. * Lavishly illustrated with 750 color images * How-tos, case studies, and detailed analysis of well-known logos What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.
Designing Low Carbon Societies in Landscapes
by Nobukazu Nakagoshi Jhonamie A. MabuhayThis book focuses on three major means of achieving a low carbon society: conservation of the ecosystem complex, changes of arrangement of landscapes, and creation of biodiversity. There are specific countermeasures to be taken for carbon absorption in the three types of landscapes--urban, cultural, and natural--because their carbon balances differ. Urban landscapes are promising sites because they have the potential for greening and the creation of biodiversity. Cultural landscapes in the tropics had not been actively researched until recently, but this book now presents a collection of several cases focused on those areas. Natural landscapes had existed in abundance in developing countries; later, nature protection areas were designated to coexist with development. Now, however, developmental pressure has penetrated into those nature protection areas, and landscape ecological projects are urgently required to preserve them. As a result of global warming, abnormal weather phenomena including super typhoons have occurred frequently in recent years. The major underlying cause is the higher concentration of greenhouse gases released by human activities. As well, major natural absorbers of CO2 such as forests, wetlands, and coral reefs are shrinking, and the human impact is causing the ecological balance to deteriorate. Controlling CO2 emissions and expanding the CO2 absorbers are keys to reducing total CO2. Low carbon societies can be established by maintaining the original CO2 balance through integration of multiple tools, with contributions from diverse fields such as physics and chemistry, physiology and humanities, and education. On the basis of an international consensus, the environment must be protected no matter what sacrifices are required. As this book demonstrates, achieving a low carbon society is a top priority, and landscape conservation is the first step in ecological research toward that goal.
Designing Luxury Brands: The Science Of Pleasing Customers' Senses (Management For Professionals)
by Diana DervalThis book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure – groundbreaking scientific methods - like the Derval Color Test® taken by over 10 million people - to predict luxury shoppers’ preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle.
Designing Luxury Brands: The Art and Science of Creating Game-Changers (Management for Professionals)
by Diana DervalThis book, a second offering after the successful first edition, shows how to build successful luxury brands using the power of sensory science and neuropsychology. The author presents inspiring business cases like Tesla Cybertruck, Chanel, KaDeWe, Baccarat, JACQUEMUS, NASA, MUD Jeans, Lilium, Rémy Cointreau, FENG J, Moncler, Louboutin, or Raffles Dubai in industries such as Fashion, Automotive or Leisure. The book highlights groundbreaking scientific methods - like the Derval Color Test® taken by over 30 million people - to help predict luxury shoppers’ preferences and purchasing patterns. Game-changing and unique features of successful luxury brands are decoded. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle.
Designing Machine Learning Systems
by Chip HuyenMachine learning systems are both complex and unique. Complex because they consist of many different components and involve many different stakeholders. Unique because they're data dependent, with data varying wildly from one use case to the next. In this book, you'll learn a holistic approach to designing ML systems that are reliable, scalable, maintainable, and adaptive to changing environments and business requirements.Author Chip Huyen, co-founder of Claypot AI, considers each design decision--such as how to process and create training data, which features to use, how often to retrain models, and what to monitor--in the context of how it can help your system as a whole achieve its objectives. The iterative framework in this book uses actual case studies backed by ample references.This book will help you tackle scenarios such as:Engineering data and choosing the right metrics to solve a business problemAutomating the process for continually developing, evaluating, deploying, and updating modelsDeveloping a monitoring system to quickly detect and address issues your models might encounter in productionArchitecting an ML platform that serves across use casesDeveloping responsible ML systems
Designing Matrix Organizations that Actually Work
by Jay R. GalbraithOrganization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that the matrix does not work still exists today, even among people who should know better. But the matrix has become a necessary form of organization in today's business environment. Companies now know that if they have multiple product lines, do business in multiple countries, and serve many customer segments through a variety of channels, there is no way they can avoid some kind of a matrix structure and the question most are asking is "How do we learn how to operate the matrix effectively?" In Designing Matrix Organizations That Actually Work, Galbraith answers this and other questions as he shows how to make a matrix work effectively.
Designing mLearning
by Clark N. QuinnMobile is a powerful new tool for supporting organizational performance, including a wide-variety of learning opportunities including innovation, collaboration, research, and design. Mobile generates new products, services, and helps solve problems. Whether providing needed tools, augmenting learning, or connecting individuals, mobile devices are empowering individuals and organizations.Designing mLearning is a hands-on resource that presents step-by-step guidance for designing, delivering, and deploying mobile solutions, covering both the background model and pragmatic considerations for successfully navigating mobile projects. The book takes an integrated approach to mobile learning regardless of the device used. Written by Dr. Clark Quinn, a noted leader in the mLearning revolution, Designing mLearning debunks commonly held myths about mLearning, defines the myriad opportunities for mobile, contains real-world, illustrative examples, includes implementation concerns, and places mobile learning in an overall strategic plan.Designing mLearning is written for instructional designers, developers, media experts, managers, and anyone with responsibility for supporting performance in organizations. While the focus is on the design of solutions, the book addresses the critical organizational issues to assist the larger agenda of mobilizing the organization.The information outlined in this groundbreaking guide can be applied across the mobile device spectrum and provides a systematic and integrated suite of conceptual frameworks to guide designers to pragmatic and effective solutions."Quinn takes you by the hand and leads you carefully and comprehensively through the m-learning maze of devices, models, examples, and designs, at the same time demonstrating that mobile learning is more than being about learning, but is also about performance."--Jane Hart, founder & CEO, Centre for Learning and Performance Technologies"Stop thinking mLearning is miniaturized eLearning. Just as digital video has enabled entirely new forms of entertainment and communication, mLearning enables powerful new (and old) performance solutions at very low costs. Clark omits the deafening hyperbole and delivers today's best source of clear, complete, and useful mLearning guidance for us all."--Michael Allen, CEO, Allen Interactions"The future is mobile. It will rock you more than the web did. And Clark Quinn has written the missing manual."--Jay Cross, CEO, Internet Time, and author, Informal Learning"Those of us in learning and development know we spend a disproportionate amount of time on formal training, missing opportunities to support workers where real learning occurs: in work, every day. With a wealth of examples, Clark Quinn provides a clear, useful guidebook for using 21st-century tools to support our performers as they enact their work and apply new learning."--Jane Bozarth, Ed.D., author, Social Media for Trainers and Better Than Bullet Points"Yes, this is a handy book about mobile learning and support. But it's also a thoughtful nudge towards rethinking what we mean when we say we are educators."--Allison Rossett, San Diego State University"Clark Quinn sets the pace for a swift race toward mobile everything. His thought-leadership and focus on solutions that work make him the one to watch, to read, and to learn from now!"--Marcia Conner, advisor in business culture and collaboration, co-author of The New Social Learning: A Guide to Transforming Organization Through Social Media
Designing Mobile Payment Experiences: Principles and Best Practices for Mobile Commerce
by Skip AllumsNow that consumer purchases with mobile phones are on the rise, how do you design a payment app that’s safe, easy to use, and compelling? With this practical book, interaction and product designer Skip Allums provides UX best practices and recommendations to help you create familiar, friendly, and trustworthy experiences.Consumers want mobile transactions to be as fast and reliable as cash or bank cards. This book shows designers, developers, and product managers—from startups to financial institutions—how to design mobile payments that not only safeguard identity and financial data, but also provide value-added features that exceed customer expectations.Learn about the major mobile payment frameworks: NFC, cloud, and closed loopExamine the pros and cons of Google Wallet, Isis, Square, PayPal, and other payment appsProvide walkthroughs, demos, and easy registration to quickly gain a new user’s trustDesign efficient point-of-sale interactions, using NFC, QR, barcodes, or geolocationAdd peripheral services such as points, coupons and offers, and money management
Designing Mobility and Transport Services: Developing traveller experience tools
by Mike Tovey Andree Woodcock Jane OsmondEuropean cities increasingly face problems caused by transport and traffic. For many people transport provision is unsatisfactory and current arrangements are leading to a deteriorating environment. A fundamental problem is that our currently fragmented approach makes it difficult to understand fully the circumstances and needs of transport users. In any overall approach public transport is a crucial component. Designing Mobility and Transport Services shows how these issues can be addressed and resolved. The development of an inclusive, validated passenger experience measurement instrument is the first step in understanding the situation and thus tackling it. It is needed if we are to create high quality, user centred, integrated, accessible public transport services, which are capable of attracting and retaining public transport users whilst meeting sustainability targets. The METPEX research project was devised to tackle these issues. Coordinated by Coventry University, the METPEX consortium brought together 16 European partners from 12 countries. The project’s underlying rationale was the proposition that if transport operators and authorities were provided with a robust, reliable and tailorable means of measuring the whole multimodal passenger journey, they could improve service provision. The book describes how such an improvement can be achieved, to attract travellers out of their private vehicles, thereby reducing congestion and pollution and increasing health and well-being. It provides a template for a creative approach and a meta-design narrative in designing for transport systems to enhance mobility choices by improving the door to door journey and thus underpin sustainable transport initiatives.
Designing Monetary and Fiscal Policy in Low-Income Countries
by Jan Kees Martijn Gabriel Di Bella Shamsuddin TareqA report from the International Monetary Fund.
Designing Networks Cities: Inclusive, Hyper-Connected, Emergent, and Sustainable Urbanism
by Steve Whitford James Brearleydesigning networks cities presents a sophisticated, multi-disciplinary, and multi-dimensional approach to urban design. Emerging from years of practice, experimentation, and research by designers (landscape architects, urban planners, urban designers and architects), this approach engages with contemporary thought across a number of disciplines to re-invent the entrenched blunt instruments of the city making process. A cry for flexible, sharp-instruments in urban design, designing networks cities presents a multi-dimensional way of seeing the essential components of the city (form, space-time, order and aesthetics). It purposefully links traditional architectural design derivation mechanisms to urban design, in the hope that cities will not only be pragmatic, but also become sophisticated iconographically, poetically, and syntactically. It provides the tools to enable decision making within a multiplicity of constraints and opportunities: a philosophy of becoming, not being; a science of dynamic systems, not stasis; and an art of sensations, not subjectivity. And finally, and most importantly, it argues why it is important that cities embrace these multiple dimensions of society on a planet that is facing increasing environmental challenges: an economics focused on equity for all, not for some more than others; a politics supporting a genuine representational democracy, not one representing the overly influential; and a culture [including history] that embraces difference, not one that encourages division. designing networks cities not only provides the means to identify these issues and a methodology to deal with them within a complex emerging co-existence, but also demonstrates the development of cities that embrace and respond to the complexities of life in what some are calling the Anthropocene.
Designing Online Learning with Flash
by David Richard MooreThere is a need for a book that provides a model of learning that is appropriate for online learning as well as teaches the user how to create potent Flash applications to deliver online learning content. This book is an Adobe Flash tutorial set in an instructional design context. It demonstrates how to develop Flash tutorials for teaching facts, concepts, principles, and procedures using Merrill s Component Display Theory. All the book s source files are provided as well as Adobe Captivate tutorials demonstrating the procedures.
Designing Organizational Systems
by Paolo Spagnoletti Marco De Marco Richard BaskervilleThis book is dedicated to the memory of Professor Alessandro (Sandro) D'Atri, who passed away in April 2011. Professor D'Atri started his career as a brilliant scholar interested in theoretical computer science, databases and, more generally information processing systems. He journeyed far in various applications, such as human-computer interaction, human factors, ultimately arriving at business information systems and business organisation after more than 20 years of researc hbased on "problem solving". Professor D'Atri pursued the development of an interdisciplinary culture in which social sciences, systems design and human sciences are mutually integrated. Rather than retrospection, this book is aimed to advance in these directions and to stimulate a debate about the potential of design research in the field of information systems and organisation studies with an interdisciplinary approach. Each chapter has been selected by the Editorial Board following a double blind peer review process. The general criteria of privileging the variety of topics and the design science orientation and/or empirical works in which a design research approach is adopted to solve various field problems in the management area. In addition several chapters contribute to the meta-discourse on design science research.
Designing Organizations
by Jay R. GalbraithThis Third Edition of the groundbreaking book Designing Organizations offers a guide to the process of creating and managing an organization (no matter how complex) that will be positioned to respond effectively and rapidly to customer demands and have the ability to achieve unique competitive advantage. This latest edition includes fresh illustrative examples and references, while the foundation of the book remains the author's popular and widely used Star Model.Includes a comprehensive explanation of the basics of organization designOutlines a strategic approach to design that is based on the Star Model, a holistic framework for combining strategy, structure, processes, rewards, and peopleDescribes the different types of single-business, functional organizations and focuses on the functional structure and the cross-functional lateral processes that characterize most single-business organizations.Features a special section on the effects of big data on organization design, and whether or not it will result in a new dimension of organizational structureHighlighting the social technologies used to coordinate work flows, products, and services across the company, this new edition of Designing Organizations brings theory to life with a wealth of examples from such well-known companies as Disney, Nike, IBM, and Rovio (Angry Birds) to show how various kinds of organization designs operate differently.
Designing Organizations for Performance: The Alignment of Design and Strategy
by Robert L. SimonsIn this chapter, the author brings the analysis down to the ground level--the level of individual people and business units--to test whether different designs are capable of implementing strategy successfully.
Designing Organizations for the Betterment of Society: The Ethic-Aesthetic Scaffold
by Rodrigo MagalhãesThere is an urgent need for the repositioning of organization design in today’s fast-moving technological, social and political environments. Building on the theory of human-centred design as a new foundation of the study of organization, this book offers a detailed model and approach that brings organization design to a new era of ethical and aesthetic concerns for the role of organizations in society. A new managerial role is put forward, the organization designer, as a unique set of responsibilities aimed at ensuring that the principles and values behind the organization’s purpose are not only upheld, but also permeate the entirety of the organization. The book contains a number of concepts that offer a unique contribution to the management literature and which can be applied in practice, perhaps as part of the organization’s regular staff development programs. It will be of great interest to academics and students of organization studies, business ethics, sustainability and strategic management.
Designing Performance Measurement Systems: Theory and Practice of Key Performance Indicators (Management for Professionals)
by Domenico Maisano Fiorenzo Franceschini Maurizio GalettoGiven our rapidly changing world, companies are virtually forced to engage in continuous performance monitoring. Though Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decisions – even to the point that organizations themselves tend to become what they measure! Selecting the right performance indicators is hardly a simple undertaking. This book describes in detail the main characteristics of performance measurement systems and summarizes practical methods for defining KPIs, combining theoretical and practical aspects. These descriptions are supported by a wealth of practical examples. The book is intended for all academics, professionals and consultants involved in the analysis and management of KPIs.
Designing Performance Metrics at GoDaddy
by C. Fritz Foley Michael LemmScott Wagner has recently joined GoDaddy, a leading provider of cloud-based software and services that helped individuals and small businesses establish a web presence, in the dual role of chief operating officer and chief financial officer. One of his first tasks is to design a set of performance metrics that can be used to run the business. This case gives students the opportunity to develop a framework for thinking about GoDaddy's business and to design performance metrics that measure the health of the business and guide employee behavior.
Designing Personalized Learning Experiences: A Framework for Higher Education and Workforce Training
by Helen Fake Nada DabbaghDesigning Personalized Learning Experiences offers theoretically grounded and pragmatic approaches to designing personalized learning initiatives for higher education and organizational contexts. With current research concluding that a multitude of variables can enable learners to direct their own experiences and achieve their goals, new guidance is needed to hone the range of instructional approaches, activities, and interactions available to support adult learners. This book offers practical strategies on how to design and implement effective personalized learning interventions, advance learning and engagement, encourage ownership over the learning process, and decrease attrition. Professionals in instructional design, learning and development, organizational development, consultancies, and beyond will be emboldened by the work to leverage a mix of technology-enabled social and content interactions.
Designing Physical Interaction Platforms (Markt- und Unternehmensentwicklung Markets and Organisations)
by Maximilian Perez MengualPhysical interaction platforms (PIPs) such as living labs, innovation labs or co-working spaces serve as environments for ideas, experiments, and collaborative innovation. They play a key role in value creation by orchestrating ecosystem actors and facilitating interaction, e.g. the exchange of goods, services, or social currency such as information. This book explores how PIPs can be systematically designed. It adopts a platform perspective, focusing on value creation for manifold actors as a fundamental element for the sustainable operation of a platform. Well-established insights from the design of digital platforms are taken as a foundation and adapted to the physical world. This analysis is compiled of 4 major studies, structured along the lifecycle of a PIP. The first study explores design dimensions of PIPs as a basis for a design process. The second study explores the design process of a PIP itself. The third study explores sustainable innovation of PIP during later stages of their lifecycle. The fourth study applies the findings and models from studies 1-3 in a PIP design process and evaluates them. This book addresses both scholars and practitioners alike. The models and the knowledge generated contribute to the scholarly understanding of spaces for innovation and value creation while enabling designers to create sustainably successful and engaging PIPs.
Designing Products for Evolving Digital Users: Study UX Behavior Patterns, Online Communities, and Future Digital Trends
by Anastasia UteshevaDigital user behavior is evolving at an ever-increasing pace, and predicting future trends is a booming business as a result. Users associate technology with their identities now more than ever, and it is up to you as a product designer to enhance their experience for the better. Designing Products for Evolving Digital Users is a 21st century handbook that helps you do just that. By providing insights that allow you to study UX (user experience) behavior patterns, online communities, and future digital trends, Designing Products for Evolving Digital Users instills confidence and fact-based foundations for your digital creations. Author Anastasia Utesheva expertly teaches you how to account for the way the technology impacts the identity of users and how that identity shifts through ongoing interaction with a product or service. She also brings in important case studies on social media, gaming, eRetail, and more to illustrate past examples of technology’s profound impact on communal and individual identity. Digital product design’s ultimate end goal is end user satisfaction. While a myriad of material is available out there consisting of simple tips and tricks for optimal digital design, Designing Products for Evolving Digital Users is a rare and remarkable title that cohesively accounts for all environmental factors involved. Comprehend how distributed technology impacts creation and negotiation of identity and explore communities that form around digital products. UX designers, futurists, students, and industry veterans alike have an abundance of invaluable learning ahead of them in Designing Products for Evolving Digital Users. What You Will LearnLearn how to design digital products/services that resonate with and transform identity of usersStudy how digital impacts formation of identityConsider how digital technology has impacted our world and implications for future digital trendsWho This Book Is For UX designers, digital product creators, entrepreneurs, educators, philosophy of technology enthusiasts, futurists
Designing Products People Love
by Scott HurffHow can you create products that successfully find customers? With this practical book, you'll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You'll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation.Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process.Understand exactly who your customers are, what they want, and how to build products that make them happyLearn frameworks and principles that successful product designers useIncorporate five states into every screen of your interface to improve conversions and reduce perceived loading timesDiscover meeting techniques that Apple, Amazon, and LinkedIn use to help teams solve the right problems and make decisions fasterDesign effective interfaces across different form factors by understanding how people hold devices and complete tasksLearn how successful designers create working prototypes that capture essential customer feedbackCreate habit-forming and emotionally engaging experiences, using the latest psychological research