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Design to Value: The architecture of holistic design and creative technology
by Mark Bryden John Dyson Jaimie Johnston Martin WoodWhat opportunities does Design to Value afford the built environment? Design to Value is a commitment to process above all else. Well understood and applied in the manufacturing industries, its potential is only now starting to be realised in architecture, engineering and construction. It challenges designers to lead the way in creating more innovative and stakeholder-centric analyses, workflows, construction techniques and products. Through architectural thinking, value in the built environment can be maximised. Seeking to create deep and lasting impacts on industry, society and the planet, Design to Value rejects architecture’s current professional services model. The design and delivery stages of traditional procurement routes are not sustainable, and Design to Value outlines a new path for informed design processes. Bryden Wood, leading international expert in Modern Methods of Construction (MMC) and the Platform approach to Design for Manufacture and Assembly (P-DfMA), has spent the last fifteen years developing Design to Value as part of a new framework for the future of the design and construction industry. In this essential book, the practice challenges architects and the wider industry to think differently about how value is generated, enhanced and retained in the built realm, providing a method that will improve outcomes for architects, clients, industries and society. Architects must bend and break habitual processes to build better systems, better buildings and better futures. Features: Over 125 images, including photographs, sketches and diagrams Over 20 international case studies, including those from Canada, France, India, Italy, Japan, Saudi Arabia and USA Projects from leading practices, such as Atelier Bow-Wow, BIG, David Miller Architects, Kieran Timberlake and Lacaton & Vassal, as well as Bryden Wood.
Design Tools for Evidence-Based Healthcare Design
by Michael PhiriThe growing movement towards evidence-based healthcare design has largely emphasised a change of culture and attitudes. It has advocated for new ways of working, but until now, it has not focused on equipping healthcare clients and their designers with the practical means to exploit the potential benefits from evidence-based architectural design. Development of indicators and tools that aid designers and users of the built environments in thinking about quality enhances the design process to achieve better outcomes. Importantly, design tools can support managers and designers through end-user involvement and an increased understanding of what patients and staff expect from their healthcare facilities. They can facilitate the creation of patient-centred environments which improve user satisfaction. Design Tools for Evidence-Based Healthcare Design: Discusses the tools that are being used to achieve, design quality and excellence within the context of NHS procurement systems such as PFI, Procure21 and others. Collates information that increases our understanding of these tools, in order to be able to make the best use of them Clarifies where, during the various stages of a building’s life (from inception, design, construction, occupation and re-use), these tools should be used in order to derive the benefits possible from evidence-based design Provides in one place an authoritative reference publication that will act as a memory, a user guide and manual for these design tools Illustrated with case studies from throughout the UK and written by a well-known expert in the field, this book will provide essential reading for anyone involved in healthcare design.
Design, User Experience, and Usability: 11th International Conference, DUXU 2022, Held as Part of the 24th HCI International Conference, HCII 2022, Virtual Event, June 26 – July 1, 2022, Proceedings, Part III (Lecture Notes in Computer Science #13323)
by Marcelo M. Soares Elizabeth Rosenzweig Aaron MarcusThis book constitutes the refereed proceedings of the 11th International Conference on Design, User Experience, and Usability, DUXU 2022, held as part of the 23rd International Conference, HCI International 2022, which was held virtually in June/July 2022.The total of 1271 papers and 275 posters included in the HCII 2022 proceedings was carefully reviewed and selected from 5487 submissions. The DUXU 2022 proceedings comprise three volumes; they were organized in the following topical sections: Part I: Processes, Methods, and Tools for UX Design and Evaluation; User Requirements, Preferences, and UX Influential Factors; Usability, Acceptance, and User Experience Assessment. Part II: Emotion, Motivation, and Persuasion Design; Design for Well-being and Health.- Learning Experience Design; Globalization, Localization, and Culture Issues. Part III: Design Thinking and Philosophy; DUXU Case Studies; Design and User Experience in Emerging Technologies.
Design Winning Customer Strategies
by Fred ReichheldMeasuring customers' feelings about your organization alone isn't sufficient. Just as you plan how to raise your profits, you must plan how to increase the number of customers who will act as promoters for your organization rather than detractors. This chapter examines how companies have designed winning customer strategies. This chapter was originally published as Chapter 7 of "The Ultimate Question: Driving Good Profits and True Growth."
Design Works
by Heather FraserHigh-profile business leaders in organizations around the world now use approaches and methods from the design world to drive breakthrough innovation and growth.How can you translate design thinking into doing in a way that will lead to bigger breakthroughs and business strategies for success?Design Works is the playbook for putting Business Design - a discipline that integrates design methods and mindsets into strategic planning and innovation practices - into action across the enterprise. Heather Fraser provides tools and tips, compelling case studies and inspiring interviews with business leaders who have used design principles and practices to tackle their enterprise challenges and map out new opportunities for growth.Through the practice of the 3 Gears of Business Design, Design Works shows you how to harness your team's collective ingenuity and unlock fresh insights, create bigger ideas faster, and translate big ideas into clear action-based strategies that will accelerate progress toward a renewed vision for your organization.Based on seven years of research and application at the Rotman School of Management at the University of Toronto, Business Design has proven to be a learnable, scalable innovation discipline that can transform the way enterprise teams rise to a challenge and shape future-forward strategies, bringing a valuable balance to conventional planning and development.
Design Works: A Guide to Creating and Sustaining Value through Business Design, Revised and Expanded Edition (G - Reference, Information and Interdisciplinary Subjects)
by Heather M. FraserDesign Works is a second-edition collection of best practices that serves as a leader’s guide to driving innovation within the enterprise through the strategic and design-inspired practice of Business Design. It is well recognized that enterprise success requires ongoing innovation to create new value and sustain success. That requires a disciplined integration of exploration, sound strategic decision-making and leadership at all levels of the enterprise. While the resurgence of design thinking has proven to catalyze fresh thinking, it can fall short if not fully integrated with the business strategy of the enterprise, mindful stakeholder engagement and the evolution of enterprise management systems. This book builds on the fundamental principles of the first edition of Design Works: How to Tackle Your Toughest Innovation Challenges through Business Design. It expands on how to effectively navigate progress through strategy integration, effective stakeholder engagement and blending design-inspired practices with analytics to build a compelling business case for investment in value-creating efforts. Like the first edition, it includes valuable frameworks, inspiring stories and practical tools to drive growth and innovation in any type of organization. Clear principles for leading innovation draw from others’ experience to help make the most of enterprise talent and resources. New methodologies hone and build on the repertoire of tools in the first edition. New stories provide insights into how a variety of organizations have leveraged the principles and practices of Business Design.
Design Your Business: A Creative Pathway to Transforming Ideas into Successful Products
by Luca Iandoli Kevin T. JamesThis actionable and lively guide helps aspiring entrepreneurs to acquire a designer’s mindset to transform ideas into successful products, and designers and technologists to identify entrepeneurial opportunities through a unique mix of product and business development toolkits.Unlike other books focusing either downstream on the launch of a new venture or upstream on ideation and the acquisition of an entrepreneurial mindset, Design Your Business helps innovators to cross the chasm between attractive ideas and actual products, a crucial test in any entrepreneurial endeavor and one which most innovative ideas do not pass. Throughout the book, readers will learn about methods, steps, and resources to unleash their creativity, understand users’ needs, build and test prototypes, and design beautiful products. At the end of this design journey, readers will find an essential business toolkit including business model design, intellectual property protection, funding, and development of effective communication skills that will help them to lay the foundation of a successful venture built around a successful product.This book will become an essential and thought-provoking resource for aspiring entrepreneurs, makers, students of entrepreneurship and new venture creation, and professionals seeking to adopt a design mindset and agile project management in their projects and organizations.Slides and teaching materials based on this book are curated from the authors and available for free at this link: https://elegantdesignthinking.com/category/learning-resources/
Design Your Life: Your Career, Your Way
by Erifili GounariWe don't have to conform to traditional ways of working. Uncover how to build a successful career on your own terms and develop the skills you need for the future with Design Your Life. Why settle with a conventional career path when you can build a future on your own terms? With innovations such as side gigs and personal branding, you can craft your own, authentic future. Design Your Life uncovers the key skills and strategies that will allow you to build a successful career as a young professional. In this book, Gen Z business leader and expert Erifili Gounari draws upon original research and first-hand interviews to uncover how you can thrive and find success in this new world of work, creating a career with flexibility and ownership.
Design your life: An architect’s guide to achieving a work/life balance
by Clare NashTen years ago, Clare Nash was struggling with a common problem: how to be an architect and still have a life. With no job, no savings and no clients in the midst of a recession, Clare set up her own practice with little more than a few postcards in local shop windows and a very simple website. Determined to better combine her life and family with professional work, she created an innovative practice that is flexible and forward-looking, based around remote working and the possibilities offered by improving technology. Bursting with tips, ideas and how-tos on all aspects of designing a working life that suits you and your business, this book explains in clear and accessible language how to avoid the common pitfalls of long hours and low pay. It explores how to juggle work with family commitments, how to set your own career path and design priorities, and how to instil a flexible working culture within a busy lifestyle. Encompasses the full range of life-work challenges: Money, fees and cashflow Playing to your personal strengths Outsourcing areas of weakness Building a happy and productive remote-working team Creating a compelling marketing strategy Juggling parenthood and work Studying and honing workplace skills Provides the inside view from innovative practices: alma-nac, Gbolade Design Studio, Harrison Stringfellow Architects, Invisible Studio Architects, Office S&M Architects, POoR Collective, Pride Road Architects and Transition by Design.
Design Your Life: Former Ikea Executive Shares Her Tools for Personal Success
by Pernille Spiers-LopezDon't spend your whole life searching for the right job; make it the most important job to design the right life.Pernille Spiers-Lopez left Denmark for the United States as a young, naïve entrepreneur. Years later, she became CEO of IKEA North America and then Global HR manager for 130,000 employees. But she soon learned—staring at the roof of the ambulance that was rushing her to the ER—that the job had a price. So this is success. I am away from my family, my children, and my life. This can&’t really be success... In Design Your Life, follow Pernille on her journey of personal struggle and triumph. Be with her as she climbs out of her own self-denial and darkest day. Watch her summon the focus and strength within to carve out a life by design and discover a more balanced paradigm of living, one in which success is defined not by how much money we make but by our personal leadership and commitment to ourselves and others.
Design Your Mind! Denkfallen entlarven und überwinden
by Martin SauerlandDas Denken in Schwarz-Weiß-Kategorien oder in Konjunktiven, übertriebener Perfektionismus oder der ständige Vergleich mit anderen – wer kennt derartige Denkfallen nicht. Denkmuster dieser Art begegnen uns jeden Tag und beeinträchtigen unsere Denkprozesse und unsere Produktivität.In wissenschaftlichen Studien hat der Autor die häufigsten Denkfallen systematisch untersucht und beschrieben. Mit kurzen Selbsttests können diese schnell erkannt werden. Darauf aufbauend gibt er praktische Lösungswege an die Hand, mit denen die gelernten Denkmuster überwunden werden können. Eigene Potenziale werden so besser genutzt, die Entscheidungsqualität wird verbessert und die Toleranz für Belastungen steigt.Dysfunktionale Denkstile wirken sich auch auf dysfunktionale Entscheidungsstile aus: Entscheidungen werden häufig zu lange aufgeschoben, auf andere Personen abgeschoben oder es wird impulsiv oder sogar defensiv entschieden. Darüber hinaus beeinflussen tief verwurzelte Glaubenssysteme zum Thema Geld, wie z.B. Schulden sind etwas Schlechtes, die Lebensführung vieler Menschen. Diese beiden Themenfelder wurden in der zweiten Auflage ergänzt.
Designated Drivers
by G. E. AndersonAn in-depth look at the Chinese car industry that sheds new light on the delicate nature of China's planned economyChina's unprecedented growth over the last three decades, along with the recent financial crisis in the West, has raised questions about the superiority of state-led capitalism. In Designated Drivers: How China Plans to Dominate the Global Auto Industry, G.E. Anderson, a specialist in finance and Chinese political economics, uses the auto industry to examine how China's industrial planning works, and explores whether state involvement in the economy really is a winning formula for sustainable growth.Bringing to light the strengths and weaknesses that define the Chinese economy, Anderson finds that in some ways the government has become its own worst enemy, unable to choose between industrial competitiveness and social stability. While the economy is booming now, evidence suggests that long-term success is far from assured. Tracing the evolution of the post-Mao auto industry through thirteen case studies, Designated Drivers raises the difficult questions about the future of China that few people have dared to ask.Offers a unique insight into the Chinese economy through the lens of the auto industryExplores how successful the central government has been in spurring economic growth and the long-terms costs of interventionUses case studies to illustrate China's explosive growth over the last three decadesA painstakingly researched analysis of the Chinese automobile industry, Designated Drivers explains the risks and rewards inherent in doing business in China that anyone interested in, or already working there need to understand.
Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge)
by Jeanne W. Ross Cynthia M. Beath Martin MockerPractical advice for redesigning “big, old” companies for digital success, with examples from Amazon, BNY Mellon, LEGO, Philips, USAA, and many other global organizations. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success. In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, the authors explain, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on five years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.
Designed for Habitat: Collaborations with Habitat for Humanity
by David Hinson Justin MillerIf you're looking for ways to give back to your community, then this book, the first to profile thirteen projects designed and built by architects and Habitat for Humanity, will help. Detailed plans, sections, and photographs show you how these projects came about, the strategies used by each team to approach the design and construction process, and the obstacles they overcame to realize a successful outcome. The lessons and insights, presented here will aid you, whether you're an architect, architecture student, Habitat affiliate leader, or an affordable housing advocate. Located all across the United States, these projects represent the full spectrum of Habitat for Humanity affiliates, from large urban affiliates to small rural programs. These cases illustrate a broad range of innovative approaches to energy performance, alternative construction strategies, and responses to site context. And each house demonstrates that design quality need not fall victim to the rigorous imperatives of cost, delivery, and financing.
Designed for Habitat: New Directions for Habitat for Humanity
by David Hinson Justin MillerDesigned for Habitat: New Directions for Habitat for Humanity presents 12 new projects designed and built via collaborations between architects and Habitat for Humanity®. The ways in which we think about affordable housing are being challenged by designers and not-for-profit housing advocates such as Habitat for Humanity and its affiliates. The projects chronicled in this book consider home affordability through the lens of monthly homeownership expenses, energy efficiency and residential energy use, and issues of designed resilience to natural events ranging from aging and accessibility concerns to natural disasters and climate change. New to this edition, the projects reflect new approaches to building scale, construction technology, energy and affordability, and design and context. Illustrated with over 100 color images, the case studies include detailed plans and photographs to show how these projects came about, the strategies used by each team to approach the design and construction process, and the obstacles they overcame to realize a successful outcome. The lessons and insights presented will be a valuable resource, whether you’re an architect, an architecture student, a Habitat affiliate leader, or an affordable housing advocate.
Designed Forests: A Cultural History
by Dan HandelDesigned Forests: A Cultural History explores the unique kinship that exists between forests and spatial design; the forest’s influence on architectural culture and practice; and the potentials and pitfalls of “forest thinking” for more sustainable and ethical ways of doing architecture today. It tackles these subjects by focusing on architecture’s own dispositions, which stem from an ecology of metaphor that surrounds its encounters with the forest and undergird ideas about Nature and natural systems. The book weaves together global narratives and chapters explore a range of topics, such as the invention of forest plans in colonial India, the war waged on the jungles of Vietnam, economic land use concepts in rural Germany, precolonial ecological pasts in Manhattan, and technologically saturated forests in California. This book is essential for landscape architects, urbanists, architects, forestry experts, and everyone concerned with larger environmental contexts and the ever-evolving relationship between nature and culture.
Designed Leadership (Columbia Business School Publishing Ser.)
by Moura QuayleGreat leaders aspire to manage “by design”—with a sense of purpose and foresight. But too few leaders incorporate the proven practices and principles of the design disciplines. Lessons learned from the world of design, when applied to management, can turn leaders into collaborative, creative, deliberate, and accountable visionaries. Design thinking loosens the mind and activates innovation. It creates the conditions for employees to thrive and for all kinds of businesses to succeed. In Designed Leadership, the strategic-design scholar and urban-systems designer Moura Quayle shares her plan for integrating design and leadership, translating processes, principles, and practices from years of experience into tools of change for professional leaders. Quayle describes the key concepts of designed leadership, such as “make values explicit” and “learn from natural systems,” showing how strategic design can spur individual creativity and harness collective energy. For managers at any level, Designed Leadership uses original visuals and field-tested examples to teach the kind of thinking, theorizing, and practicing that result in long-lasting high performance in the workplace and beyond.
Designed to Perform: An Illustrated Guide to Delivering Energy Efficient Homes
by Tom DollardHow do we ensure sustainable buildings perform as intended? The performance gap between predicted and actual energy use in new homes has been identified as key problem by government and industry experts. This updated edition is an illustrated practical design guide to delivering better energy performance in all types of new build homes. It introduces readers to the concept of the performance gap and highlights clear issues and solutions to help architects improve their detailing at design stage. The book: Features annotated details with photos taken from live construction sites Includes accessible practical guidance for busy practitioners Raises construction quality and performance of new homes Promotes the case for more architect supervision throughout the construction process A new chapter features innovative low carbon building methods, including hempcrete blocks, clay blocks and straw bale. All information has been updated to reflect the latest data with fresh details and technologies.
Designed to persuade: Mechanismen zur Beeinflussung von Verhalten verantwortungsvoll gestalten
by Esther Federspiel Andreas PeterDen Stromverbrauch senken, den Abfall recyclen, den «Jetzt kaufen»-Button drücken – menschliches Verhalten wird beinahe überall beeinflusst. Die Frage stellt sich deshalb, wie Mechanismen zur Beeinflussung von Verhalten erkannt und verantwortungsvoll gestaltet werden können. Vorliegendes Buch bietet einen strukturierenden Werkzeugkasten, das Persuasive Design Toolkit, der durch die Anwendung zentraler Verhaltensänderungs-Mechanismen bei digitalen oder analogen Lösungen führt. Die angewandten Design-Muster werden theoriebasiert strukturiert und in Bezug zum Botschaftssender, dem Nutzenden und der User-Journey gesetzt.Die persuasiven Design-Muster sind so konkret wie möglich und so abstrakt wie nötig gehalten, um auf breit gefächerte Kontexte wie E-Commerce, Marketing, Gesundheit oder ökologische Nachhaltigkeit anwendbar zu sein. Der Prozess bringt interdisziplinäre Teams von Produkt- und (Customer-)Experience-Designerinnen und -Designern, Marketingfachleuten, Software-Entwicklerinnen und -Entwicklern sowie Fachexpertinnen und -experten zusammen und hilft ein Produkt so zu entwickeln oder zu optimieren, dass es sowohl Nutzende als auch Unternehmen bereichert und Verhaltensziele fokussiert erreicht werden können.Der InhaltVerhalten verstehenVerhaltensänderung verstehen und gestaltenPersuasive Design ToolkitEthische Aspekte
The Designer's Field Guide to Collaboration
by Caryn BrauseThe Designer’s Field Guide to Collaboration provides practitioners and students with the tools necessary to collaborate effectively with a wide variety of partners in an increasingly socially complex and technology-driven design environment. Beautifully illustrated with color images, the book draws on the expertise of top professionals in the allied fields of architecture, landscape architecture, engineering and construction management, and brings to bear research from diverse disciplines such as software development, organizational behavior, and outdoor leadership training. Chapters examine emerging and best practices for effective team building, structuring workflows, enhancing communication, managing conflict, and developing collective vision––all to ensure the highest standards of design excellence. Case studies detail and reflect on the collaborative processes used to create award-winning projects by Studio Gang, Perkins+Will, Tod Williams Billie Tsien Architects | Partners, Gensler, CDR Studio, Mahlum Architects, In.Site:Architecture, and Thornton Tomasetti’s Core Studio. The book also provides pragmatic ideas and formal exercises for brainstorming productively, evaluating ideas, communicating effectively, and offering feedback. By emphasizing the productive influence and creative possibilities of collaboration within the changing landscape of architectural production, the book proposes how these practices can be taught in architecture school and expanded in practice. In a changing world that presents increasingly complex challenges, optimizing these collaborative skills will prove not only necessary, but crucial to the process of creating advanced architecture.
The Designer's Guide to Business and Careers: How to Succeed on the Job or on Your Own
by Peg FaimonFind Your Niche and Be SuccessfulInside are the tools you need to get your design career off to a strong start–and maintain it for the long haul. Peg Faimon provides a comprehensive guide to basic business issues in today's competitive marketplace. Whether you just graduated from college, are building a freelance business, or are starting your own firm, this book will give you the confidence and knowledge to create a successful and fulfilling career. You'll learn how to:Research different career paths in design and organize your job searchCraft an effective portfolio and master interview techniquesMaintain a professional image and network to ensure a consistent stream of paying projectsCollaborate effectively with clients, other designers and experts in other professions (like printers, writers, marketers and executives)Establish a freelance business, develop your in-house career or kick start your own firmStay fresh and move forward in the ever-changing world of graphic designIn addition, real-world advice from working designers and an interactive format will help you apply your new skills right away. The Designer's Guide to Business and Careers will give you everything you need to experience immediate success in your career.
Designer’s Guide to Lab Practice (Bio Design)
by Assia CrawfordThis book explores the growing field of bio-design through interdisciplinary creative practice. The volume illustrates a range of experimental working techniques while offering a foundational understanding of lab practice principles. The book highlights the myriad of opportunities presented by microorganisms that have reshaped the planet and made it habitable. The book provides an account of the creation of living materials from the point of view of an architectural design practitioner. The transition from traditional design practice to laboratory investigation is captured, highlighting strategies of creating partnerships across a range of fields. The book demonstrates laboratory methods and ways of investigating the development of living materials and celebrates the growing body of practitioners, scientists, activists and anthropologists who are reimagining new strategies for addressing contemporary environmental challenges. Designer's Guide to Lab Practice looks at ways in which integrating living components with needs of their own would not only help offset the environmental impact that we have on our planet but could also create a closer relationship with nature. It is a working manual as well as a guide to emerging practitioners seeking to transition into a field that is yet to be defined and that offers the promise of a new era of human habitat making as a direct response to the looming ecological crisis.
The Designer's Guide To Marketing And Pricing: How To Win Clients And What To Charge Them
by Ilise BenunDo what you love and make money!The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.This book shows you how to:learn which marketing tools are most effective and how to use themcreate a smart marketing plan that reflects your financial goalsplan small actionable steps to take in reaching those financial goalsdetermine who your ideal clients are and establish contact with themturn that initial contact into a profitable relationship for both of youtalk to clients about money and the design process - without fearfigure out a fair hourly rate and give an accurate estimate for a projectYou'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.
Designing a Bottom-up Operations Strategy: Transforming Organizations and Individuals (SpringerBriefs in Operations Management)
by Thilo R. Scholz Arnd Huchzermeier Torsten A. KühlmannThis book focuses on top-down and bottom-up antecedents for employee engagement. It combines Operations Management (OM) with elements from Human Resource Management (HRM) and Organizational Behavior (OB) to answer the overarching question: “How is operations strategy formation influenced by the individual employee?” Dedicated chapters investigate key research questions, closing the integration gap between OM and HRM/OB. The book develops and statistically analyzes an operations strategy opportunity-motivation-ability framework. In addition, it examines how basic need fulfillment and organizational fairness relate to job satisfaction and performance. By doing so, the book helps readers to better understand employees’ preferences and enables operations managers to foster strategy-supportive behavior and job satisfaction more effectively in their workforces.
Designing a Compliance Program at AB InBev
by Eugene SoltesCompliance programs help companies align the interests and behavior of employees with external expectations and regulation. The case discusses how ABInBev, a major brewer, developed its compliance program.